The Boss Mom Podcast

Dana Malstaff
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Jul 27, 2023 • 45min

Majka Burhardt On Redefining Motherhood & Inspiring Our Kids By Chasing What We Love

Seeing how we live our lives is how our kids gauge reality and ultimately create the lives they want. If we make them feel like parenthood means giving up what we love, that's what they'll believe. If we show them that we can have things we're passionate about, they'll follow that example. Being mothers, business owners and everything else in our lives certainly isn't easy, and that's okay. The more honest we are about that and the less we obsess over balance, the better the journey gets. In this episode, I'm joined by professional climber, conservation entrepreneur, founder of Legado and the author of "More: Life on the Edge of Adventure and Motherhood", Majka Burhardt. We talk about her journey, what she wants to teach her kids and the power of deconstructing and reinventing everything. Seeking balance means that one day we'll achieve it and be perfect. Motherhood made me realize that everything exists together and it's always moving. -Majka Burhardt 3 Things You'll Learn in This Episode - Do it with joy, but also with honesty We all have different aspects to our identity. How does motherhood color those things and how we show up in all our roles? - Take yourself on an adventure How did Majka choose what life, motherhood and entrepreneurship looked like for her without following convention? - It's okay if our kids aren't insanely passionate about anything There's a lot of pressure around the idea of having a passion. Does that do a disservice to our children? Guest Bio Majka Burhardt is a professional climber, conservation entrepreneur, author, and filmmaker. She is the Founder and Executive Director of Legado and the author of Vertical Ethiopia: Climbing Toward Possibility in the Horn of Africa, which was short-listed for the Banff Book Award, as well as her latest book, More: Life on the Edge of Adventure and Motherhood, a Next Big Idea Club must-read. More: Life on the Edge of Adventure and Motherhood is an intense and emotional epistolary memoir by one of the world's top ice climbers, born at the confluence of motherhood, adventure, career, and marriage. As leading professional climbers and mountain guides, Majka Burhardt and her husband led globe-trotting, adventure-seeking lives. When she learns that she's pregnant—with twins—Burhardt at first tries to balance her pursuit of extreme risk with her new reality of maternal responsibility. However, she is ultimately forced to face the avalanche of emotions unleashed by the biggest disruption she's ever confronted—in the mountains or otherwise. Based on the letters and journals Burhardt diligently kept over the course of her pregnancy and the first five years of her children's lives, More takes the reader on an around-the-world journey as Burhardt explores the transformative, identity-shifting experience of motherhood and its irreversible impact on career, identity, marriage, and self. For more information follow @majkaburhardt on Instagram and buy the book here.
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Jul 20, 2023 • 41min

You Can Finally Write That Book (Even If You Don't Think You Have Time) w/Aaron Schafer

Being a parent takes a massive amount of energy, love, time and commitment, but many of us yearn for that not to be the only legacy we have. We yearn to create meaningful things outside of our kids, and writing a book is one of the best ways to do that. If you have something you want to say to help people, make clear or change about the world, you have what it takes to write something great. With all we have going on in our lives, how could we possibly make time for writing a book? Can we write something great in a very short time? In this episode, Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist at selfpublishing.com, Aaron Schafer shares how to write that book in a defined sprint. If we're able to embrace a little bit of unbalance for a month or two, that can create some pretty amazing things. -Aaron Schafer 3 Things You'll Learn in This Episode - Stop saying "I'll write that book when…" With all the things we have on our plates, is it possible to add writing a book to our schedules? - Crystalizing your idea How do we turn a bunch of ideas and threads into a full book? - A book is a powerful marketing tool How does the process of writing a book help us clarify our messaging? Guest Bio Aaron is a blogger, podcaster, motivational speaker and the Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist and Vice President of Sales and Business Development at selfpublishing.com. He has been featured on the Christian Television Network, iHeartRadio, Family Life Radio, and numerous podcasts. Aaron lives in Michigan with his wife Naomi and their four children: Elizabeth, Emma, Sophie, and Andrew. Visit selfpublishing.com/bossmom to register for the training on How to build Instant Legitimacy by writing and publishing a book and how to publish this year no matter where you're at in the writing process.
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Jul 13, 2023 • 42min

Macros: A Way to Eat Healthy Without Depriving Ourselves of What We Love w/Hilary Downey and Bridget Shinn

