Shopify Masters

In this episode, you'll learn from these two entrepreneurs how purposefully set a work-life balance between your personal life and business.NIU BODY is a female-founded beauty company that creates natural skincare at affordable prices.For more on NIU BODY and show notes: https://www.shopify.com/blog/niu-body-contentTune in to learnWhat to look for in a co-founderHow going full time in their business led to $250,000 in salesWhich social media channel is the best to use to get press Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn from an entrepreneur who validated her community through a hashtag campaign and then led her towards building her own businessMakeup For Melanin Girls is a direct-to-consumer beauty brand that leverages community feedback to develop cosmetics tailored to multiethnic beauty consumers. For more on MFMG Cosmetics and show notes: https://www.shopify.com/blog/mfmgcosmetics-productsTune in to learnHow to turn a blog in to a businessWhy is a brand book important and what you should include inside your brand bookWhat she did after losing an Instagram account of 100,000 followers Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn from a Chief Growth Officer how to drive growth to a social enterpriseSweet Beginnings makes the beelove® family of all-natural line of raw honey and honey-infused body care products. For more on Sweet Beginnings and show notes: www.shopify.com/blog/sweetbeginnings-growthTune in to learnHow does having an online store affect offline salesHow should Chief Growth Officer spend their timeWhat you get out of one-on-one customer interviews that you can’t get out of surveys Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn from an entrepreneur who found a unique way of using their supply chain as a source for marketing, which data metrics played a big role in their successful marketing strategies, and how they disrupted the cookware industry. For more on Made In and the show notes: https://www.shopify.com/blog/madeincookware-disruptionTune in to learnWhat is involved in doing a whole redesign of an ecommerce siteWhat you should focus on when improving your product pageHow to use your suppliers and manufacturers as a source of your marketing Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn from these two entrepreneurs who turned their class project into a 6-figure businessKanga invented and patented the world's first iceless cooler designed to fit around an entire case of 12 oz. beverages.For more on Kanga and the show notes: https://www.shopify.com/blog/kanga-sharktankTune in to learnHow to collect early feedback from your initial beta customersThe value of setting your pricepoint higher than what it’s currently worthWhat kind of retargeting photos work best for their ads Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn form an entrepreneur who got well known in the planner community by posting content on Facebook GroupsChasing Planner Peace sells a range of refillable, customizable planners with the widest range of planner refillsFor more on Chasing Planner Peace and show notes: https://www.shopify.com/blog/chasingplannerpeace-productTune in to learnHow you can build a customer base with custom work, but should quickly move to selling non-custom productsHow to promote your business in other people’s Facebook groupsHow to determine if people are actually going to pay for a product instead of just saying they would Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

While shopping for her daughter’s birthday, Rachel Huntington noticed the limited amount of designs for party supplies. Seeking out non-commercial and more creative partyware, Rachel started Bonjour Fete, a boutique for party goods, tableware, decor and all things event design. In this episode of Shopify Masters, Rachel shares her journey of launching online, operating two physical stores, and building relationships with return customers.For more on Bonjour Fete and show notes: https://www.shopify.com/blog/bonjourfete-partyTune in to learnHow to use social media to contact vendors instead of spending lots of money to go to trade showsThe most important metrics to pay attention to when running a physical retail storeHow to create an Instagram feed that drives traffic to your product page Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, you’ll learn from an entrepreneur on why and how to figure out WHY you are starting your businessSo Worth Loving is a lifestyle company bridging the gap between not talking about self worth and talking about it.Tune in to learnWhy and how to figure out your WHY when starting your businessHow to transition from your full time job to your own businessHow to manage entrepreneurship burnout Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What started as a way to keep track of his day to day and combat ADHD, Ryder Carroll’s method of Bullet Journal gained a massive following online as he shared his journaling process. From a published book to a successive product, Ryder shares how his intention of solving a common problem led to a new direction in his life and career. The Bullet Journal is the analog system for the digital age that lets you track the past, organize the present, and plan your future. For more on Bullet Journal, Ryder Carroll, and the show notes: https://www.shopify.com/blog/bullet-journal-methodology Tune in to learnHow to showcase how your customers are using your productsWhy you should never be afraid of giving away too much free contentWhy they created a companion app for their products Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Brothers Nadim and Rami Yahia grew up mixing together condiments and hot sauces to create their own concoctions. They turned this habitual sauce mixing into CustomHeats, a hot sauce business that allows customers to create their own sauces and labels by bridging the food industry with tech and data. In this episode of Shopify Masters, you’ll hear from Nadim Yahia of CustomHeats on marketing with a low budget, developing hardware, and how their $100 bottle of hot sauce went viral. For more on CustomHeats and show notes: https://www.shopify.com/blogcustomheats-viralTune in to learnThe challenges with creating a business that allows customers to fully customize their productHow to use a $100 marketing budget to get on big publicationsHow they used their Instagram content to validate their market  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.