Rethink Real Estate

Harcourts Auctions
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May 6, 2024 • 10min

Unlocking Repeat and Referral Business Opportunities After NAR Settlement with Ben Brady

In this episode of Rethink Real Estate, host Ben Brady dives into a topic that's more relevant than ever: building a robust repeat and referral business in light of the recent National Association of Realtors (NAR) buyer side commission lawsuit settlement. With many agents seeking to avoid the daily grind of cold prospecting, Ben explores the opportunity that lies in maintaining relationships with past buyers and effectively capturing unrepresented buyers. Drawing from his extensive experience in the Australian market, where buyer representation is less common, Ben shares strategies that agents can implement to position themselves for future business. With the average homeowner in North America staying in their property for roughly five years, agents can significantly grow their future pipeline by nurturing current buyer relationships. This episode is packed with actionable insights on how agents can build their referral network and secure a steady stream of business down the line. 🎯 Key Episode Highlights: • The impact of the NAR lawsuit settlement on buyer side representation. • Strategies for keeping in contact with buyers post-transaction. • Effective ways to capture unrepresented buyers for future business. • How nurturing buyer relationships can lead to a strong pipeline in five years. 👉 Essential Listening for Real Estate Agents: Whether you're new to the industry or looking to refine your approach, this episode provides a blueprint for developing long-term success through repeat and referral business. Be sure to like, subscribe, and share your thoughts or questions about the NAR lawsuit and building a future pipeline in the comments section below! 👈 🎥 For more episodes packed with real estate wisdom and innovative strategies, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Ben Brady & Harcourts Auctions: https://www.harcourtsauctions.com ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #BenBrady #NARLawsuitSettlement #CommissionStructures #RealEstateBusiness #LegalChanges #ClientInterest #RealEstateAdvice #AgentGuidance #RealEstateTrends
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May 3, 2024 • 41min

How to Protect Your Real Estate Investments from Common Damages with Lyle Donan

In this informative episode of Rethink Real Estate as he sits down with Lyle Donan, a prominent figure in the InsurTech and PropTech industries. Lyle has been instrumental in founding and co-founding several businesses that focus on investigating damage, understanding risk, and innovating property insurance workflows across North America. In this discussion, Ben and Lyle explore the common causes of property damage in the North American real estate market and provide essential insights on how agents and investors can better prepare their clients to handle these issues. Whether you’re dealing with routine maintenance or unforeseen disasters, this episode offers valuable advice on managing property risks effectively. 🎯 Key Episode Highlights: • Overview of the most common types of property damage in North America. • Strategies for real estate professionals to prepare and protect their clients from potential damages. • Insights into the evolving field of property insurance and risk assessment. • Practical advice for handling insurance claims and mitigating risks in real estate. 👉 Essential Listening for Real Estate Professionals and Investors: If you're involved in real estate or property management, this episode is a must-watch. Gain crucial knowledge on protecting investments and ensuring client satisfaction. Be sure to like, subscribe, and share your thoughts or experiences with property damage and insurance in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Lyle Donan & Room and Pillar: https://www.roomandpillar.com/ https://www.linkedin.com/in/lyledonan/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #RethinkRealEstate #BenBrady #LyleDonan #PropertyDamage #RealEstateInsurance #RiskManagement #PropertyClaims #InvestorAdvice #RealEstateTips #InsurTech #PropTech
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Apr 29, 2024 • 15min

NAR Lawsuit Settlement Impact: How to Discuss Commissions Post-NAR Changes

In this pivotal episode of Rethink Real Estate, host Ben Brady addresses the recent settlement of the National Association of Realtors (NAR) lawsuit, focusing on the critical subject of commission structures in listing presentations. With the landscape of real estate rapidly evolving in light of legal developments, Ben provides valuable insights into how agents can adapt their approach to presenting commission structures, not only to protect the transaction but to demonstrate their commitment to their sellers' best interests. This episode is an essential listen for real estate professionals seeking to navigate the complexities introduced by the NAR lawsuit settlement. Ben Brady discusses practical strategies and theories on adjusting business practices in response to the evolving legal and regulatory environment. Whether you're an experienced agent or new to the industry, this episode offers guidance on ensuring compliance while prioritizing the needs of your clients. 🎯 Key Episode Highlights: • Overview of the NAR lawsuit settlement and its implications for real estate agents. • Best practices for presenting commission structures in a transparent and client-focused manner. • Strategies for adapting real estate business practices in light of recent legal developments. • The importance of demonstrating a commitment to the seller's best interest throughout the transaction process. 👉 Must-Watch for Real Estate Professionals: This episode is packed with critical information and advice for agents looking to stay ahead of legal changes and maintain the trust of their clients. Be sure to like, subscribe, and share your thoughts or questions about the NAR lawsuit settlement and commission structures in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Ben Brady & Harcourts Auctions: https://www.harcourtsauctions.com ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #BenBrady #NARLawsuitSettlement #CommissionStructures #RealEstateBusiness #LegalChanges #ClientInterest #RealEstateAdvice #AgentGuidance #RealEstateTrends
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Apr 26, 2024 • 42min

