

Right About Now - Legendary Business Advice
The Radcast Network
The #1 Marketing & Business Show on Apple Podcasts
Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.
Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.
Every week, you’ll get two punchy Guest episodes where Ryan talks with legendary business founders, trending authors, and industry titans about what it takes to build a business and some of the most cutting edge tools and services available.
Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results, not recycled soundbites.
Business the way it really works. Real people. Real wins. Real screw-ups.
No MBA required. Just guts, hustle, and a sense of humor.
Subscribe, listen, and get Right About Now.
Because business isn’t broken—it’s just been boring & stale. Until now.
Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.
Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.
Every week, you’ll get two punchy Guest episodes where Ryan talks with legendary business founders, trending authors, and industry titans about what it takes to build a business and some of the most cutting edge tools and services available.
Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results, not recycled soundbites.
Business the way it really works. Real people. Real wins. Real screw-ups.
No MBA required. Just guts, hustle, and a sense of humor.
Subscribe, listen, and get Right About Now.
Because business isn’t broken—it’s just been boring & stale. Until now.
Episodes
Mentioned books

Aug 5, 2025 • 36min
From Reebok to Syntilay: Footwear Innovation with Joe Foster & Ben Weiss
Join Ryan Alford on Right About Now as he sits down with Joe Foster, the legendary founder of Reebok, and Ben Weiss, co-founder of Sintelle, to dive into the future of footwear! Discover how AI and 3D printing are disrupting the shoe industry, empowering content creators like MrBeast and Jake Paul with custom shoe deals.
From Reebok’s iconic Pump to Sintelle’s "Shoes of the Gods," learn how innovation and the creator economy are reshaping the sneaker world. Don’t miss exclusive insights, a sneak peek at their NYC pop-up, and how YOU can get custom 3D-printed shoes!
*TIMESTAMPS*
0:00 Intro: Reebok’s Billion-Dollar Legacy & Sintelle’s Disruption
1:01 Welcome to Right About Now with Ryan Alford
1:38 Reebok Pumps: The Iconic Sneaker That Changed the Game
1:55 Meet Joe Foster (Reebok Founder) & Ben Weiss (Sintelle Co-Founder)
2:42 Joe Foster’s Journey: Founding Reebok in 1958
5:14 How Reebok Scaled from $9M to $900M in the 80s!
8:10 Sintelle’s Mission: AI & 3D-Printed Shoes for Content Creators
12:05 Why Creators Like MrBeast Deserve Shoe Deals
19:34 Tapping into the Creator Economy with Unique Designs
21:15 Sintelle’s Media Buzz: USA Today, NY Post & Money 2020
27:29 NYC Pop-Up Shop: Experience Custom 3D-Printed Shoes!
31:49 Where to Learn More: Sintelle.com & How to Connect
33:44 Outro: Follow Ryan Alford & Stay Tuned for More!
#RightAboutNow #Sintelle #AI #3DPrinting #SneakerCulture #CreatorEconomy #Reebok #CustomSneakers #Innovation #JoeFoster #RyanAlford #MrBeast #JakePaul #Shoemaker #NYCPopUp

Aug 1, 2025 • 23min
Business News: Railroads Merge, Prebiotic Pepsi Pops Off, Real Estate Investors Surge, and Chicago's Sports Collectors Convention Heats Up
Get the latest business news on Right About Now with Ryan Alford! Dive into Shopify’s AI Sidekick, Pepsi’s prebiotic cola, Nike’s 3D sneaker lab, TikTok’s 60-minute videos, and more. Stay ahead with insights on retail, freight, housing, and collectibles. Listen now for actionable business and marketing tips!
*TIMESTAMPS*
0:00 Intro and Show Overview
0:23 Welcome to Right About Now: August 1, 2025 Recap
1:44 Shopify Summer ’25 Edition: AI Sidekick and POS Upgrades
3:05 Union Pacific-Norfolk Southern $85B Railroad Merger
4:44 Pepsi Prebiotic Cola Launch: Gut-Friendly Bubbles
6:12 Live Nation Urban’s Creator Network for Influencer Marketing
7:49 Housing Market: Investors Buy 30% of Single-Family Homes
9:00 Nike’s Air Imagination Lab: 3D-Printed Custom Sneakers
10:23 Sprite’s NFL Campaign with Jalen Hurts: TikTok Storytelling
11:23 TikTok Tests 60-Minute Long-Form Videos
13:07 National Sports Collectors Convention: Blockchain Cards & More
16:16 Key Takeaway: Remove Friction to Drive Business Success
17:13 Outro and Newsletter Signup
#BusinessNews #ShopifyAI #PepsiCola #NikeSneakers #TikTokVideos #InfluencerMarketing #HousingMarket #RailroadMerger #SpriteNFL #SportsCollectibles #RyanAlford #RightAboutNow #MarketingTips #RetailTrends #BusinessStrategy

Jul 29, 2025 • 43min
Innercise: John Assaraf is Helping Rewire Minds for Unstoppable Success
In this engaging discussion, John Assaraf, a renowned mindset and business growth expert, reveals how to master your mental game for success. He emphasizes the importance of self-acceptance as a foundation for change and shares his neuroscience techniques through the Innercise app. John explains how identity shifts are essential for achieving significant goals and the role of curiosity in enhancing neuroplasticity. He also offers insights into effectively navigating the rapid advancements of AI to boost productivity.

