

Sticky Note Marketing with Mary Czarnecki
Mary Czarnecki
How do I create more leads for my business? How do I grow my audience and authority? How do I build my brand and grow faster? These are just some of the top questions that marketing strategist and speaker, Mary Czarnecki, digs into on her weekly Sticky Note Marketing Podcast. In each episode, Mary brings you ACTIONABLE marketing lessons that she's learned through 20 years of experience working with both big brands and scrappy start-ups. Whether you have a new launch or an established business, learn the latest marketing, social media, conversion optimization, brand positioning, and sales funnel strategies that work today.Each episode is designed to help you take immediate action on the most important strategies for launching, growing, and scaling your brand and business. Mary's clients say that her specialty is turning complicated marketing strategies into actionable, easy to understand steps. Thinking about launching a new product or service offer? Want to generate more consistent leads and prospects? Need help with your social media presence? Discover why global brands, local businesses, and online entrepreneurs turn to Mary Czarnecki to optimize their marketing, to make sense of ever-changing online marketing landscape, and to and help lay a strong foundation to build a brand and business that lasts. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Apr 4, 2020 • 23min
Dr. Melissa Bird - Special Guest on Sticky Note Marketing with Mary Czarnecki
In this week's episode of Sticky Note Marketing, I'm excited to introduce you to my special guest, Dr. Melissa Bird.As a life coach, author, and fiery public speaker, Dr. Bird creates the genesis for a new brand of leadership and graceful revolution. Her words awaken revolutionaries, trailblazers and powerful innovators in the quest for justice. When she’s not building her public speaking business, she can be found reading trashy novels, drinking fine whiskey, playing mom to three delicious humans, and loving her punk rock scientist James Thomas Kelly.Get her FREE book Natural Born Rebel and learn how to awaken your inner revolutionary trailblazer and engage in the quest for justice. You can also connect with Missy at naturalbornrebel.com and on Facebook, Twitter, and Instagram @birdgirl1001--------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Mar 21, 2020 • 9min
Pivoting Your Business and Connecting with Leads Online
As a Marketing Strategist, Consultant and Speaker, I work with my clients and students in a variety of ways... but right now the two questions I’m getting asked most often are:🛒 “Mary, how do I connect with leads and buyers online?”📲 “My business needs to pivot to adjust to current events - how do I translate my expertise to an online offer?”I work with expert-based businesses everyday to create irresistible, “online” offers and craft a plan to get those offers in front of buyers who want them using my Profitable Authority System. 💻This isn’t something I just “cooked up” - my unique approach is based on 20 years of digital marketing experience working with both BIG brands and scrappy startups.(No trendy, “overnight guru” tactics here - my Marketing Muscles are strong! 💪🏻)💡With all the recent changes, I’m especially committed to supporting business owners and professionals who want to bring their products and services to life online!A great place to start is my 🎁 FREE Profitable Personal Brand Action Guide - a step-by-step approach to crafting an authentic connection with the people who want what you have to offer!👉Download it here: https://maryczar.com/personalbrand-----------------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Mar 16, 2020 • 10min
Growing Visibility and Authority in a Time of Uncertainty
PART 3 of 3 - Special Edition, 3-Part Series of Sticky Note Marketing Show - get the full series at Mary CzarneckiWhether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs - but the current environment is a larger “test” that most have ever faced.As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...A student adapting to learning remotely vs. on-campus surrounded by your peers...Or an Entrepreneur wondering what changes in consumer behavior mean for your business...This is for you.Let’s continue the conversation in my Facebook group for professionals and business owners: www.maryczarnecki.com/group-----------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Mar 15, 2020 • 10min
Flexibility, Adaptability and Resilience as a Business Owner
PART 2 of 3 - Special Edition, 3-Part Series of Sticky Note Marketing ShowWhether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs - but the current environment is a larger “test” that most have ever faced.As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...A student adapting to learning remotely vs. on-campus surrounded by your peers...Or an Entrepreneur wondering what changes in consumer behavior mean for your business...This is for you.Answer a few short questions and I will send you pertinent information on how to continue to grow and thrive in uncertain times: https://maryczar.com/thrive------------------------------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Mar 15, 2020 • 12min
Best Practices to Help Your Business Thrive in a Time of Uncertainty
Special Edition, 3-Part Series of Sticky Note Marketing ShowWhether it’s a pandemic, recession or natural disaster - there always will be challenges to our success and progress as professionals and entrepreneurs.As a “remote worker” and “virtual business owner” since 2007 - I’ve learned some important things about flexibility, adaptability and resiliency that I’m going to share to help you succeed and even thrive in these uncertain times!Whether you’re a professional navigating the strange waters of managing a remote team and advancing your career without “face time”...A student adapting to learning remotely vs. on-campus surrounded by your peers...Or an Entrepreneur wondering what changes in consumer behavior mean for your business...This is for you.Answer a few short questions and I will send you pertinent information on how to continue to grow and thrive in your business this week: https://maryczar.com/thrive-------------------------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Mar 7, 2020 • 5min
3 Keys to Success with Personal Branding
Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. 📲Click HERE to grab my FREE Weekly Marketing Action Guide for faster results without spending all day online: https://maryczar.com/weekly Hosted on Acast. See acast.com/privacy for more information.