Playground of the Wealthy: 42 Years of Industrial Real Estate Wisdom with Joel Friedland

In this fascinating episode of Rethink Real Estate, host Ben Brady welcomes Joel Friedland, a veteran with over four decades of experience in the industrial real estate sector. Joel, who co-founded Epic/Savage Realty Partners and later started Brit Properties, shares his comprehensive insights into what he calls "The Playground for the Wealthy" - the industrial real estate market. Joel discusses the intricacies and unique opportunities within industrial real estate, contrasting it with the residential market to highlight how it operates under a different set of rules and potentials for growth. Whether you're a seasoned investor or new to the world of real estate, Joel's perspective offers a rare glimpse into an often-overlooked sector that has been pivotal for many high-net-worth individuals and companies. 🎯 Key Episode Highlights: • Joel Friedland's journey and achievements in industrial real estate. • An overview of industrial real estate as a unique investment opportunity. • The differences and advantages of industrial vs. residential real estate. • Insights into navigating the industrial real estate market for aspiring investors. 👉 Must-Listen for Real Estate Enthusiasts and Investors: This episode is a treasure trove of knowledge for anyone interested in diversifying their real estate portfolio or understanding more about the lucrative world of industrial properties. Be sure to like, subscribe, and share your thoughts or questions about industrial real estate in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation= 🔗 Connect with Joel Friedland & Brit Properties: https://britproperties.com/ https://www.facebook.com/people/Brit-Properties/100064703481200/ https://www.instagram.com/investingwithjoel/ https://www.linkedin.com/company/brit-properties/ https://www.linkedin.com/in/joel-friedland-sior-5508a791/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #industrialrealestate #industrialproperty #commercialrealestate #realestatepodcast #realestatecoaching #realestatecoach #rethinkrealestate #realestateinvestor #realestateinvesting #joelfriedland #benbrady #rethinkrealestate #realtor
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Apr 22, 2024 • 14min

NAR Lawsuit Settlement: Public Perception vs. Real Estate Reality with Buyer Side Commissions

In this timely episode of Rethink Real Estate, host Ben Brady delves into the contentious NAR lawsuit that's stirring the real estate industry, examining its potential effects and public perception. Despite the industry's buzz, independent studies suggest that the impact on the general public's mindset might be less significant than anticipated. Ben further explores a shocking statistic from The Today Show, revealing that 85% of buyer's agents have not physically visited the properties they've helped their clients purchase, a trend that Harcourts Auctions' own experiences echo through the surprising number of buyers attending open houses unaccompanied by their agents. This episode provides an in-depth analysis of the ongoing litigation surrounding buyer side representation and what it could mean for the future of real estate transactions. Ben discusses the implications of these developments for agents, buyers, and the industry at large, offering insights and encouraging a dialogue on how real estate professionals can navigate these changes. 🎯 Key Episode Highlights: • Overview of the NAR lawsuit and its implications for the real estate industry. • Independent studies suggesting minimal impact on public perception of the lawsuit. • Discussion on the statistic that a majority of buyer's agents don't visit properties in person. • Insight into buyer behavior at open houses and what this means for agent representation. 👉 Must-Watch for Real Estate Professionals: Whether you're an agent, broker, or industry observer, this episode sheds light on critical issues facing the real estate sector today. Be sure to like, subscribe, and share your thoughts or experiences regarding the NAR lawsuit and buyer representation in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Ben Brady & Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #BenBrady #NARLawsuit #RealEstateIndustry #BuyerRepresentation #RealEstateTrends #LitigationImpact #AgentBehavior #RealEstateInsights #FutureOfRealEstate
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Apr 19, 2024 • 31min

Dirt Rich with Land Flipping: Turning Vacant Land into Valuable Income Streams with Mark Podolsky

