

The Futur with Chris Do
The Futur
The Futur Podcast is a show that explores the interesting overlap between design, marketing, and business. Our host (and CEO of The Futur), Chris Do, hold candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development. These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we--the listener--learn from it all. Visit thefutur.com/podcast for show notes and additional information from each episode.
Episodes
Mentioned books

9 snips
Oct 2, 2024 • 15min
310 - The Scarcity Advantage: How to Maximize Event Success - With Chris Do
Explore the power of scarcity as a marketing tool to enhance event success. Discover strategies inspired by luxury brands to control supply and spike demand. Chris Do shares practical tips and personal anecdotes from his European tour on how to energize community involvement in event planning. Learn how to undersell events to create buzz and maximize engagement in various markets. Perfect insights for event organizers and marketers seeking to boost attendance and create memorable experiences.

22 snips
Sep 25, 2024 • 11min
309 - Mastering Content Creation Without Losing Your Clients - With Chris Do
Chris Do dives into the struggle of balancing client work with content creation, emphasizing the need for a strong client acquisition strategy. He shares stories about the dangers of complacency and offers tips on using content marketing to attract clients. The discussion also touches on the importance of maintaining a positive mindset for effective content creation and utilising modern tools for better engagement. Plus, the episode highlights the risk of generic messaging and the advantages of niching down to connect with specific audiences.

25 snips
Sep 18, 2024 • 1h 29min
308 -How to Land Sales Without Being Gross - With Jule Kim
In a dynamic discussion, Jule Kim, a sales expert known for her conversational selling techniques, shares her insights on mastering the art of sales. She highlights the significance of effective communication, authentic engagement, and listening skills. Jule also dives into overcoming imposter syndrome and the power of mentorship in sales. Using fishing as a metaphor, she illustrates timing and patience in closing deals. Her upcoming workshops in Miami and London promise to transform participants' sales capabilities and confidence.

29 snips
Sep 11, 2024 • 1h 1min
307 - Crafting Value: Design, Principles, and Change - with John Roescher
John Roescher, founder of Raw Materials and a design visionary, shares his remarkable journey from creating the successful agency Handsome to launching his new venture. He discusses navigating the challenges of scaling while maintaining creative integrity and the importance of aligning business practices with personal values. Roescher reveals insights on fostering a culture of creativity, building authentic client relationships, and viewing business as an ongoing experiment, inspiring listeners to innovate in the ever-evolving design landscape.

17 snips
Sep 4, 2024 • 9min
306 - The Psychology of Scarcity: A Masterclass with Chris Do
Discover innovative strategies for creating demand for digital products through the psychology of scarcity. Learn how setting hard caps on availability fosters urgency and exclusivity. Explore the impact of waitlists in driving consumer interest and perceived value. Gain actionable insights to effectively market your offerings and optimize their appeal. This masterclass delves into the dynamics of community and how they can enhance the worth of your products.

Aug 28, 2024 • 52min
305 - Creating Community in Design - With Anna Dower and Emma Kate
Join Anna Dower and Emma Kate, seasoned graphic designers and co-founders of the Designer Boss Summit, as they share their inspiring journey of building a vibrant online community for female designers. They discuss overcoming imposter syndrome, the art of authentic collaboration, and the unique features that set their summit apart. Tune in for insights on navigating the challenges of speaker dynamics and learn how to chase opportunities with persistence. Their passion for empowering women in design shines through, making this conversation truly uplifting!

35 snips
Aug 21, 2024 • 1h 5min
304 - Building Trust in Sales - with John Driscoll
In this engaging conversation, John Driscoll, CEO and co-founder of Naked Development, shares his journey from childhood entrepreneurship to mobile app consultancy. He emphasizes the crucial role of authenticity in sales and the power of building trust with clients. Driscoll highlights the importance of understanding customer needs for effective inbound marketing. He also discusses personal growth, the value of diverse learning methods, and the parallels between dating and professional relationships, stressing the significance of genuine connections.

Aug 14, 2024 • 1h 2min
303 - The Remarkable Ask: Small Steps to Giant Leaps - With Andrew and Pete
Andrew and Pete share their inspiring journey from aspiring entrepreneurs to hosting Atomicon, one of Europe's largest business conferences. They discuss the importance of making bold requests and setting ambitious goals. The duo emphasizes creating community-driven events and leveraging unique partnerships for success. They also explore balancing different personalities in collaboration and the significance of small steps towards larger accomplishments. Innovative strategies for networking and a focus on singular business offerings round out this engaging discussion.

5 snips
Aug 7, 2024 • 7min
302 - Clickbait Crisis: Protecting Your Brand's Integrity - with Chris Do
In a thought-provoking discussion, Chris Do dives into the murky waters of clickbait and brand integrity. He reveals the dangers of sacrificing authenticity for sensationalism, drawing on personal experiences. The episode underscores the importance of maintaining audience trust while crafting captivating headlines. Chris offers valuable tips on producing engaging content that respects core values, ensuring brands don't compromise their credibility in the pursuit of attention.

13 snips
Jul 31, 2024 • 1h 5min
301 - Discovering the Seven Frequencies of Communication - with Erwin McManus
In this engaging talk, Erwin McManus, author of 'The Seven Frequencies of Communication,' shares his insights on how we can better connect with others. He discusses the concept of communication as a spectrum, emphasizing the importance of authenticity and emotional intelligence. McManus introduces seven distinct communication styles, including motivator and healer, that impact our interactions. Personal anecdotes illuminate the challenges of navigating trust and relationships in a complex world while staying true to oneself and one’s unique calling.


