The SaaSiest Podcast

In this episode, we speak with Jonas Thordal, Co-founder & CEO of Weld, the fast-growing Data Operations Hub platform that allows companies to centralize, model and activate their data – without scripts or APIs – built on top of your data warehouse. Jonas walks us through their journey and how specifically they've leveraged Professional Services to grow ARR 100% year over year! There is a way to combine Product led growth with a manual touch, and when done right magic happens! Here are some of the learnings that Jonas shares with us regarding professional services: - How to leverage PS to accelerate product releases and the Go-To-Market motion - The role it has played in product deployment, time to value, and expansions - How it affects finances, focus on product, and the dialogue with the capital market - and more... If you are considering building a Professional Service arm, make sure to tune in because there are some great tips and tricks here from someone that has mastered the craft! 

In this episode, we speak with Cristina-Tamara Grigorie Product Director, Verdane Elevate. Verdane, one of the leading growth partners to tech-enabled and sustainable businesses in Europe. Cristina-Tamara is a B2B SaaS Product Director and shares her experience on why companies struggle with aligning their overall business goals with what their product teams are building and hence affecting how to prioritize the next big product bets. We address topics such as: - What do most growth phase/scale-up companies struggle with on the product side? - What is a product strategy, and why is it critical to get it right? - The role of the Roadmaps - Product teams for scale - how is it done? Tune in and learn from Cristina-Tamara on how to optimize your product strategy with business objectives. 

In this chat with Jeppe Rindom, Co-founder and CEO of Pleo, we delve into his vision for building a successful SaaS business. Jeppe reveals how he designed an international team to prepare for the future and the innovative use of internal incubators for geographical expansion. He shares his philosophy on raising capital and underscores the importance of strengthening the Nordic business ecosystem. Jeppe's insights inspire leaders to pay it forward to benefit everyone in the industry.

In this first episode in a 3 series show on the lifecycle of a B2B SaaS company, we speak with Mikael Johnsson Co-Founder and General Partner, Oxx, a specialist SaaS investor, backing Europe's most promising B2B SaaS scale-ups from Series A and beyond. In this episode, we focus on Product-Market fit! We talk to Mikael about the importance of getting this part of the journey right, before kicking in the gears! Some of the key elements we cover are: -Why is Product-Market fit so important for B2B SaaS companies? -What is Product-Market fit and how is it defined? -How do you measure it, and how do you know if you have established a Product-Market fit? -Who's responsible in the organization for achieving this? Here is a spoiler alert, Product-Market fit is not defined by how successful you are with your sales! Tune in to learn what really defines and tells you if you have established a real Product-Market fit!    

In this episode, we speak with Simo Salmensuu CEO, Miradore, the Mobile Device Management platform that provides a smarter way to securely manage both company-owned and personal Android, iOS, macOS, and Windows devices. Today, they are trusted by over 10,000 organizations in more than 180 countries, with 10m+ Euro in ARR. We talk to Simo about their international expansion, and specifically how their first international market was the US. Contrary to many other Nordic players going first into another Nordic country, or maybe taking on some European Miradore decided to take on the US first thing!  It all comes down to acting local, across the entire organization in order to be successful! Tune in and be inspired by Miradore's international journey!

In this episode, we speak with Elif Schmidt CEO, Oxceed that helps over 10,000 companies produce reporting to support financial decision making. We focus on leadership and change in a B2B SaaS company with Elif, a topic she is very passionate about. Some of the questions that we address are: What is leadership all about & the role of a CEO in a scaleup? Coming in as a hired CEO, where do you start? How do you lead in a constantly changing environment? Leading an organization through other leaders, how is that done? What's the key to hiring the right people, to evolve and grow new leaders? Tune in and be inspired by the tips and tricks that Elif shares from her position as CEO of Oxceed on Leadership!

In this episode, we speak with Daniel Eisenberg Head of Expansion, Deel, the global payroll solution that helps businesses hire anyone, anywhere.  Daniel shares some insights into how Deel managed to grow so fast and he particular talks about the following 3 corner pillars as key elements in their success: - Treat your customers like investors - Run the company like you are running out of time - Culture is King Tune in and be inspired by the tips and tricks that Daniel shares from the Deel journey that you can apply as well in your business. 

In this episode, we speak with Erik Fjellborg CEO & Founder, Quinyx, the Workforce Management Tool that is taking the world by storm!  Erik walks us through the different stages of the Quinyx journey, starting as a student project in a small city in Sweden, to becoming a global player serving some of the largest enterprises in the world. This is a fascinating story where we get insights into their GTM process, their look at M&A as a growth strategy, and Eric's thoughts on managing opportunities and challenges when growing at the speed of lightning! Tune in and learn from Erik's experience and learnings from running one of the fastest-growing businesses!  

In this episode, we speak with Kristoffer Cedfors Commercial Excellence, Verdane, one of the leading growth partners to tech-enabled and sustainable businesses in Europe. Christoffer is a B2B SaaS pricing expert and takes us through the sophisticated world of defining the right pricing strategy for your business. He walks us through the different established pricing models, the pros and cons, when they fit vs not and how you need to think about them in relation to the value you bring to your customer. We address questions such as: -What's the process of finding the right pricing model for your business -How do you define the price levels, especially where market standards don't exist -the internal ownership of the pricing question - who owns it -the relation of transparent vs public pricing  -among many other questions pertaining to optimizing your pricing strategy   Tune in and learn about best practices and how to approach the pricing question internally to make sure you have a model that lands well in the market and scales for the future.

In this episode, we speak with Johnny Warström CEO & Co-Founder, Mentimeter, the collaborative and interactive presentation software that lets presenters do instant audience feedback, that has taken the world by a storm with 200m users! We take the opportunity to talk to Johnny about how their success journey started, the evolution of their product and offerings, going from a self-service product to also include an Enterprise offering since a few years back.    We've all heard the great story in terms of numbers, Mentimeter being a 30M USD ARR, growing 100% year over year! Their secret, at least one of them, is about their focus on HOW you reach success rather than just measuring the final outcome! Here is a perfect example of how establishing a company culture from the get-go, where recognizing the strength as well as the responsibility of each individual pays off big time! Learn from Johnny how they work with culture, diversity, and programs to enforce this mindset in every aspect of their business to fuel their success!