The Creator Spotlight Podcast

This week we are joined by Michelle Curb, co-founder and editor of Gloria (hellogloria.com) Michelle is an expert in leading monetization for online media brands. 00:00 The Gloria newsletter 05:50 Getting started in online media 08:52 Is it hard to sell a media company? 14:15 Monetization and stats 15:58 Building an audience online 24:52 “I don’t want to be online” 27:38 Day in a life of a media founder 39:21 How to monetize as a creator 45:35 Looking forward and back #creatoreconomy #podcast #thecreatorcommunitypodcast

Theo Lloyd-Hughes joins us for episode 25 of The Creator Spotlight Podcast -- he is a journalist specialising in women's soccer/football. He has a newsletter and podcast called Squad Depth, he produces The Athletic's podcast Full Time, he is also a freelance writer. Squad Depth: squaddepth.com 00:00 Why Theo pursued soccer journalism 08:23 How much does soccer journalism pay? 17:24 How to tell the real story 23:36 Newsletters are the future of journalism 39:11 The stats 41:17 Building a newsletter into a sustainable business 47:01 How to get better at podcasting #podcast #creatoreconomy #womenssoccer

Cole Derochie joins us for episode 24 of the Creator Spotlight podcast. Cole writes a daily newsletter keeping designers up-to-date with what's going on in the world of design. Cole's newsletter: todayin.design Cole's Twitter/X: x.com/colderoshay 00:00 How Cole accidentally became a designer 08:04 The espresso of newsletters 13:43 Evolving and growing the newsletter 20:24 Finding sources for design news 26:16 Writing a newsletter in 1 hour 29:08 Monetizing a 5,000 subscriber newsletter 37:53 Using Twitter to grow your brand #podcast #creatoreconomy #design

Sean Devlin is the founder of nicenews.com and he joins us for episode 23 of the Creator Spotlight podcast. He shares his secrets about building an online business, newsletter growth and advice for other creators. nicenews.com 00:00 Building a 800k subscriber newsletter 08:53 The biggest mistakes when designing a newsletter 12:26 Why it’s important to have nice news 19:20 How to find positive content online 22:32 Who subscribes to nice news? 30:51 Building a following of 800,000 39:00 How to monteize your newsletter audience 44:30 What not to do when building a newsletter 47:00 Is it too late to start a newsletter? #podcast #creatoreconomy #nicenews

Ambreen Ali is a tenured and accomplished journalist as well as Founding Editor of Central Desi, a local newsletter focussing on the South Asian community in New Jersey. She joins us for episode 22 of the Creator Spotlight podcast. Central Desi: centraldesi.beehiiv.com 00:00:00 Ambreen Ali - putting journalism first 00:05:02 Growing a local newsletter 00:14:07 Why being a journalist is difficult 00:22:02 Is society losing its media literacy? 00:28:53 The best and worst of tradition journalism 00:35:26 Why prisoners should be taught journalism 00:39:39 Making a local impact 00:43:26 Not wanting to be a “creator” 00:52:00 Monetizing journalism is hard 00:57:43 Advice to other creators #podcast #creatoreconomy #southasian

Glennda Baker is an Atlanta based realtor that became a TikTok star by uploading her stories, advice and experiences of the real estate market. Glennda's TikTok: https://www.tiktok.com/@glenndabaker Glennda's IG: https://www.instagram.com/glenndabaker/ Glennda's Newsletter: https://glenndagazette.beehiiv.com/ 00:00 Who is Glennda Baker? 05:58 How Glennda Baker makes her videos 26:18 Sharing your life online 35:16 Glennda’s newsletter 40:57 The business of being Glennda Baker 43:57 Is social media content better than TV? #podcast #creatoreconomy #realestate

Ernie Smith (editor of tedium.co) joined us for episode 20 of the Creator Spotlight podcast. Ernie is known for his 10 year old newsletter Tedium, being the creator of edm14.com and many other side projects. Ernie's website: https://tedium.co 00:00 Who is Ernie Smith? 01:30 Why Ernie coded his newsletter himself 05:35 Has personality been stripped from the internet? 12:44 How Ernie grew his audience 15:20 The invention of UDM14 18:56 Ernie’s side projects 31:39 Is the creator economy good for the internet? 41:28 Hopes for the future of the internet 45:10 What’s next for Ernie? #podcast #creatoreconomy #newsletter

Justin Gordon (@justgogrind) joined us for episode 19 of the Creator Spotlight podcast. Justin is known for his podcast Just Go Grind, his newsletter and his many articles diving deep in entrepreneurship. Justin's newsletter: https://www.justgogrind.com Justin's Twitter/X: https://x.com/justingordon212 Village Lane: https://villagelane.io 00:00 Who is Justin Gordon? 01:24 Lessons from 500+ interviews 04:30 Podcasting every day 12:55 6 Lessons from podcasting every day 15:23 Why start a newsletter? 18:17 How to grow a newsletter 19:50 Writing deep dives about entrepreneurs 28:33 The athlete-creator mindset 31:14 Making money as a creator 36:17 The best and worst interviews 39:43 Advice for podcasters and writers #podcast #creatoreconomy #podcasting

Kate Lindsay from Embedded joins us for episode 18 of the Creator Spotlight podcast and discusses internet trends, growing a newsletter and popularising the Millennial Pause. Kate's newsletter: https://embedded.substack.com Kate's website: https://www.kathrynfionalindsay.com 00:00 Who is Kate and what is Embedded? 05:33 How Embedded evolved 09:56 Kate's other projects 13:35 Discovering Millennial Pause 16:44 Being an editor vs writer 19:09 Defining a newsletter and creator 27:42 The stats -- how to grow a newsletter 34:22 Are creators the new journalists? 38:49 Advice for online creators #podcast #creatoreconomy #millennials Intro music produced by J. & Doug Organ.

This week's guest is Andrew Southworth (@AndrewSouthworth) a musician, YouTuber and business owner. 00:00 Andrew Southworth's many businesses 04:27 When to hire as a creator 7:47 How Andrew makes money 09:42 16 years of being a YouTuber 19:33 Why Andrew started a newsletter 22:47 Andrew's future plans and dreams 25:10 Advice for other creators #podcast #creatoreconomy #musician