The Digital Marketing Podcast by Exposure Ninja

Tim Cameron-Kitchen
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Apr 13, 2024 • 34min

2024's Best B2C Marketing Strategies [REWIND]

The podcast discusses the best B2C marketing strategies for 2024, including marketing principles, targeted promotions, digital PR strategy, importance of video marketing, personal branding, building customer relationships, and the future of video marketing. It explores innovative ideas for businesses to excel in the evolving market.
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13 snips
Apr 6, 2024 • 19min

2024's Best B2B Marketing Strategies [REWIND]

This podcast discusses B2B marketing strategies for 2024, including insights from Monday.com. Topics covered include thought leadership, content marketing, audience personalization, cybersecurity services, and effective B2B influencer marketing strategies.
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Apr 5, 2024 • 50min

The Impact of AI on Customer Trust I ft. Daisy Burns O'Keefe

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week Daisy joins us for the podcast, where we talk about: - OpenAI’s New Voice Cloning AI  - The Smart (And Evil?) Mobile Game Conversion Funnel - Costa's Hot Milkshakes Timestamps 01:51 Story 1 - OpenAI’s New Voice Cloning AI  16:49 Story 2 - Costa's Hot Milkshakes 29:25 Story 3 - The Smart (And Evil?) Mobile Game Conversion Funnel 42:07 - The Tasks  Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-11/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-11 You May Also Enjoy… Is Google's Generative AI Search Rolling Out? https://exposureninja.com/podcast/dojo-10/ “Be Cheekier with Your Marketing” I ft. Lauren Cressey https://exposureninja.com/podcast/dojo-9/ Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/
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Apr 1, 2024 • 28min

How to Get Qualified B2B Leads Using Content Marketing

The podcast discusses the importance of quality over quantity in B2B content marketing. It emphasizes the need for personalized and informative content to engage discerning B2B audiences. The chapters explore standing out in B2B marketing through clear positioning and authenticity, strategies for generating B2B leads, and tactics for email marketing, content repurposing, and digital PR campaigns in B2B lead generation.
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Mar 30, 2024 • 60min

How Monday.com's Marketing Works [REWIND]

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how Monday.com does digital marketing and how you can too. Enjoy! Watch the video instead: exposure.ninja/monday-rewind Get a FREE review of your website: exposureninja.com/rpod/review Get the show notes: exposureninja.com/podcast/209 You May Also Enjoy… Mailchimp Marketing Deep Dive https://exposureninja.com/podcast/214/ Huel Marketing Deep Dive https://exposureninja.com/podcast/206/ Airbnb Marketing Deep Dive https://exposureninja.com/podcast/238/ Red Bull Marketing Deep Dive https://exposureninja.com/podcast/240/ lululemon Marketing Deep Dive https://exposureninja.com/podcast/227/    
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Mar 28, 2024 • 51min

Is Google's Generative AI Search Rolling Out? I The Dojo (Ep. 10)

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week, we've no Tim, but we still have several marketing stories, including: - Google Has Launched the Search Generative Experience (Kinda) - Branding Lessons from Impossible Foods Switch from Green to Red - Implications for Marketers after Reddit's IPO Timestamps 00:00 Welcome to the Dojo 01:13 Story 1 - Google Has Launched the Search Generative Experience (Kinda) 19:59 Story 2 - Branding Lessons from Impossible Foods Switch from Green to Red 33:57 - Upcoming Video Sneak Peak 25:25 Story 3 - Implications for Marketers after Reddit's IPO 37:15 - The Tasks Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-10/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-10 You May Also Enjoy… “Be Cheekier with Your Marketing” I ft. Lauren Cressey https://exposureninja.com/podcast/dojo-9/ Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/ “The DMA is Bigger Than GDPR” | ft. Andy Tuxford https://exposureninja.com/podcast/dojo-4/    
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Mar 25, 2024 • 30min

How To Market to Multiple Buyer Personas

If you’re a business that sells to different types of customers, marketing to these different buyer personas at the same time can feel like a challenge. With some careful thought and strategy, you can hit your buyer personas where they convert. Watch the video instead: https://www.youtube.com/watch?v=sbtMeMTcb2c Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/312/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Traffic in 2024 https://exposureninja.com/podcast/306/ "Give Your Audience Stuff That’s Useful" https://exposureninja.com/podcast/dojo-3/ How Content Marketing Will Work in 2024  https://exposureninja.com/podcast/305/ How to Stand Out in Your Market https://exposureninja.com/podcast/dojo-2/ How To Prioritise Your Marketing (for Busy People)  https://exposureninja.com/podcast/304/  
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Mar 23, 2024 • 20min

Copy This 615% Traffic Increase SEO Strategy [REWIND]

Learn how an e-commerce store achieved remarkable growth in organic traffic with targeted SEO and content strategies. Discover the importance of aligning content with audience needs and enhancing website copy for increased SEO performance. Explore the journey of implementing SEO strategies to boost organic traffic and creating customer-centric educational content.
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Mar 21, 2024 • 48min

“Be Cheekier with Your Marketing” I ft. Lauren Cressey

In This Episode... Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we're joined by Lauren Cressey and our stories include: Google's Rumoured Deal to Add Gemini to Apple Devices The Growing Trend in "Cheeky" Brand Voices TikTok Gets Banned in the US (Maybe?) Timestamps 02:10 Story 1 - Google's Rumoured Deal to Add Gemini to Apple Devices 13:20 Story 2 - The Growing Trend in "Cheeky" Brand Voices 26:06 Story 3 - TikTok Gets Banned in the US (Maybe?) 37:15 - The Tasks 44:24 - Quick-fire Questions Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-9/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-9 You May Also Enjoy… Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/ “Authentic Personal Branding Fuels MEGA Growth” | ft. Charlie Marchant https://exposureninja.com/podcast/dojo-6/ “Use Co-Branding To Increase Your Reach” | ft. Gemma Keighery https://exposureninja.com/podcast/dojo-5/ “The DMA is Bigger Than GDPR” | ft. Andy Tuxford https://exposureninja.com/podcast/dojo-4/    
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7 snips
Mar 18, 2024 • 39min

Create Content That Gets EXPLOSIVE Results [REWIND]

This episode is a re-upload of a classic, but still highly relevant, podcast episode about how to create content that BANGS. Enjoy! Watch the video instead exposure.ninja/explosive-content Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/281/ Get a FREE copy of How To Get To The Top of Google https://exposureninja.com/your-google-book/ You May Also Enjoy… How To Triple Your Leads https://exposureninja.com/podcast/307/ How To Triple Your Traffic https://exposureninja.com/podcast/306/ How Content Marketing Will Work in 2024 https://exposureninja.com/podcast/305/ How SEO Will Work in 2024 https://exposureninja.com/podcast/303/ How to Create the Perfect Marketing Strategy for 2024 https://exposureninja.com/podcast/297/ The Best B2B Marketing Strategies for 2024 https://exposureninja.com/podcast/298/ The Best B2C Marketing Strategies for 2024 https://exposureninja.com/podcast/294/ How To Do B2B Marketing That DOMINATES in 2024 https://exposureninja.com/podcast/extra-031/ How To Do B2C Marketing That CRUSHES in 2024 https://exposureninja.com/podcast/extra-033/ How To Get B2B LEADS That Come to YOU https://exposureninja.com/podcast/264/ How to 10X Your Conversions (Like a $5M Business) https://exposureninja.com/podcast/extra-034/ How to Get Buy-in For Your Marketing Strategy https://exposureninja.com/podcast/300/

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