Naavik Gaming Podcast

Naavik
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Jun 21, 2024 • 53min

The State of China’s Gaming Market

Josh Ye, a long-time reporter for gaming and tech in China, discusses China's massive gaming market evolution, domestic challenges, and international expansion strategies. Topics include Tencent, NetEase, regulatory challenges, and predictions for the future of the Chinese gaming industry.
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Jun 14, 2024 • 1h 7min

The Business of Cloud and Game Servers

Learn about the backbone of all video games with CEO Sid Dhulipalla and VP Steven Hartland as they discuss cloud infrastructure, player experience, and server orchestration. Dive into topics like bare metal, peer-to-peer, dedi servers, and the business dynamics of game launches. Discover the landscape of cloud providers, hybrid setups, and the critical role of predictability, cost, and flexibility in game development.
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13 snips
Jun 11, 2024 • 56min

How Content Creators Are Shaping Gaming

Explore the pivotal role of content creators in gaming with Justin Sacks, CEO of Nexus, and Bryan Herren, Director of Partnerships for Off Brand. They discuss working with diverse content creators, the evolving esports landscape, and challenges and opportunities in building around creators for Nexus and Off Brand.
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Jun 7, 2024 • 58min

The Next Era of Modding - with Overwolf, Studio Wildcard, and Look North World

Modding has long been a force of innovation and creativity in the games industry, but the emergence of cross-platform, premium mods is set to take modding to another level. Thanks to platforms like Overwolf’s CurseForge, studios and publishers can now enable all sorts of creators — even other professional studios — to build on top of their games and get rewarded for doing so. This new technical and economic unlock is poised to take UGC gaming to even higher heights and is a compelling growth opportunity for the entire industry.To best discuss this trend, host and Naavik co-founder Aaron Bush is joined by Uri Marchand, CEO of Overwolf, Jeremy Stieglitz, Co-Founder of Studio Wildcard, and Patrick Moran, Founder and COO of Look North World. Look North World, a young UGC-focused publisher and studio, is building a premium DLC on top of Studio Wildcard’s popular ARK: Survival Ascended, which is all enabled thanks to Overwolf’s CurseForge platform. The crew discusses how to operationalize premium mods, why the economics can be compelling, what cross-platform enablement unlocks, and big predictions for the future.We’d also like to thank Nexus for making this episode possible! Nexus’s creator program in-a-box makes it easy for game devs to build and manage a world-class creator program, driving significant growth in conversion, ARPPU, retention, and LTV. To learn more, go to http://nexus.gg/naavikIf you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.
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Jun 4, 2024 • 47min

New York Times Games, From Strength to Strength

The New York Times is one of the world’s most recognized newspapers and has been in circulation since 1851. With 10 million subscribers, the Times has a huge audience and an even larger cultural impact. But the Gray Lady isn’t content to just rest on her laurels and focus on news - other verticals in which the Times operates are product reviews (The Wirecutter), sports (through their 2022 acquisition of The Athletic), cooking, and, of course, games. In addition to their home-grown casual titles, the Times famously acquired viral sensation Wordle in early 2022 and since then has launched hit games Connections and most recently Strands (in beta).To learn more about the Times’ games strategy, your host Niko Vuori talks with Jonathan Knight, Head of Games at The New York Times. New York Times Games: https://www.nytimes.com/subscription/games. You can find Jonathan Knight on LinkedIn.We’d also like to thank Lightspeed Venture Partners for making this episode possible! With its dedicated gaming practice, "Lightspeed Gaming," the firm is investing from over $7B in early- and growth-stage capital — the by far largest fund focused on gaming and interactive technology. If you’re interested in learning more, go to https://gaming.lsvp.com/.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.
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10 snips
May 31, 2024 • 1h 8min

AI-Powered Quality Assurance

Christoffer Holmgard and Nathan Martz discuss the future of AI in quality assurance for game development, sharing insights on players as a service, functional load testing, and collaboration between humans and AI agents. They highlight the evolution of QA testing, successful partnerships with studios, and the potential of AI to revolutionize game development processes.
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May 28, 2024 • 57min

Yuga Labs: 1 Year After Dookey Dash

Yuga Labs introduces a sequel to Dookie Dash with new features, partnership with Faraway Games, and IP acquisition. The episode delves into Yuga's strategy, learnings from Dookie Dash, and the transition of Yuga's Chief Gaming Officer to Faraway. Explore the evolution of Faraway Games, gaming partnerships, multi-genre game development strategies, game metrics analysis, community building in Web3 gaming, and early success in the industry.
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14 snips
May 24, 2024 • 56min

Unpacking Krafton’s Strategy: PUBG, New IPs, Investments & More!

Maria Park, Head of Corporate Development at Krafton, discusses the company's growth strategy post-PUBG success, including extending the brand to new games, platforms, and regions, kickstarting new IPs, and partnering with emerging developers. They explore lessons learned in going multiplatform, scaling up creativity, managing investments, and leveraging emerging technologies like UGC and AI.
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18 snips
May 22, 2024 • 56min

Mastering the Roblox Meta

Exploring the lucrative world of Roblox with experienced developers, discussing game design strategies, navigating competition and collaboration, and the importance of uniqueness in thriving on the platform. Delving into the transformative impact of Roblox on creators' careers and their reflections on achievements, showcasing the keys to success and perseverance in game development.
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May 17, 2024 • 57min

Mastering Crowdfunding Campaigns

Tim Morten and Cara LaForge from Frost Giant Studios discuss the success of their Kickstarter campaign for Stormgate ($2.4M, 2280% over target) and crowd equity on StartEngine. They share insights on campaign planning, marketing strategies, Founder's pack design, and lessons learned. Exploring the differences between crowd equity and crowdfunding, dos and donts of Kickstarter, and the importance of transparency and strategic planning for game launches.

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