In this innovative episode of Rethink Real Estate, host Ben Brady is joined by Mark Podolsky, author of "Dirt Rich," to explore the often-overlooked realm of buying and reselling land as a lucrative income stream. Mark shares his expert insights into his journey of locating, researching, and reselling parcels of land across the country, providing listeners with a blueprint for success in land investments. Through a detailed discussion, Mark breaks down the process from reaching out to landowners to ensuring the validity of the land and title, and ultimately, reselling the land with a payment plan to eager buyers in the market. This strategy not only opens up a new avenue for real estate investment but also demonstrates the potential for significant returns when thinking outside the traditional real estate box. 🎯 Key Episode Highlights: • An introduction to the concept of land flipping from "Dirt Rich." • The step-by-step process of identifying and purchasing land parcels. • Tips for conducting due diligence on land titles and validity. • Strategies for reselling land effectively with payment plans. 👉 Must-Watch for Aspiring Real Estate Investors: Whether you're a seasoned investor looking for new opportunities or new to the real estate world, Mark's approach to land investment offers a fresh perspective on building wealth. Be sure to like, subscribe, and share your thoughts or questions about land investments in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Mark Podolsky & Land Geek: https://www.thelandgeek.com/ https://www.facebook.com/thelandgeek https://www.instagram.com/thelandgeek/ https://www.linkedin.com/in/thelandgeek/ https://www.amazon.com/Dirt-Rich-Ambitiously-Created-Renovations/dp/1544510772 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #RethinkRealEstate #BenBrady #MarkPodolsky #LandInvestment #RealEstateIncome #DirtRich #LandFlipping #RealEstateStrategy #InvestmentOpportunities #BuildingWealth
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Apr 15, 2024 • 34min

Behind the Gavel: Inside the World of Other Luxury Real Estate Auctions

Join us on this intriguing episode of Rethink Real Estate, where host Ben Brady welcomes Chase Boruff, a seasoned Auction Associate recently joined Harcourts Auctions from another premier North American luxury auction company. Chase brings a wealth of knowledge and experience to the table, offering a unique perspective on the auction process within the luxury real estate market. This discussion provides a comparative analysis of different auction models, highlighting how Harcourts Auctions’ non-distressed approach diverges from and offers advantages over traditional methods used by other major players in the industry. Chase and Ben dissect the benefits that both agents and sellers gain from Harcourts Auctions’ innovative process, especially in the context of today's real estate landscape. 🎯 Key Episode Highlights: • Chase Boruff's transition and insights from another luxury auction company. • A deep dive into various auction models in North American luxury real estate. • The distinctive advantages of Harcourts Auctions' non-distressed auction process. • How agents and sellers benefit from Harcourts Auctions in the current market. 👉 A Must-Watch for Real Estate Enthusiasts and Professionals: Whether you're an agent curious about the auction process or a seller considering auctioning your luxury property, this episode sheds light on the nuanced world of real estate auctions. Be sure to like, subscribe, and share your thoughts or questions about real estate auctions in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Chase Boruff: https://www.linkedin.com/in/chase-boruff-8303892a/ 🔗 Connect with Ben Brady & Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #auction #auctionstrategy #realestate #realestatepodcast #rethinkrealestate #harcourtsauctions #harcourts #realestatemarketing
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Apr 12, 2024 • 54min

How to Deal with Market Greed: Navigating Buyer & Seller Conflicts in the San Francisco Market

In this compelling episode of Rethink Real Estate, host Ben Brady is joined by returning guest Cynthia Cummins, the visionary Founder, CEO, and Realtor at Kindred SF Homes. With an in-depth understanding of the nuances of the San Francisco real estate market, Cynthia brings her unique perspective on navigating the complex interplay of greed among buyers and sellers, especially in the aftermath of highly competitive market conditions. Ben and Cynthia delve into the challenges that arise from the conflicting desires of buyers seeking deals and sellers aiming for peak market prices, a dynamic further intensified by the memory of past sales successes. This discussion expands into broader real estate philosophies and a deep dive into the current state of the San Francisco market, providing valuable insights for anyone looking to buy or sell in some of the world's most competitive marketplaces. 🎯 Key Episode Highlights: • The impact of greed on real estate negotiations and market dynamics. • Strategies for balancing buyer and seller expectations in competitive markets. • Insights into the San Francisco real estate market and its unique challenges. • Philosophical approaches to real estate that prioritize long-term satisfaction over immediate gains. 👉 Essential Listening for Real Estate Enthusiasts and Professionals: Whether you're navigating the San Francisco market or any competitive real estate environment, this episode offers a thoughtful exploration of managing expectations and strategies for success. Be sure to like, subscribe, and share your thoughts or experiences with greed in real estate in the comments section below! 👈 🎥 Enjoy all your favorite Rethink Real Estate episodes over on YouTube! Join the community and start watching today: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Cynthia Cummins & Kindred SF Homes: https://kindredsfhomes.com/ https://www.realestatetherapy.org/ https://www.facebook.com/KindredSFHomes https://www.youtube.com/@UCCDiHdsak1PQ6d-JRov0xfw https://www.linkedin.com/in/cynthiakindredsf/ 🔗 Connect with Ben Brady & Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #realestatepodcast #HarcourtsAuctions #RealEstateMarketing #auction #sales #salesstrategies #Podcast #sanfranciscorealestate #sfrealtor
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Apr 8, 2024 • 30min

