

Bourbon Pursuit
Bourbon Pursuit
The Official Podcast of Bourbon! The best in news, reviews and interviews with people making the bourbon whiskey industry happen. Join hosts Kenny Coleman, Ryan Cecil, and Fred Minnick as they talk with prominent guests and provide insight on American whiskey 3 times a week. Catch all new episodes every Thursday with special Whiskey Quickie reviews on Tuesday and get caught up on bourbon news with This Week in Bourbon on Friday.
Episodes
Mentioned books

Aug 12, 2022 • 32min
TWiB: Maker’s Mark Honors Marjorie Samuels, 11 American Whiskey Trends in 2022, Antheum Studios Present Assassin’s Creed Bourbon
It's This Week in Bourbon for August 5th 2022. An Israeli distillery makes country’s first Kentucky bourbon-style whiskey. Pennsylvania Liquor Control Board members are investigated after buying leftover Pappy lottery bottles. Goose Island Bourbon County Stout announces 7 variants for this year's release.Show Notes:
Revival Vintage Bottle Shop to Open New Location This Fall at North by Hotel Covington
High West announced its Protect the West initiative and Campfire Release
Maker’s Mark is honoring its co-founder, Marjorie Samuels, with the opening of a special permanent vestibule
11 American Whiskey Trends in 2022 from Beverage Dynamics Magazine
The World’s 10 Most Valuable Spirits Brands (2022)
Caskshare is set to launch The Big Lie aimed at Trump
Breckenridge Distillery and the Denver Broncos announced two new limited-edition Mile High Bourbon Blends
Old Overholt Straight Rye Whiskey will increase to a four-year age statement
Antheum Studios and Tennessee Legend Distillery present Assassin’s Creed Straight Bourbon Whiskey
@revivalvintagespirits @drinkhighwest @makersmark @beveragedynamics @caskshare @breckdistillary @broncos @old_overholt_official @jimbeam @beamsuntory @antheumstudios
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Aug 11, 2022 • 55min
370 - Evolving a Modern Bourbon Brand with Kaveh Zamanian of Rabbit Hole
Every brand finds their path. Some will talk about their grains sourced right on their farm. Some will rely on a historical figure from decades ago. But for Rabbit Hole, it's been about being a modern brand. Kaveh Zamanian makes his return to the show to talk about how the brand has changed in the few years since we had him on last. We discuss how their brand and liquid has evolved, how they are reaching into new demographics, his take on their new series of high end innovations and collaborations and a past time favorite of all of ours, dusty hunting.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks about being Fred Minnick
Why don't you go by Doctor Z?
Did you originally intend the distillery to be built for Fred to have a 24-hour fermentation sleepover?
Is the location of the distillery challenged by location since it's in a popular location?
What are you doing to keep up with demand?
Are you positioning yourself as a modern brand?
Has the consumer mindset changed over the past few years now that the brand has grown?
How do you collect your demographic data?
What approach are you taking that you have such a high female consumer-base?
How were you able to create no market confusion with your expressions?
Why do you have a fascination with malting?
Can you tell from the malting process that something will work or do you have to see it all the way through?
What makes your 10 year blend and the 16 year french oak release special?
What does the Founder's Collection mean to you as this was introduced?
How did you get hooked up with Starlino?
Are there barriers to entry as you grow and expand into international markets?
Are bartenders or stores the best way to spend your resources for getting to market?
How has your dusty hunting collection going?
Are you trying to recreate some of your favorite dusties?
@rabbithole @kzrabbithole
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Aug 9, 2022 • 6min
Whiskey Quickie: Buzzard's Roost Cigar Rye Review
On this Whiskey Quickie by Bourbon Pursuit, we review Buzzard's Roost Cigar Rye. This non-age stated rye is 105 proof and $75 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 5, 2022 • 47min
TWiB: Israeli Distillery Makes Bourbon-Style Whiskey, PLCB Execs Get Leftover Pappy Lottery Bottles, Goose Island Bourbon County Stout Has 7 Variants
It's This Week in Bourbon for August 5th 2022. An Israeli distillery makes country’s first Kentucky bourbon-style whiskey. Pennsylvania Liquor Control Board members are investigated after buying leftover Pappy lottery bottles. Goose Island Bourbon County Stout announces 7 variants for this year's release.Show Notes:
The silent auction for Eastern Kentucky flood victims starts Aug 11th
An Israeli distillery makes country’s first Kentucky bourbon-style whiskey
Jim Beam has revealed plans to invest more than US$400 million to expand the Booker Noe Distillery
TTB proposes to include “American single malt whisky” as a distinctive product of the United States
Pennsylvania Liquor Control Board members are investigated after buying leftover Pappy lottery bottles
Buzzard’s Roost Whiskey is celebrating its third anniversary with a pair of new bourbon releases
Lux Row announced Daviess County Kentucky Straight Bourbon Whiskey Finished in Lightly Toasted American Oak Barrels
American Mash & Grain releases Borrowed Page Volume 1
Barrell Craft Spirits releases BCS Gray Label Dovetail
Goose Island Bourbon County Stout announces 7 variants for this year's release
@fredminnick @jimbeam @buzardsroostwhiskey @daveisscountybourbon @barrellbourbon @gooseisland @mashngrain
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Aug 4, 2022 • 60min
369 - History and Story of Blade & Bow with Doug Kragel of Diageo
You've probably heard of the legendary Stitzel-Weller distillery. Getting a taste of whiskey created by this famous place is nearly impossible for the average person. But, there is one opportunity that remains where you can get just a hint at the greatness. Doug Kragel joins the show to give us the history and in-depth breakdown of Blade & Bow. As a brand educator he knows all about the products in the Diageo portfolio and we try and dig into more about the identity of these whiskeys. And to make everyone jealous, we even get to drink the limited 22 year old release.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks about distribution markups
How did you get into a role of an ambassador or brand educator?
