

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

Feb 26, 2015 • 19min
How to Quickly Get Found on Google & Improve SEO Using AdWords
In today's episode we're talking again with Google AdWords expert Joel Runyon, and this time Joel shares strategies for how to use AdWords PPC to improve your SEO efforts and get found more quickly on Google. The strategies that Joel shares today are more intermediate to advanced but if you're just starting out with AdWords, definitely bookmark this episode so you can try these strategies out once you've got the hang of AdWords. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Feb 24, 2015 • 20min
How Not to Lose Your Shirt with Google AdWords with Joel Runyon
Google AdWords expert Joel Runyon joins me today to talk about how to avoid losing your shirt with Google AdWords. He's worked with funded startups to Fortune 500 companies spending up to half a million dollars per month on both Google Adwords and Bing Ads. So he's got a ton of experience and expertise to share. Today we're talking about how when you're setting up your AdWords, it can feel like every default option is Google just trying to take your money. Did you know the default settings Google has set when you start putting your ads together are NOT the best practices for how you want to set up a campaign? Uh yea. Not cool... Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Feb 21, 2015 • 21min
Facebook Ads Sales Funnels Working Right Now & Other Q&A
Today we’re going to do our first Q&A episode. People have emailed in or asked questions via voicemail, which you can do on the Show Notes pages for the podcast. So if you have a question, just go to the voicemail section below and you can leave me a voice message there with your question. Today’s Q&A focuses on Facebook ads and we’ve got some great questions that I’ll answer for you so you can start getting better results and growing your business more quickly. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Feb 18, 2015 • 32min
Profitable Copywriting Tips & Tricks with Ray Edwards
On todays episode we’re talking about copywriting with Ray Edwards. Ray is a professional copywriter and is one of the nicest guys in the business. In the interview today he drops knowledge bombs left, right and center about writing ad copy, email marketing and landing page copywriting. Literally, from the time we start talking until we finish, he gives copywriting tip after copywriting tip. It’s pure gold today, you are going to love this. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Feb 15, 2015 • 18min
Measuring Your Sales Funnel Analytics with Rui Dong
On todays episode I am happy to welcome my good buddy Rui Dong. Rui is one of the smartest people I know when it comes to paid traffic and I asked him to come on today to talk about measuring your sales funnel analytics. You’re gonna get the best tips, tactics and strategies for using paid traffic to grow your business on autopilot, WITHOUT having to empty your wallet in the process. Paid traffic is what fuels the sales machine in your business and allows you to know exactly where your next lead and sale are going to come from. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Feb 4, 2015 • 22min
How to Measure Your ROI from Paid Traffic with Tommie Powers
Alright, today I’m psyched to welcome Tommie Powers to the show. Tommie’s affectionately known as Tommie Traffic because he specializes in online lead generation and conversion & optimization. He’s been in the digital marketing space for over 15 years and he REALLY knows his stuff. With Tommie today, we’re talking about analytics, and tracking and measuring your paid traffic campaigns. After all, if you’re using paid traffic to grow your business, you have to know how much money you’re getting back for the money your spending. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 29, 2015 • 18min
How to Get More Leads & Sales Using Video Retargeting with Chris Evans
Today I'm talking with Chris Evans all about retargeting strategies. Chris is the brains behind the paid traffic campaigns of several very successful online entrepreneurs and he’s about to share with you a great retargeting strategy that's working really well right now. If you remember, this podcast is also about my own journey as I begin to learn other forms of paid traffic outside of Facebook ads and how I’m testing them in my own business. I’ll be sharing updates with you about what I’m testing, what’s working and what’s not working for me. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 26, 2015 • 17min
Tricks for Getting Massive ROI from YouTube Ads with Eric Siu
Today I’ve got Eric Siu, CEO of digital marketing agency Single Grain, on the show as we continue our mini-series on YouTube ads. This is actually the last episode in this series before moving on to some other paid traffic strategies. Don't worry, though, we'll be talking A LOT of YouTube ads on the podcast. Eric’s got a really cool story in that he’s spent tens of thousands of dollars on YouTube ads (actually blowing through 5 figures in ads when he first started out) and today he shares everything he's learned with us. Specifically, we’re gonna dive into the keys to success for targeting your YouTube ads and how to get massive ROI. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 22, 2015 • 20min
How to Get Free Traffic from YouTube Ads with Jake Larsen
Today I'm talking with Jake Larsen about YouTube advertising. When I was planning out this first mini-series on YouTube ads and I was asking around for who I should invite on, Jake’s name came up every time. And what I’ve since found is he’s pretty much synonymous with YouTube advertising. He’s the real deal! In fact, someone I was talking to recently said he’s one of the foremost experts in the world when it comes to YouTube ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 19, 2015 • 25min
Best Practices for Setting up Highly Performing YouTube Ads with Gideon Shalwick
Gideon Shalwick from gideonshalwick.com and the founder of Veeroll is my guest on today’s episode. Gideon’s one of those guys who has been doing YouTube ads forever and he's pretty much synonymous when it comes to YouTube ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel


