Private Practice Owners Club
Nathan Shields
Hosted by Nathan Shields who sold his PT clinics for 3x the national average!Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic. Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:1. Unveiling the Secrets of Successful Clinic OwnersWe delve into the minds of highly successful physical therapyclinic owners. Discover the essential traits, habits, and strategies that setthem apart from the competition. Get ready to unlock the secrets to building athriving practice that stands the test of time.2. Mastering the Art of Marketing for PT ClinicsWe bring you marketing gurus who have successfully harnessed thepower of digital and traditional marketing to grow their physical therapybusinesses exponentially. From social media strategies to community outreach,you'll gain valuable insights that will revolutionize your clinic's marketinggame.3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training PhysicalTherapists and Top TalentYour team is the backbone of your practice's success. Learn fromHR experts and seasoned clinic owners as they spill the beans on effective recruitingand hiring practices, fostering a positive culture, and retainingtop-notch talent for the long haul.4. Mindset and Leadership for Clinic OwnersThe journey of a physical therapy practice owner is not withoutchallenges. Explore the power of a growth mindset, leadership development, andovercoming common entrepreneurial obstacles to lead your clinic confidentlytoward success.5. Scaling Up: Expanding Your Clinic's FootprintDreaming of expanding your physical therapy business? We’llexplore growth opportunities, opening multiple locations, and franchisingmodels for ambitious clinic owners aiming to take their practices to newmarkets.6. Financial Strategies for Sustainable GrowthFinancial health is critical for the long-term success of anybusiness. Tune in as financial experts share practical tips to manage yourclinic's finances efficiently, navigate insurance complexities, and maximizeprofitability without compromising patient care.7. Embracing Technology for Enhanced Patient CareWith technology advancing at lightning speed, learn how toharness cutting-edge tools, telehealth solutions, and software to optimizepatient outcomes and streamline your clinic's operations. We'll explore thelatest tech trends reshaping the physical therapy landscape.8. Navigating the World of Healthcare LegislationHealthcare legislation can be a maze of complexities thatsignificantly impact your practice's operations and profitability. Joinindustry experts as they break down the latest regulations, provide compliancetips, and share best practices to stay ahead of the curve and optimize yourclinic's performance.9. Nurturing Patient Relationships and Boosting Customer LoyaltyWord-of-mouth marketing remains one of the most potent tools forgrowing your clinic. Discover the art of patient engagement, improving patientexperiences, and cultivating lasting relationships to build a fiercely loyalcustomer base.10. Success Stories: Inspiring Case Studies from PT PracticeOwnersIf you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!
Episodes
Mentioned books
Oct 11, 2022 • 46min
National PT Month: Are We Watching Our Profession Implode? With Will Humphreys
Are PT owners too busy to change the trajectory of outpatient ortho PT? Are they too worried about the pushback they'll receive when they actually make a stand and say, "enough is enough"? Or do they see what's happening and simply not know where to start to make a difference?October is National PT Month and a time to revisit our Purpose for choosing the PT profession. Will Humphreys and I take the time in this episode to discuss how to engage our teams and patients in fulfilling their purposes and making an impact in their lives. We discuss how to find deeper meaning in our practice instead of just going with the flow that may be killing us slowly, and National PT Month is a good time to do it.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Sep 20, 2022 • 37min
PT Industry Trends - A Review Of WebPT's 2022 State Of Rehab Therapy Report With Heidi Jannenga
While the digital pages are filled with questions about the rehab therapy industry in the future, answers flooded the pages. The sixth annual state of rehab therapy report discusses the most comprehensive analysis of the industry's key trends, challenges, and opportunities. In this episode, Heidi Jannenga, the co-founder of WebPT, summarizes the 2022 State of Rehab Therapy Report results, assessing general statistics based on national PT survey responses. Among the report's findings were the priorities of staff physical therapists, average salaries by experience and location, needs and concerns of outpatient physical therapy owners, and overall perceptions of the industry. While rehab therapy is being shaped, get ahead of the trends by tuning in to this episode with Heidi!Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Sep 13, 2022 • 32min
Paying Providers On An 'Eat What You Kill' Or Pay-Per-Visit Model With Ryan Wooley, PT
