

Side Projects Podcast
with Clara Malley, Eli Williams, and Trey Taylor
Side Projects is a strategy studio and creative outlet helping brands, marketers and everyday people think critically about how advertising shapes the cultural landscape across digital surfaces, generational cohorts, and our social fabric. Every Tuesday on our podcast, we talk with the most interesting voices across tech, media, and art to give marketers an inside look at the forces shaping culture before it hits the mainstream.Hosted by Clara Malley, Eli Williams and Trey Traylor.Find video episodes on YouTube.For questions, comments and inquiries: info@side-projects.co Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Jul 26, 2022 • 1h
Jordan Sargent on the Music Industry's Social-First Future
On the latest episode of the podcast, we’re joined by Jordan Sargent, A&R scout at Capitol Records. From social-first sounds to new avenues for talent discovery, we discuss the key technological and cultural shifts impacting artists, fans and brands alike. Hosted on Acast. See acast.com/privacy for more information.

Jun 27, 2022 • 45min
Vox's Terry Nguyen on Everything and Nothing Trending all at Once
We sit down with Vox's Terry Ngueyn to discuss the -core du jour and the dizzying pace of the trend cycle. Hosted on Acast. See acast.com/privacy for more information.

Jun 15, 2022 • 44min
Space Perspective's Jane Poynter on Travel's Next Frontier
This week on Day One FM 🎙: summer travel trends, how long we'd last on a trip to Mars, and a chat with Jane Poynter, founder and co-CEO of Space Perspective, about next generation of space travel and how "Spaceship Neptune" could radically change our viewpoint of earth. Hosted on Acast. See acast.com/privacy for more information.

Jun 1, 2022 • 43min
The Cut's Michelle Santiago Cortés on How Information Became the Internet's Gold Standard
We chat about the dizzying pace of the trend cycle, how our media diets have changed over the past two years and ask The Cut's Michelle Santiago Cortes about the need for media literacy in today's news landscape. Hosted on Acast. See acast.com/privacy for more information.

Apr 7, 2022 • 37min
Navigating Male-Dominated Spaces with Chelsea LaSalle, Kristen Kuzemko and Kristine Tsui.
In the latest edition of Day One's Speaker Series, we sat down with Chelsea LaSalle, Kristen Kuzemko and Kristine Tsui for a discussion on leading innovation in sports marketing, Web3 and visual storytelling. Hosted on Acast. See acast.com/privacy for more information.

Mar 24, 2022 • 42min
Kyle Chayka on How Algorithms Have Altered Digital and Physical Consumption
As part of our editorial exploration on algorithms, we sat down with technology writer Kyle Chayka—you may know him from The New Yorker or his newsletter Dirt—to discuss the effects of algorithms on both internet and IRL culture and his upcoming book Filterworld. Hosted on Acast. See acast.com/privacy for more information.

Jan 18, 2022 • 22min
After School's Casey Lewis on the Lure of the Creator Economy
We spoke to Casey Lewis—author and creator of the wildly popular and plugged-in youth culture newsletter After School—to debrief on the pros and cons of the creator economy. Hosted on Acast. See acast.com/privacy for more information.

Nov 29, 2021 • 35min
Tickets to the Metaverse
To cap off our month on all things metaverse, VP of Story William Rauscher tries to get his head around the future of NFTs with the help of Senior Director of Digital Strategy and unofficial agency metaverse buff Micah Kulish. Micah fills us in on the goings-on at the recent NFT NYC conference, aka crypto Comic-Con, sheds light on how NFT culture is driving the future of the metaverse (and something called “web3”), and provides some useful tips for how brands can make the most of this thrilling, confounding, and rapidly expanding space. Hosted on Acast. See acast.com/privacy for more information.

Oct 21, 2021 • 35min
An Interview with After School’s Casey Lewis, Part 1
We spoke to Casey Lewis—author and creator of the youth-culture obsessed newsletter "After School,”—for a debrief on Gen Z retail trends. Will Millennials make Depop uncool? Is your email inbox the new shopping mall? *How might* CrockPot become a cult Gen Z lifestyle brand? Stay tuned for part two of our conversation where we talk about Gen Z’s gonzo money mentality and the wishy-washy promise of the creator economy next month. Hosted on Acast. See acast.com/privacy for more information.

Oct 21, 2021 • 49min
A Conversation With Latinx Creator Tefi Pessoa and Entrepreneur Andres Izquieta
To close out Latinx Heritage Month, we hosted a panel with creator, InStyle host and Timothee Chalamet red carpet interviewer Tefi Pessoa and Andres Izquieta, a Latin American entrepreneur in fashion, CPG and entertainment sectors, on being Latinx in creative industries. Hosted on Acast. See acast.com/privacy for more information.