Online Reviews into Real Estate Referrals: 2024's Secret Weapon to Help Realtors Climb the Ranks

Ben Brady is joined by Chris Cochran, the Director of Marketing for Harcourts Auctions, to delve into a topic that's becoming increasingly crucial for real estate professionals: online reviews. In an era where buyers and sellers are more inclined to conduct their own research before choosing an agent, especially in challenging markets, the significance of having a strong online presence through reviews is undeniable. Chris and Ben discuss how online reviews not only bolster your visibility in search results but also lend credibility and authenticity to your real estate brand. They explore effective strategies for gathering and leveraging positive reviews, as well as how to handle any negative feedback that may arise. This conversation is packed with actionable insights for agents looking to enhance their online reputation and attract more clients through the power of reviews. 🎯 Key Episode Highlights: • The increasing impact of online reviews on real estate businesses. • Strategies for effectively gathering and showcasing positive reviews. • The role of online reviews in improving search result rankings. • Best practices for responding to and managing negative feedback. 👉 Must-Listen for Real Estate Agents: Whether you're looking to improve your online presence or understand the intricacies of managing your digital reputation, this episode provides valuable guidance. Be sure to like, subscribe, and share your thoughts or experiences with online reviews in the real estate industry in the comments section below! 👈 🎥 For more episodes packed with real estate wisdom and innovative strategies, follow us on YouTube: https://www.youtube.com/channel/UCzzneEMAHR8WOAzz9lUDzFQ?sub_confirmation=1 🔗 Connect with Ben Brady & Harcourts Auctions: ⁠⁠https://www.facebook.com/Benbradyharcourts⁠⁠ ⁠⁠https://www.linkedin.com/in/ben-brady-0b223517⁠⁠ ⁠⁠https://www.instagram.com/harcourtsauctions⁠⁠ ⁠⁠https://www.facebook.com/HarcourtsAuctions⁠⁠ 🌐 For more innovative strategies and industry revelations, visit Harcourts Auctions: ⁠https://www.harcourtsauctions.com⁠ #RethinkRealEstate #realestatepodcast #HarcourtsAuctions #RealEstateMarketing #auction #sales #artificialintelligence #Podcast #realestatecoaching #RealEstateMarket #RealEstateTrends #BenBrady
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Apr 5, 2024 • 34min

Social Media Stress to Success: Finding the Fun in Real Estate Social Media Marketing

In this engaging episode of Rethink Real Estate, host Ben Brady explores the complex dynamics of social media marketing within the real estate sector with guest Karlyn Ankrom, Founder, CEO & Lead Strategist of 'Oh Snap! Social'. Together, they delve into the often polarizing views on social media's role in real estate, discussing why many agents perceive it as a necessary yet challenging aspect of their marketing strategy. Karlyn brings a fresh perspective to the conversation, advocating for a return to the original intent of social platforms: fun, transparency, and a window into the user's life. She emphasizes that the most successful real estate professionals on social media are those who embrace these principles, creating authentic content that naturally attracts business and strengthens their connection with their audience. 🎯 Key Episode Highlights: • The love/hate relationship many real estate professionals have with social media marketing. • Strategies for making social media a fun and authentic part of your real estate business. • How genuine content can transform your follower count into real estate deals. 👉 Must-Watch for Real Estate Agents: Whether you're struggling with your social media strategy or looking for ways to enhance your online presence, this episode offers valuable insights into making social media work for your real estate business. Be sure to like, subscribe, and share your thoughts or experiences with social media in real estate in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Karlyn Ankrom & Oh Snap! Social: https://ohsnapsocial.com/ https://www.facebook.com/ohsnapsocial/ https://www.instagram.com/ohsnapsocialkarlyn https://www.linkedin.com/in/karlynankrom/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #socialmedia #socialmediamarketing #ohsnapsocial #rethinkrealestate #realestatemarketing #realestatesales #digitalmarketing #realestatedigitalmarketing #realestatepodcast #realtorpodcast

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