What was the George Dickel brand like when you started?
How do you determine criteria for an accelerator program?
Why was Blade & Bow created?
How does a partnership form to get whiskey to make this brand without revealing sources?
What's the difference between fractional blending vs solera?
Is there a team or a single master blender?
What if I challenged you and said are there really 20 year old barrels being dumped in the blend?
Why only have a small still at Stitzel-Weller and not try to recreate the magic it once had?
Why have partnership with Garden & Gun at the distillery?
What is the next phase of growth for Blade & Bow?
What does a membership to the Five Keys Club get you?
Why do a 22 Year Blade & Bow vs another Orphan Barrel?
Will we ever see Bulleit distilled whiskey go into Blade & Bow?
@bladeandbowwhiskey @stitzelwellerdistillery
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Aug 2, 2022 • 6min
Whiskey Quickie: Blue Run Reflection 1 Straight Bourbon Review
On this Whiskey Quickie by Bourbon Pursuit, we review Blue Run Reflection 1. This non-age stated bourbon is 95 proof and $90 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 29, 2022 • 37min
TWiB: Possible Tax Cuts for Kentucky Bourbon Producers, Spirit of Gallo Invests in Horse Soldier Bourbon, Four Gate Drops Four New Releases
It's This Week in Bourbon for July 29th 2022. A Task force is being formed to investigate and possibly lower taxes imposed on Kentucky bourbon. Spirit of Gallo has invested in Horse Soldier Bourbon.Four Gate drops 4 new releasesShow Notes:
A Task force is being formed to investigate and possibly lower taxes imposed on Kentucky bourbon
Castle & Key now has an AirBNB
A free resource for learning called “Bourbon School” on YouTube by Henrik Brandt
Spirit of Gallo has invested in Horse Soldier Bourbon
21c Museum Hotel’s original Louisville location is an official, top-level Barrel sponsor of the Kentucky Bourbon Trail
Old Louisville Whiskey is coming to Kentucky in early August
ASW Distillery is releasing Fiddler Chin Music that commemorates the Atlanta Braves’ 2021 Championship run
291 Colorado Whiskey and Master Blender Marianne Eaves collaborate on 291 “E” Eaves Release
Four Gate Whiskey Company has announced four new releases
@horsesoldierbourbon @castleandkey @the_bourbon_nerd @21clouisville @21clexington @21chotels @oldlouisvillewhiskeyco @aswdistillery @braves @distillery291 @mariannebmd @fourgatewhiskey
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Jul 28, 2022 • 1h 9min
368 - Does Heritage Matter and Why Are We Attracted to Finishes? on Bourbon Community Roundtable #70
The roundtable is our monthly show where we look at new and interesting angles for the bourbon ecosystem. Marketing plays a big role in whiskey. There always needs to be a story that sells the brand. Last week, an article in VinePair sparked the question as to whether or not you need heritage for American whiskey. How important is it to have a deep lineage to bourbon and is that necessary for customer appeal? In the second half of the show, we break down finished bourbons and why in the past few years have we seen a big surge and what makes that attractive to more consumers.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks about the history of barrel proof bourbon.
Does heritage matter in American whiskey?
Why are we attracted to finished bourbons?
@vinepair @bourbonr @breakingbourbon @sippn_corn
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Jul 26, 2022 • 6min
Whiskey Quickie: Rossville Union 2022 Barrel Proof Rye Whiskey Review
On this Whiskey Quickie by Bourbon Pursuit, we review Rossville Union 2022 Barrel Proof. This 7 year rye is 117.2 proof and $70 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 22, 2022 • 41min
TWiB: Herz Tracks Down a Counterfeiter from Wisconsin, Bourbon Women SIPosiumTickets Now on Sale, 2022 Yellowstone Limited Edition by Limestone
It's This Week in Bourbon for July 22nd 2022. Bourbon Women SIPosium details are in and tickets are available. Herz tracks down a counterfeiter who sold bottles through Unicorn Auctions. Limestone Branch Distillery announces the 2022 Yellowstone Limited Edition.Show Notes:
Update on Heaven Hill from an enthusiast who saw line cheating
Buffalo Trace plans to add a new tourism and dining destination
The Catholic Education Foundation's inaugural online bourbon raffle raised $105,000
The Bourbon Women's annual SIPosium Conference August 25 to 28, 2022
Adam Herz busts a Wisconsin man who sold over $18k in counterfeit bourbons via Unicorn Auctions
Timberwolf Whiskey is launched and caters to outdoors enthusiasts
Brother’s Bond launches its first limited-release, Brother’s Bond Original Cask Strength Bourbon
Arcane Distilling introduces its flagship whiskey, Arcane Alpha
A team of four friends and founders announce the release of Hidden Barn Kentucky Straight Bourbon Whiskey
Limestone Branch Distillery announces the 2022 Yellowstone Limited Edition
@bourbonwomen @unicornchicago @heavenhilldistillery @buffalotracedistillery @brothersbondbourbon @arcane_nyc @hidden_barn @yellowstonebourbon @limestonebranch
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