Jul 25, 2025 • 31min
Secrets to Influencer Marketing & Brand Engagement
Discover expert insights on fundraising, building strong co-founder partnerships, and tax-saving strategies for entrepreneurs. Learn from Ryan Alford on Right About Now how to grow your business, leverage attention arbitrage, and optimize taxes. Tune in now!
*TIMESTAMPS*
0:00 Introduction to Right About Now with Ryan Alford
0:15 Overview of the show's mission and impact
0:38 Fundraising: Overcoming fear and building the muscle
1:15 Alternative fundraising through customer revenue
2:08 Challenges of tech-heavy businesses and self-funding
3:15 Co-founder dynamics: Complementary skills for success
4:26 Creating unique products inspired by trading card trends
6:19 Attention arbitrage and the role of V Friends in digital and physical markets
9:30 Side hustles and small business opportunities in America
11:56 Tax strategies: Saving money vs. making money
12:52 Understanding effective tax rates for small businesses
15:18 Overcoming limiting beliefs and fear of success
17:45 Hiring challenges: Finding driven team members
19:41 Real estate investing: Active vs. passive approaches
21:12 Earning attention in a competitive content landscape
24:01 Building ROI through influencer partnerships
26:41 Challenges of content creation for sponsorships
#Entrepreneurship #SmallBusiness #Fundraising #TaxStrategies #CoFounders #BusinessGrowth #AttentionArbitrage #VFriends #SideHustle #RealEstateInvesting #ContentMarketing #InfluencerMarketing #RightAboutNow #RyanAlford #BusinessPodcast

Jul 22, 2025 • 36min
Turning Followers into Brand Ambassadors with Luke Yarnton
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford and guest Luke Yarnton, co-founder of The Rave, explore the evolution of influencer marketing. They discuss the shift from relying on big-name influencers to leveraging micro and nano influencers—often existing customers—for authentic brand advocacy. Luke shares strategies for building “ambassador armies,” engaging customers through simple, rewarding tasks, and fostering community. The conversation highlights the importance of authenticity, effective tracking, and gamification, while predicting a future where influencer and affiliate marketing are democratized and accessible to all.TAKEAWAYSEvolution of influencer marketing over the past decadeShift from large influencers to micro and nano influencersImportance of trust and authenticity in influencer endorsementsBuilding an "ambassador army" of genuine brand advocatesStrategies for identifying and engaging potential brand ambassadorsThe role of community management in fostering brand loyaltyBalancing performance marketing with brand marketing through influencer partnershipsUtilizing gamification to motivate micro and nano influencersThe impact of demographic factors on influencer effectivenessFuture trends in decentralized and democratized influencer marketingSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 18, 2025 • 18min
Business News: Stripe Bypasses IPO, Amazon’s Dark Pattern Debacle, MLB Tests AI Umpires, Microsoft’s Surprising Ad Surge
Navigate the latest business trends with Right About Now featuring Ryan Alford. Dive into weekly business insights that matter to entrepreneurs and professionals alike. This episode covers key developments including baseball's embrace of technology, Microsoft’s ad strategies, Stripes innovative moves, and more.
Explore how these trends can impact your business decisions and strategies. Gain actionable insights that can elevate your business approach. Be part of the conversation and keep your business ahead of the curve. Subscribe for more insightful discussions, like, and comment to share your thoughts!
*TIMESTAMPS*
0:00 Business Insights Introduction
1:06 Weekly Business News Highlights
3:10 Embracing New Technology in Baseball
4:19 Microsoft Ad Strategies Revealed
6:34 The Impact of Stripe's Tender Offer
7:50 Amazon's Courtroom Drama Unveiled
9:01 Exciting TikTok Trend Updates
10:20 Starbucks Pricing Strategy Explained
11:37 Delta's Revenue Surge Analysis
13:52 Walmart's Electric Vehicle Initiative
14:15 Recap and Conclusions on Business Velocity
15:36 Closing Thoughts and Future Insights
16:14 Outro and Thanks for Watching
#BusinessInsights #MarketTrends #Entrepreneurship #BusinessNews #Innovation

