The Digital Agency Growth Podcast
Sales Schema
Rated in the top 3% by ListenNotes and going strong for nearly 300 episodes since 2018, The Digital Agency Growth Podcast is dedicated to helping marketing agency owners and executives build stronger firms so they can grow, get acquired, or enjoy more peace of mind. Hosted by agency veteran and Sales Schema CEO Dan Englander, each episode features interviews with successful agency founders, industry experts, and business strategists who share insights on client acquisition, team building, offering optimization, operational efficiency, and sustainable growth models.
Episodes
Mentioned books
Jul 30, 2019 • 38min
Data and The Most Interesting Man in the World with Matt Blasco
What specific consumer data points will help you win your next big pitch? More importantly, how do you help your clients better understand their markets so they will stick with you for decades? Data can be a powerful tool or it can confuse, deceive, and frustrate. Today’s guest has the resume and in-the-trenches experiences to […]
Jul 19, 2019 • 29min
How to Help Your Clients Win with Skeptical Buyers with Erik Clausen
How do you market your clients to extremely skeptical buyers? And who could be more skeptical than doctors and scientists? It’s in their job description after all, so there is a lot to be learned from successful agencies focusing on life science and healthcare. Today’s guest is Erik Clausen. Erik is managing partner of CG […]
Jul 11, 2019 • 41min
The Right Words to the Right People with Nate Smith
One thing I’ve learned from Brazilian Jiu-Jitsu is that when you spar with a black belt, you may know EXACTLY what he is trying to do to you, but it doesn’t matter, he will do it anyway, and you will be submitted. Same goes for great copywriting. When the writer can hit you where you […]
Jul 2, 2019 • 35min
Amazon, E-commerce, and Agency Innovation with Richard Jalichandra
I have a BIG question for you: How can you think less like a service-performer and more like an innovator so you can keep your clients for the long-haul, no matter what changes we might see in the world? There’s not one answer, but you can learn a lot from a seasoned perspective, one that […]
Jun 25, 2019 • 57min
Why You Need an Agency Controller with Ryan Watson
You know that you should be working on your business instead of in it, but what does that really look like? Today’s podcast guest offers one straightforward, high-leverage activity that every agency leader should prioritize: Making big decisions based on solid financials. But how do you hone in on the numbers that matter? How do […]
Jun 18, 2019 • 43min
What Agencies Can Learn from Consultancies with Joe Princz
As an agency person, your role generally falls into one specific category, like sales or marketing. But what if the company’s problem is bigger than just one category? What if what the company really needs is a reinvention on many or all fronts? Enter the realm of the consultancy. Today’s guest is Joe Princz, Founder […]
Jun 11, 2019 • 58min
How to Go Local with Hunter Elkins
You hear this a lot in the internet age: “If you’re not winning national, or even global clients, your agency is backward and hopeless…” What if that wasn’t always right? Might it still be possible to run a profitable, highly-regarded agency without planes or long distance conference calls? There are pros and cons to focusing […]
Jun 4, 2019 • 44min
Avoiding Projects from Hell with Bryce Bladon
Scope creep, finger-pointing, and angry emails… these things happen when expectations are misaligned between agencies and clients. If you’ve been there more than once, you probably asked yourself, “How did this happen again?” In today’s wide-ranging interview with Bryce Bladon, we attempt to answer this question, and we meander to other topics like hiring, sales, […]
May 28, 2019 • 45min
The Power of Honesty in Winning and Retaining Agency Clients with Peter Kozodoy
In the advertising world, honesty is not always easy to come by, which makes it a valuable commodity: the agencies that can master it can expect to have a major advantage. Today we are talking with Peter Kozodoy: author of the book Honest to Greatness, speaker, and founder of GEM Advertising, a full-service international agency with […]
May 21, 2019 • 33min
How to Use Account-Based Marketing to Win Agency Clients with Steven Aguiar
The age-old question: how do you ensure that your buyers are getting the right message, at the right time, in the right place? The answer is contextual, but when it comes to selling your agency services to brands, one discipline to understand is Account-Based Marketing, or ABM, and today’s guest is a master at helping […]