Being healthy isn't just about looking good. It's about feeling good in our bodies, having energy, being around for as long as possible and setting an example for our kids. Food is a huge part of health, and most of the time it feels like achieving it requires us to give up all the foods we love. What if we could eat whatever we want, just managed intentionally, so we can still reach our goals? What are macros and why are they an easier way to track our nutrition? In this episode, I'm joined by mother-daughter duo, Hilary Downey and Bridget Shinn. They share how their app Body By Hilary makes nutrition less overwhelming and restrictive so you can have that pizza guilt-free! As a mom, I don't want my kids to see me constantly at war with food and my body. -Hilary Downey 3 Things You'll Learn in This Episode - A personal budget for your calories How do we use macros to get optimum results? - Don't put the progress on a pedestal Why is it so much easier to achieve our health goals when we focus on the habit, not the outcome? - Give protein more attention Why is protein so important as you're getting older? Guest Bio Hilary Downey and Bridget Shinn are a mother-daughter duo that each lost 100 pounds by learning to count macros and creating balanced lifestyle habits. They own Balance by Hilary – a company that teaches women how to stop fad dieting and finally lose weight for good eating the foods they love. The Balance by Hilary app, where you can access our 28-Day Macro Challenge that teaches you step-by-step our framework for learning to count macros so you can lose weight eating the food you love. Download the app on the Play Store or App Store and follow @balancebyhilary and @bridget_bbh on Instagram.
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Jul 6, 2023 • 25min

How To Be More Proactive In Your Business

One of the biggest barriers to more sales is being so passive in our approach, we can't move people into action. We fear being too aggressive and pushy so many people we talk to hover at hesitancy. Can we be more proactive without putting people off? What can we do to make our emails and messaging more proactive? In this episode, I share tactical tips on being more proactive about sales. Being aggressive, pushy and in your face is very different to being assertive and proactive. -Dana Malstaff 3 Things You'll Learn in This Episode - How to close the uncertainty gap There's a lot of hesitancy in the market, but there are still people who need your help. How do we move them forward? - Stop having chats How do we put more intention behind our communication? - From the passivity of writing to the proactivity of talking What hacks can we use to engage with people more directly?
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Jun 29, 2023 • 23min

Messaging Matters: The Secret To Writing Stellar Copy W/Julie Cunningham

When it comes to building great brands, the words we use matter. Good copy shouldn't just inform people, it should ooze personality and speak directly to our audience. Whether you write your own copy or hire someone, there are ways we can set ourselves apart with the words people see on our websites and social media. What's the secret to personality-filled copy? Is A.I a threat to copywriters? In this episode, I'm joined by Dietitian, Diabetes Educator, Lactation Consultant, writer and coach, Julie Cunningham. She shares how to craft copy that stands out. There's a ridiculous amount of content that's going out on the internet everyday and all kinds of online publications pay for content. -Julie Cunningham 3 Things You'll Learn in This Episode - The truth about A.I copy Should copywriters be worried about A.I replacing them? - How to turn your expertise into a copywriting service How do we leverage the topics and subjects we know really well? - How to make your copy sound like you How do we make sure our content feels true to our personalities? Guest Bio Julie Cunningham is a Dietitian, a Diabetes Educator, and a Board Certified Lactation Consultant. After 20 years in healthcare, Julie became a writer and coach for women in the helping professions. She creates evergreen email sequences designed to highlight expertise, nurture connections, and maximize sales. For more information, visit https://www.juliecunninghamcoaching.com and https://boss-mom.com/julie/ for her 90-day nurture email sequence.
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Jun 22, 2023 • 46min

Raising Resilient Kids: How to Support Our Children as They Grow w/Sara Olsher

As parents, our kids are our priority. We want to raise them well and help them grow to be the best version of themselves. We want our kids to grow up to be confident and resilient. How do we create common language between us and our kids so that we can have meaningful conversations that will instill confidence? How can we show our kids that we respect them and that they are capable? Founder and CEO of the family mental health and wellness company Mighty + Bright, Sara Olsher joins me for this episode to talk about the different ways we can support and encourage our kids, and how we can teach them valuable skills that will help them grow. Sara also shares her story about her journey into helping families through difficult times. We treat kids with a different expectation than we have for ourselves. -Sara Olsher 3 Things You'll Learn in This Episode - Building a baseline of trust How do we build a baseline of trust between us and our kids? - Don't avoid talking about the hard stuff Sometimes we keep the difficult stuff to ourselves as it's painful or hard to talk about it. What can we do to make it easier to talk about, especially to our children? - Projecting trauma Everyone has different experiences and we should not project our own trauma onto our kids. Guest Bio Sara Olsher is the founder and CEO of the family mental health and wellness company Mighty + Bright, and the author of ten picture books for kids coping with divorce, cancer, change, and big feelings. As a single parent and cancer survivor, Sara has seen firsthand that the universe can deal some pretty harsh blows. Her company, Mighty + Bright, provides tools meant to help overwhelmed parents prioritize mental health for their kids, learning together and incorporating coping skills into day-to-day life. Visit https://mightyandbright.com Find Sara on Instagram http://www.instagram.com/mightyandbrightco Find Sara on Facebook http://www.facebook.com/mightyandbrightco Find Sara on TikTok https://www.tiktok.com/@mightyandbrightco
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Jun 16, 2023 • 16min

Micro coaching with Dana - Tweaking your opt-in

If your opt-in isn't working then you will want to listen as I walk Natalie through the process of tweaking the content on her opt-in to get it to convert better.
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Jun 15, 2023 • 37min