Jul 15, 2025 • 42min
B-Sides: Flavor, Sustainability & Profit with Yousuf Ahmed
Upcycling is revolutionizing how businesses treat food waste. Discover how Yousuf Ahmed, founder of Bides, turns byproducts into delicious snacks. This compelling story reveals the journey from the music industry to building a sustainable snack brand.
Learn about the innovation behind upcycling, exploring flavors, and navigating consumer choices. Is sustainability really about great taste? Get insights on entrepreneurship, branding, and market strategies in today's competitive snack industry. Subscribe for more insights and delicious food innovation!
*TIMESTAMPS*
0:00 Learn how byproducts can be transformed into snacks
2:22 Why creating snacks from byproducts is challenging
5:45 Personal insights into food product development
7:20 Introduced to Yousef, the snack innovator
10:50 Transitioning from music to snack industry
12:32 The impact of food culture on business
15:00 Journey from Goldman Sachs to entrepreneurship
17:40 Key clients and the music industry connection
20:20 How food innovation works
24:50 The allure of creating unique snacks
25:45 The concept of upcycling in snacks
29:17 Exploring product development strategies
30:45 The definition of upcycling explained
32:25 Tackling food waste and sustainability challenges
36:00 Understanding consumer behavior with snacks
37:40 How sustainability can balance profitability
39:10 Lessons on scaling purpose-driven brands
#Upcycling #FoodWaste #Sustainability #SnackInnovation #HealthySnacks #Entrepreneurship

Jul 11, 2025 • 13min
Business News: Tariff Tidal Wave - GPT-5 Changes the Game - Meta Recruits Top AI Talent - Prime Day Goes Bigger Than Ever - Frozen Fed Rates
This week, Ryan Alford dives into the top business news stories for 2025. A 25% tariff on tech imports from China and South Korea could raise prices for chips, OLED panels, and more by Labor Day. GPT-5 threatens to consolidate 50% of SaaS stacks, challenging businesses to rethink renewals. Insights on AI hardware, from toys to robo-nannies, will transform daily life.
Meanwhile, Meta’s poaching of Apple’s AI talent signals a race for superintelligence, and Amazon’s extended Prime Day sets a new retail benchmark with $24B in projected US sales. Finally, the Fed’s low 4.7% chance of rate cuts keeps CFOs on edge.
*TIMESTAMPS*
0:00 Intro to Right About Now with Ryan Alford
0:45 25% Tech Tariffs: Impact on Chips & OLEDs
1:45 GPT-5: Will It Replace Your AI Stack?
2:34 AI Robotics: Toys to Robo-Nannies
4:28 AI Replaces Coding & Calculus
6:07 Meta’s AI Heist: Stealing Apple’s Genius
7:01 Amazon Prime Day 2025: 96-Hour Retail War
7:55 Fed Rates: No Cuts in July 2025
9:56 Outro and Final Thoughts
#BusinessNews2025 #AIRevolution #TechTariffs #GPT5 #AmazonPrimeDay

Jul 8, 2025 • 35min
From Finance to Netflix "Million Dollar Secret" with Chris Allen
Million Dollar Secret is shaking up the reality TV landscape, drawing viewers with its intriguing concept and rich narratives. As Ryan Alford discusses with Chris Allen, the show involves 12 contestants vying to uncover who holds a million-dollar prize hidden in a wooden box. Through strategic gameplay, emotional dilemmas, and a touch of celebrity culture, this show captures an audience eager for competition and drama.
Discover the unique elements that set this show apart from typical reality formats, including the importance of celebrity influence in today's media landscape. Join the conversation and unearth the secrets behind the Million Dollar Secret. Subscribe for more insightful episodes!
*TIMESTAMPS*
0:00 Million Dollar Secret Overview
1:05 Introduction to Million Dollar Secret
2:13 The Rise of Reality TV Competitions
3:20 Exploring Netflix's Strategy
4:25 Chris Allen Joins the Discussion
6:30 The Concept of Million Dollar Secret
9:37 Recognizing the Competition
10:42 Chris’s Background in Finance
13:48 Transition from Finance to Entertainment
16:55 The Celebrity Factor in Business
18:00 Overview of Contestants
20:07 Game Setup and Rules
21:14 The Drama of the Game
23:19 Insight on Contest Strategy
27:25 Reaction to Global Success of the Show
29:32 Handling Fame and Recognition
30:37 Navigating Online Discourse
31:43 Reflecting on Competition and Reality
32:49 What Success Looks Like
33:10Closing Thoughts and Takeaways
#MillionDollarSecret #RealityTV #RyanAlford #NetflixShow #BusinessInsights #CompetitionTV

Jul 4, 2025 • 11min
Stars, Stripes & Bottom Lines—No BS Business News From the Houseboat
Join Ryan Alford on this special 4th of July episode of “Right About Now”! He’s got you covered with all the latest business news and holiday cheer. From record-breaking travel to rising consumer spending, fireworks tariffs, and the S&P 500’s strong performance, Ryan’s got you covered. He’ll also share some fun pop culture moments and remind us to celebrate freedom and entrepreneurship. So, grab some popcorn, sit back, and enjoy the holiday with Ryan! He’ll keep you updated on the latest economic trends and help you embrace the opportunities that come with independence and innovation.TAKEAWAYSOverview of the podcast's success and focus on business topics.Insights on the significance of the 4th of July holiday.Travel statistics and consumer behavior during the holiday season.Economic indicators related to consumer spending and leisure activities.Discussion on the impact of fireworks tariffs and import challenges.Analysis of consumer confidence and discretionary spending trends.Stock market performance, particularly the S&P 500, and market trends.Commentary on pop culture events and their economic implications.Emphasis on celebrating freedom and entrepreneurship.Encouragement to appreciate the liberty to pursue business ventures and personal dreams.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


