The $100 MBA Show

Omar Zenhom
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Apr 7, 2022 • 10min

MBA2021 The 3 Types of Social Posts That Get The Most Engagement

Looking for traction on social media? Need to work the ol’ algorithms a bit? We’ve got a strategy for you. Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you covered.Remember: marketing works best when it’s simple!The strategy we discuss today utilizes the most fundamental aspects of human psychology and social behavior. With a basic sense of what triggers action, you can rewire your social strategy for maximum engagement. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Apr 6, 2022 • 11min

MBA2020 Q&A Wednesday: How do I know if people would want my app?

You have a great idea for an app. That doesn’t mean you have a business.So how can you possibly tell if your idea has legs?It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop it just yet. Wise decision! Today, we explain how to get some reliable market research, so you can make the best bet.Hint: you don’t have to build it to sell it.Using our own SaaS product as an example, Omar shares how you can create a product or service in stages, with each stage giving you a little more intel (and a little more cash) to work with. Before you launch your next product, give this episode a listen. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Apr 5, 2022 • 11min

MBA2019 The 80% Delegation Rule That Will Change Your Life

That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time.As we like to say, time is infinitely more valuable than money. One of the biggest obstacles to taking time back is insisting on doing everything yourself. Just as dangerous (but a little more subtle) is insisting that other people do things exactly as you would — or even just as well as you would.It’s time to let go.Today, we break down a rule that’s a little hard to live by at first, but will absolutely improve everything from the quality of your business to the quality of your life. Learn what the 80% rule is, how to apply it, and why it can be the best gift you ever give yourself.Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Apr 4, 2022 • 17min

MBA2018 Must Read: Will by Will Smith and Mark Manson

Forget the Oscars thing for a second.Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision.This book is penetrating, insightful, and valuable — recent drama aside.Today, Omar shares some of the incredible lessons this book offers on work, success, and happiness itself. These lessons are more than applicable to business (after all, music and entertainment are businesses in which Smith has inarguably thrived). Hear why this book is so great, and why its lessons speak louder than any single incident. Click Play!Will by Will Smith and Mark MansonDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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20 snips
Apr 1, 2022 • 14min

MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday

Thinking of launching an online course without an audience? Discover innovative strategies to sell successfully in 2025. Learn how to validate your ideas, network effectively, and even pre-sell your course before it’s launched. Hear powerful personal stories demonstrating how small ad investments can lead to big returns. Building an eager customer base and creating mini products are key to gaining traction. This guide will help you transform your teaching dreams into reality, no matter where you're starting from!
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Mar 31, 2022 • 11min

MBA2016 Why I Am Not on TikTok

Feeling financially stuck? Discover how to turn your skills and expertise into income without any initial investment. Learn practical steps for freelancing, consulting, and leveraging your network to find clients. Explore effective strategies for financial recovery by selling services and focusing on quality and referrals. Lastly, embrace hope and take small actions to kickstart your journey to profitability while gaining valuable resources and insights for your entrepreneurial venture.
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Mar 30, 2022 • 11min

MBA2015 Q&A Wednesday: Should I take a dividend in my business?

Your business is profiting. You’re making a living. But what’s in store for the long term?It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with next to nothing.Which raises the question: should you be taking dividends? And if so, how much?Balancing the need for a personal safety net with the needs of your business can be tricky. If you don’t take dividends, you can end up no more or less successful than if you stuck with a regular job. Take too much by way of dividends, and you risk slowing growth.There are many factors at play, including the tax situation. Today, Omar shares the must-knows when it comes to dividends and entrepreneurship. Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Mar 29, 2022 • 11min

MBA2014 How to Demand Higher Prices

Who are these coaches charging thousands — or tens of thousands — for their services?More importantly, who are their clients, and how are they getting them?No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from fewer clients is always the smart move. But as you can probably guess, it doesn’t happen overnight.Today, Omar shares what he’s learned about exactly how some people claw their way up to premium pricing.Are there any shortcuts? Not really. But there are ways to get there faster, smarter, and with less wasted effort. Become an expert at showing people just how valuable you really are, then work your way up to the big leagues. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Mar 28, 2022 • 23min

MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing

Are you thinking like a customer?If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth.And of course, we have an expert to explain how.Matt Edmundson is an ecommerce mastermind who knows how to achieve growth. But in any type of business, the basic principles remain the same: not to pander to customers or pretend you think they’re “always right,” but to simply adopt their outlook.In this episode, Matt shares a few specific ways to do that, based on a lesson he learned from a guy who cleans toilets. It’ll make sense, we promise — Click Play!The eCommerce Podcast with Matt EdumundsonSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Mar 25, 2022 • 11min

MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday

If you’ve ever been asked to like, share, or comment, you know what we’re talking about. But does it work?Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it seem savvy, or thirsty?It depends on how you go about it.Today, we discuss the ins and outs of this social media strategy, and why so many entrepreneurs try it. More importantly, we’ll share how to do it in a way that gets the job done, but doesn’t make you look desperate. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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