The Powerful Impact Of Making Self-Care A Priority W/Amanda Kloots

As Boss Moms, we go through many challenges that lead to us forgetting to take care of ourselves. The truth is, we're the best version of ourselves and moms and business owners when we dedicate some time to focusing on ourselves. Why is the self-care component so important, and how does it tie in with mental health? How do we learn and transition into the self-care component? In this episode, the founder and owner of AK! Fitness brand Amanda Kloots joins me to talk about the life challenges a Boss Mom faces, how to take back control and why self-care is not selfish. I believe that I am the best version of myself as a mom when I feel fulfilled in myself too. -Amanda Kloots 3 Things You'll Learn in This Episode - Leveraging your time How can we leverage our time properly so we can spend it with our family and to take care of ourselves? - Growing your business with self-care in mind Can we scale our businesses so it can run by itself? - Find your own outlet As Boss Moms, it can be difficult to find our own outlets, how do we find what fills our cups? Guest Bio An Ohio native, Amanda brings her infectious and inspirational attitude to everything that she does. A former Broadway dancer and Radio City Rockette, Amanda performed on a variety of stage, film and tv productions for over seventeen years. Amanda's love of dance and fitness led her to work and lead classes at one of New York's premiere fitness studios with regularly sold out classes teaching upwards of 12 hours a day. Amanda developed the jump rope method after years of trying different ways to stay in great shape. She fell in love with the jump rope after discovering it's the quickest, most effective way to get a full body workout, and spent years creating ways to use it for more than just jumping. In 2016, Amanda decided to focus full time on her AK! Fitness brand – her signature classes featured jump ropes and dance mixed with cross training to create a unique full body workout. In addition to the AK! Fitness brand, Amanda and her sister Anna launched the apparel company Hooray For® that celebrates positivity and donates proceeds to non-profit organizations worldwide. Amanda's first memoir, co-written with her sister, was released in June 2021 and is set to become a movie. The title, "Live Your Life", tells of her ninety five day struggle and love story with her husband Nick Cordero. Most recently, Amanda wrote, executive produced, and starred in the CBS holiday movie "Fit for Christmas" in December 2022. Kloots currently resides in Los Angeles with her son, Elvis. Find Amanda on Instagram @amandakloots Find Swanson W/I/O on Instagram @live.wio Visit https://amandakloots.com/
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Jun 8, 2023 • 30min

Do Sales Differently: How To Bring Clarity, Communication And Commitment To Your Marketing w/Dorothy Villeneuve

Marketing and sales is all about making choices. People either excel or fail because of the choices they make, so we have to be sure we make the right ones. When it comes to marketing, are women generally better at certain aspects of it? Is there a feminine advantage? Can people actually shift our perspective about sales and marketing? In this episode, international Sales and Marketing Consultant Dorothy Villeneuve, joins me to talk about looking at marketing in a new light, how she got started in sales and the many different ways of doing sales. The more and longer we have been in the sales, marketing and online space, the more I realize we are part of a revolution. -Dana Malstaff. 3 Things You'll Learn in This Episode - Spending time with the right people Why should we spend time with people who get us fired up and motivated? - Timeless training What things in sales and marketing will never lose their value? - Clarity, communication and commitment How do we build clarity on the things that we want for our businesses? Guest Bio Dorothy is dedicated to helping women achieve unshakeable confidence and utilize simple, repeatable systems and strategies in their sales so that they can attract ideal clients to their high-ticket offers. She is an international Sales and Marketing Consultant for online women entrepreneurs and offers DONE WITH YOU consulting to help 6-figure online coaches and experts zero in on their zone of brilliance, simplify and increase their sales and finally get all their fancy funnels and copywriting done even if they dread tech and feel scattered. High Converting Sales Page Guide learn.dorothyvilleneuve.com/high-converting-sales-page Visit https://dorothyvilleneuve.com/ Instagram: https://www.instagram.com/dorothyvilleneuvecoaching Facebook Page: https://www.facebook.com/dorothyvilleneuvecoaching Facebook Group: https://www.facebook.com/groups/wildlyconfidentsales YouTube: https://www.youtube.com/dorothyvilleneuve TikTok: https://www.tiktok.com/@dorothyvilleneuve LinkedIn: https://www.linkedin.com/in/dorothy-villeneuve-acc/ For more information, visit http://www.parentingboyspeacefully.com
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Jun 1, 2023 • 16min

What the Heck Does Being 'Authentic' Actually Mean?

Everyone's always talking about authenticity, and how we need to be more authentic in our lives and businesses. But what does that really mean? Authenticity is key, but we actually need to know what it looks like to make sure it shines through. Can we be strategic about authenticity? Are there steps that we can take that may help our authenticity and integrity shine through? In this episode, I talk all about what being authentic actually means, how to use it to grow our businesses and why we need to be conscious of the things we care about. Authenticity is what people see. -Dana Malstaff 3 Things You'll Learn in This Episode - Authenticity and transparency People tend to confuse authenticity with transparency. What is the difference between the two? - How do we show authenticity? What does authenticity actually look like in action? - Understanding how humans work How do we gain better insight into how humans work?

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