Feb 24, 2020 • 8min
The Essential 3 Steps to Building Your Audience and Email List
The Essential 3 Steps to Building Your Audience and Email List (without spending all day online) on today's Sticky Note Marketing LIVE Show (simple marketing strategies for savvy business owners)!One of the most valuable things I work on with my clients is creating a “strategic customer journey” in their business.Using my unique Profitable Authority system to build their email list, my clients and students make sales not just from what we call “NOW buyers” - but create an audience of valuable prospects that lead to sales again and again.This is just ONE example of why building an email list is essential! That pipeline - that community - of high value prospects that are willing to pay for what you've got to offer. Bye-Bye, inconsistent sales - Hello, profitable business!In today's episode I'm sharing 5 HIGHLY effective ways to get MORE ideal prospects on your list THIS WEEK!BONUS - Grab my Free Irresistible Lead Magnet Action Guide (while it's still free): maryczar.com/leadmagnet*About your show host Mary Czarnecki:Mary works with brands and businesses to create more effective marketing strategy to generate more profits and impact consistently without tech overwhelm or spending all day online.After earning her MBA from the Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. A speaker who offers training sessions at corporate workshops, conferences, on-demand courses and private events, she skillfully breaks down her decades of marketing experience and expertise into actionable steps. Using her signature Profitable Authority system, Mary works with her clients to create meaningful audience connections, develop irresistible offers, and get those offers in front of the right people.Outside of work, Mary loves spending time with her husband and two boys. She’s always up for a hike in the woods or a weekend camping trip! She’s a former Jersey Girl now raising her business and family in Oregon’s Willamette Valley wine country. Hosted on Acast. See acast.com/privacy for more information.

Feb 9, 2020 • 10min
How to Turn New Email List Subscribers into Buyers
On today’s episode of the Sticky Note Marketing LIVE Show (where I share actionable tips you can take this week to improve your marketing): How to Turn New Email List Subscribers into BuyersIf you’ve been working on your “list growth” - you may be asking yourself, “what do I do with them now that they’re on my list!?”Listen in so that you can avoid the painful mistakes so many business owners make and how to turn those subscribers into dollars in the bank. . .Ready to create your irresistible lead magnet to grow your list with ideal prospects? Click HERE to grab my step-by-step action guide: MaryCzar.com/leadmagnet-------------------------------------------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.

Jan 19, 2020 • 7min
Why your perspective may be getting in the way of your success (and what to do about it).
Why your perspective may be getting in the way of your success (and what to do about it).Let’s make marketing simple and fun (even if you wonder what the heck you should be posting on social media and “marketing” is not part of your title)!There are people out there who need and want what you have to offer... Let me help you make your message matter to the right people!Let’s continue the conversation - join us in my private group: www.simplesavvymarketing.com Hosted on Acast. See acast.com/privacy for more information.

Jan 14, 2020 • 7min
KEYS to become a “Profitable Authority” 🤩 (instead of remaining a “Best Kept Secret 😢).
I’m sharing the KEYS to become a “Profitable Authority” 🤩 (instead of remaining a “Best Kept Secret 😢).Bottom line - it’s essential to know how to make your message matter to the right people (the prospects who will pay you what you’re worth 💎 )!!Grab my FREE Visibility Booster Action Guide (which includes 50 simple ways to increase your brand visibility - without having to spend all day online): https://MaryCzar.com/getvisible----------------------------------------------------------------------------------------------------------Mary Czarnecki believes in helping savvy businesses create smart, strategic marketing systems so they can consistently create more profits and more impact without tech overwhelm or spending all day online. Mary is a Marketing Strategist and Business Transformation Consultant specializing in brand positioning, audience insight development, and sales funnel strategy. After earning her MBA from Yale School of Management, Mary spent nearly two decades helping to grow Fortune 500 brands like WebMD and Johnson & Johnson. She's now committed to doing the same for ambitious entrepreneurs and business owners. Hosted on Acast. See acast.com/privacy for more information.


