The PR Week

Bob Gold & Associates is celebrating its 25th year in business. Its owner and CEO, Bob Gold, talks about his experiences at the firm and in sports TV and entertainment PR, and weighs in on the biggest marketing and communications news of the week. On the list for this week: -An eBay communications executive becomes the story after an interesting find on vacation; -The National Football League kicks off its 2022 season with tragic news about one of its communications execs; -What is BeReal? And is it useful for brands?;-Instacart’s clever move at the VMAs; -Moderna sues Pfizer; -Republican state officials push back on ESG investment. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek www.prweek.com PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Elizabeth Jarvis-Shean joined DoorDash just months before the COVID-19 pandemic began and helped to lead the company through a period when food-delivery services were a life-saving part of the economy for many people. She also talks about working for dynamic leaders at DoorDash, as well as Tesla and the Obama White House. Plus:-The CDC shakes up its communications function in light of public health emergencies;-Moderna sponsors the U.S. Open to raise mRNA awareness-Hershey responds to Macklemore’s viral TikTok People moves: Clorox hiring Linda Mills Starbucks promoting A.J. Jones, Boden names Sara Garibaldi as presidentBerlinRosen takes a majority stake  in DerrisAnd much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek www.prweek.com PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Former Edelman executive Kathy Krenger joined Kraft Heinz as global CCO in July 2021 from Hyatt Hotels, reporting directly to the company's CEO Miguel Patricio and working directly with him on the business' transformation. She replaced 23-year Kraft Heinz veteran Michael Mullen, who retired in mid-August last year. On this week's podcast, she talks about doubling down on employee engagement, moving North America comms into the global comms team and bringing on Zeno this March for corporate agency support. Plus:  -Edelman subsidiary's work with LIV Golf and the agency's split with Standard Bank Group; -Lyft hiring WE as PR AOR; -Diversity Marketing Consortium adds two more agenciesAnd much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek www.prweek.com PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Dominic Carr joined Lyft as its VP of communications in mid-2021 and has been driving its comms strategy in new directions ever since, growing its communications team and adding new kinds of roles, all while reevaluating its agency partnerships. He talks about those processes, Lyft launching a media division and the differences between the U.S. and U.K. media markets in the latest edition of The PR Week. Plus: -The end — or maybe not — of the Choco Taco; -ICF Next winding down some services; -Tazo’s regenerative campaignAnd much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek www.prweek.com PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Want insight into the booming podcast market? We have the guest for you: Paul Suchman, chief marketing officer at Audacy, a free broadcast and radio platform. He talks all about audio and the resilient power of local news. Plus, the biggest marketing and communications news of the week: -The 2022 class of PRWeek’s 40 Under 40; -A former Weber Shandwick key executive pleads guilty in fraud case; -A new top communications executive at Boeing; -Good momentum in Havas’ Q2 earnings; -The end — or is it? — of the Choco Taco; Hot wing lip gloss at Applebee’s, and much more.  Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeekhttps://forms.haymarketsubscribe.com/loading.do?omedasite=PRWeek_Land_Trial&pk=PODCAST22D PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This week’s guest on The PR Week is an insider in both the political and Washington, DC, public affairs agency circles: Alex Conant, founding partner of Firehouse Strategies. He talks with PRWeek executive editor Frank Washkuch and associate news editor Diana Bradley about setting up his own shop with business partner Terry Sullivan in 2016 and growing it beyond the Beltway. Plus: why it’s way too early to predict the 2024 presidential race. Also on this week’s episode: -Instagram’s CEO responds to Kardashian criticism; -PR firms’ disappointment in the NIL market; -Jay Carney’s move from Amazon to Airbnb; -The comms reorganization at Macy’s Inc.;-Edelman Smithfield going global; -And much more. Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeekhttps://forms.haymarketsubscribe.com/loading.do?omedasite=PRWeek_Land_Trial&pk=PODCAST22D PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The special guest on the latest edition of The PR Week Podcast is Tractable’s PR lead Norval Scott.The former Dow Jones and Globe & Mail journalist discusses the tech media sector, transitioning into PR and the lack of insight his newsroom colleagues have about the comms profession, plus contemporaneous news topics including:- Omnicom PR agency Q2 financial results, Ketchum hires Jim Joseph;- Dxtra firms move under IPG CEO Philippe Krakowsky following Andy Polansky retirement;- Minions reminds consumers Tupperware is still around;- Saudi Arabia chooses Edelman to help transform its global perception;- PRWeek Awards 2023 launches for entries; Corey duBrowa is chair of jury; - Nancy Elder moves to the New York Mets from Dazn;- And much more.Follow us on Twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek  PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The special guest on the latest edition of The PR Week Podcast is none other than Target’s communications leader, chief communications officer, Katie Boylan. She discusses current economic conditions and how they affect retailers and growing her team by 20%, as well as the top marketing and communications news of the week, including: -The 2022 edition of the PRWeek U.S. Power List; -Uber’s lobbying scandal;-Firehouse Strategies secures a major investment as it plans growth;  -Twitter’s new global comms leader; -The amazing photographs from the Webb telescope, and their rollout; -And much more. Follow us on twitter: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeekhttps://forms.haymarketsubscribe.com/loading.do?omedasite=PRWeek_Land_Trial&pk=PODCAST22D PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What happens when a brand disagrees so much with its parent company that it decides to sue? That’s one topic on the agenda on the latest edition of The PR Week with special guest James Wright, global chairman of the Havas PR Global Collective and global CEO of Red Havas Group. Also on the list of topics: -Neera Chaudhary exits Ketchum; -PRWeek and Google launch the Changemakers initiative; -BerlinRosen acquires DEI specialist Onward; -Two RFPs from the LGBTQ Task Force; -Travel chaos.  Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeekhttps://forms.haymarketsubscribe.com/loading.do?omedasite=PRWeek_Land_Trial&pk=PODCAST22D PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Pretty much every story or narrative these days has to be communicated through a public health lens in some form or fashion, whether that involves coronavirus infection, vaccines, travel, returning to physical work spaces or leisure. But as recent criticism of high-profile Spotify influencer Joe Rogan and the case of Novak Djokovic’s vaccine status show, there is a vast amount of misleading and false information out there. This podcast explores why trusted brands have a crucial role to play in promoting credible, science-based healthcare information, illustrated by effective examples of how they are going about this. The responsibility and opportunity lies not just with brands operating in the heavily regulated pure health/pharma space, but also mainstream brands where health is one lens through which they communicate. PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.