The Digital Agency Growth Podcast
Sales Schema
Rated in the top 3% by ListenNotes and going strong for nearly 300 episodes since 2018, The Digital Agency Growth Podcast is dedicated to helping marketing agency owners and executives build stronger firms so they can grow, get acquired, or enjoy more peace of mind. Hosted by agency veteran and Sales Schema CEO Dan Englander, each episode features interviews with successful agency founders, industry experts, and business strategists who share insights on client acquisition, team building, offering optimization, operational efficiency, and sustainable growth models.
Episodes
Mentioned books
Apr 9, 2020 • 1h 18min
How to Sell Agency Services in Uncertain Times (without hurting your brand)
Last Thursday, April 2nd, we hosted a live webinar on the topic of effective prospecting during this crisis, and today’s episode is a standalone audio companion to that presentation. (Click here to access the video recording). At 80-90 attendees, the turnout was great and we covered a lot of ground. A huge thanks to our […]
Mar 25, 2020 • 24min
How To Prepare Your Agency For The Rest of 2020
Hope you’re going strong in these interesting times. I’m writing this from the Northern Virginia/DC area where I’m self-quarantining with family after a somewhat harrowing escape from Buenos Aires; I managed to get out just before the city went on enforced-quarantine after an ahead-of-schedule midnight decree from the Argentine president. Before my exodus from […]
Mar 9, 2020 • 31min
Scale by Design with Rick Enrico of SlideGenius
It’s Friday at 4:35pm. You’re working tirelessly for your client’s big Monday morning presentation, wrangling documents and data into a PowerPoint that MUST win the day. You’re racking your brain – is this draft too text-heavy or does there need to be more meat on the bone? How many slides should it be? Will the […]
Mar 2, 2020 • 40min
From Selling an Agency to Scaling Dozens of Them
Walking through the apocalyptic ruins of a burnt-out city… That’s how today’s guest described the emotional aftermath of selling her agency. At first glance, it might sound dramatic, but I’ve heard this feeling echoed over and over again by business owners after acquisition. When your agency filled a huge part of your life for years […]
Feb 20, 2020 • 52min
What Makes for an Effective Agency Partnership?
Richards and Jagger. Sergey and Larry. Coffee and donuts… When we talk about successful duos, passionate infighting and creative frenzies get most of the coverage, but I think the magic spawns from a different, more-sober source: The demarcation of roles, be they spoken or unspoken. Demarcation is what makes one partner say to the […]
Feb 11, 2020 • 36min
SEO and What It Means For Your Agency In 2020
Imagine this. Right now the CEO of an established brand is stressed and angry. One of the brand’s several specialist agencies is dropping the ball big time. The last straw should have been six months ago, and the agency has been radio silent since the “Come to Jesus” call the team held two weeks ago. […]
Jan 28, 2020 • 39min
People, Culture, and Technology with Nancy Lyons
As agency owners, we have to stay ahead of the rapid introduction of new technology, and it’s easy to lose sight of the fact that it’s the people who make everything possible. Today’s guest underscored two big ideas: relationships and reputation still reign supreme and it’s the CEO’s job to get prospects excited about what’s […]
Jan 16, 2020 • 34min
Enter The Fractional CMO
Fractional is a business buzzword that gets tossed around a lot – we’ve certainly leaned into it. The definition that matters for our purposes comes from chemistry: Fractional – relating to or denoting the separation of components of a mixture by making use of their differing physical properties. I see this as a technical way […]
Jan 7, 2020 • 44min
Why do Most Agency Coaches Make it Look Easy?
Agency coaches and thought leaders often make success seem easy, or at least straightforward. If you’ve run an agency for more than a few weeks, you know the road is bumpy… Marketers with the CIA and Navy Seals, on the other hand, sell the job as difficult and meaningful, and they are never short on […]
Dec 18, 2019 • 45min
A Holding Company Veteran’s Approach to Effective Agency Business Development
You’re planning out 2020, and you probably have a bunch of irons in the fire. As an owner or a sales executive, how do you decide which brand relationships are worth your time and energy? It’s not an easy question to answer, but today’s guest offers a seasoned perspective on how to better manage your […]