During COVID, problems with having no-shows started taking a toll in many clinics. Ryan Wooley, PT was sick of high cancellation rates and was frustrated with the PTs on his team being less than productive, so he decided to switch things up. In 30 days, he changed to a pay-per-visit provider reimbursement model; in 60 days, his cancellation rates and productivity levels significantly changed—95 percent better! In this episode, Ryan shares with us how he rolled out this program and how it's affected his practice since doing so. Tune in now and see how Ryan switches to a Per-Per-Visit Model and why the clinic metrics improve.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Sep 6, 2022 • 42min
Reality Episode With Avi Zinn, PT - The Benefits Of Annual Strategic Planning
Avi Zinn, the owner of Druid Hills Physical Therapy, did an Annual Strategic Planning Session with Nathan Shields in early 2022. He developed a clear Purpose, Values, and Top 5 Priorities for the upcoming year. Although visit numbers aren't where Avi expected, Avi has seen significant improvement in the foundation of his business - clinic director development, front desk program with policies in place, and marketing strategy with the help of a marketing assistant over the past eight months. Now he's ready to grow and expand in a way that will be stable with staffing capable of stepping up. In this episode, he shares what he's done to get there and how it benefits from annual strategic planning. Tune in to this episode to grow and expand with Avi Zinn!Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Aug 25, 2022 • 41min
Should You Keep That Low-Paying Insurance Contract? With Michael Kelly
PT owners will always have to consider, "Do I take this low-paying insurance or not?" when deciding if they should go in-network with a low-paying insurance company. There are a few parameters to consider when in this situation. In this episode, Michael Kelly breaks down what he believes are the basic financial principles to help you decide if a contract is "worth it."Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Jul 20, 2022 • 45min
How To Build A Successful Cash-Based Extension Of Your PT Clinic With Stephen Rapposelli, PT Of StretchPlex
Stephen Rapposelli heard of a new business, StretchLabs, at The Graham Sessions, and immediately his heart sank. "How do they get away with providing what people believe to be PT?" he thought. However, instead of remaining despondent, he changed the question to, "How can I take advantage of this and build my own version of StretchLabs?" Since then, he's built a successful adjunct to his PT practice which provides services that his community will happily pay cash for, without the traditional PT overhead. Stephen opened his private practice in Delaware in 1992. He has grown to 3 clinics and has been voted the best PT business in his state for numerous years. Today, Stephen shares his story about how he developed a cash-based service and succeeded.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Jul 5, 2022 • 22min
5 Benefits Of Digital Payment Systems With Sachin Bhatt Of Rectangle Health
Technology has made payment collection easier for clinics and patients. It has also made it easier for PT owners to collect outstanding balances. In this episode, Nathan Shields speaks with Sachin Bhatt of Rectangle Health about the current tech advantages that are available—text to bill, QR codes, payment online, secure CC storage, etc. All these options make it easier to collect and make $$. So tune in and find the best digital payment solution for you!Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Jun 28, 2022 • 44min
Busy Clinic? Should You Hire A PT Or Drop A Low-Paying Insurance? Discussion With Will Humphreys
Has your clinic been busy these past months? Are you considering hiring new PTs to solve the problem or dropping low-paying insurance? Will Humphreys, the owner of Rockstar Recruiter, has been helping PT owners recruit well-aligned, quality PT owners. He joins us on the podcast to discuss whether owners of busy PT clinics should keep waiting lists for patients. Will also shares the two things that reminded him of how business owners should generate profit - increasing revenue or decreasing expenses? Tune in and discover what we need to consider to solve the problem of having a busy clinic and, at the same time, generate profit.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Jun 21, 2022 • 38min
Current And Future Trends In The Outpatient PT Industry With Dr. Dimitrios Kostopoulos
The economic landscape has been changing quite a bit since COVID-19—inflation, the Ukraine-Russia war, supply chain backlogs, etc. And some of these things will obviously affect the PT industry. But exactly how and to what extent? What can be done to alleviate the negative trends? Dimitrios Kostopoulos, P.T., M.D., Ph.D., D.Sc., ECS, of Hands-On Diagnostics and Hands-On Companies, shares with us his view of current and future trends, what may be coming down the line from Medicare, and what can be done to survive the changes.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Jun 14, 2022 • 48min
Generating Great Marketing Content Starts With Strategy With Peter Decoteau
Crafting a content strategy can be daunting, but with a little forethought and planning, it can make the process easy, consistent, and impactful. As Director of Marketing of a large PT group, Peter Decoteau has to create plans and strategies for large marketing efforts. Every year they put a lot of focus on content strategy – essentially determining what content his company wants to produce throughout the upcoming year. In this episode he shares what his content strategy consists of. Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
