

Launch Your Private Podcast
Lindsay and Nora, Co-founders of Hello Audio
Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to "Launch Your Private Podcast," the podcast all about the power of private podcasting.Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
Episodes
Mentioned books

Jan 28, 2026 • 49min
122: Coaching Dr. Javier Carlin on Creating A Daily Sales Ritual with Private Podcasts
In this coaching episode, we work with Dr. Javier Carlin, founder of the Hidden Revenue Company and creator of the Sales Breakthrough System. Discover how Javier transitioned from physical therapy to helping sales professionals overcome the 95% of mental blocks that hold them back from peak performance. We explore his unique approach to creating a private podcast that serves as a daily ritual system, complete with morning routines, evening resets, and mindset priming techniques designed to help salespeople achieve consistent results.Topics CoveredTransitioning from free to paid private podcast strategiesCreating daily ritual content that encourages repeat listeningUsing private podcasts for pre-call anxiety and mindset workStructuring a 5-episode series for maximum engagementImplementing listener tags and dynamic content for reactivationSetting up automated email sequences to increase consumptionUsing super listener scores to identify hot leadsCreating visual tutorials to improve subscription ratesLinks MentionedWebsite: https://hiddenrevenue.co/Sales Breakthrough System: https://salesbreakthroughsystem.com/register More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 21, 2026 • 36min
121: Coaching Cepee Tabibian on Optimizing Membership with a Private Podcast
In this coaching episode, Lindsay works with Cepee Tabibian, founder of She Hit Refresh, to optimize her private podcast strategy for her membership community. Cepee helps women over 30 move abroad, particularly American women relocating to Europe. Discover practical strategies for improving membership engagement, creating compelling audio lead magnets, and using private podcasts to reduce churn while building stronger connections with busy, mobile audiences.Topics CoveredCurrent private podcast implementation for membership replaysStrategies to increase subscription rates and engagementEmail deliverability solutions and reminder sequencesCreating audio companions for existing PDF lead magnetsDeveloping an "Ultimate Guide" audio series as a lead magnetUsing private podcasts for re-engagement campaignsAdvanced features like dynamic content and listener segmentationPrioritizing implementation steps for maximum impactLinks mentioned:Move Abroad Masterclass (30+) shehitrefresh.com/masterclassVisa Guide to Living in Europe shehitrefresh.com/visaguideFree Move Abroad Guide shehitrefresh.com/moveabroadguideWebsite shehitrefresh.comInstagraminstagram.com/shehitrefreshMove Abroad Membership: https://shehitrefresh.com/loungeMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 13, 2026 • 44min
120: Best of LYPP 2025: How Erin Kelly’s Async Audio Summits drive Subscribers, Sales, and Strategic Partnerships
In this case study episode, we explore Erin Kelly's approach to audio summits that completely flips the traditional summit model. As CEO and co-founder of MemberVault, Erin shares how she's run three different types of audio summits using Hello Audio, each designed to maximize results while keeping her calendar completely clear. Discover how asynchronous audio summits can drive significant list growth, revenue, and strategic partnerships while being easier for both hosts and speakers to manage. Topics CoveredThree different audio summit formats and their unique benefitsAsynchronous speaker management using MemberVault and Hello AudioThe sweet spot of 10-13 speakers for optimal resultsRevenue generation strategies including lifetime passes and affiliate programsAutomation systems for speaker onboarding and follow-upContent consumption patterns across different audio formatsLong-term traffic generation through evergreen summit contentLinks MentionedWebsite: https://membervault.co/Free trial: https://membervault.co/free Community: https://m.facebook.com/groups/membervaultMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 12, 2026 • 36min
119: Best of LYPP 2025: How Michelle Grosser Attracted 3,000 Leads with her Private Podcast
In this episode, we explore how Michelle Grosser, a nervous system and somatics coach, transformed her business using a private podcast lead magnet. Discover how she attracted nearly 3,000 leads, built a waitlist of 130+ women, and now fills her quarterly group coaching program through personal video invites—all while transitioning from running a law firm to full-time coaching. Topics CoveredCreating a simple, direct private podcast lead magnet strategyThe five-part "Heal Your Burnout" private podcast structureUsing private podcasts when guesting on other showsEmail nurture sequences that support private podcast consumptionConverting private podcast listeners to program waitlistsReplacing webinars with personal video invites for program salesFuture plans for Q&A private podcasts and somatic playlistsRepurposing public podcast content into targeted private feedsLinks MentionedInstagram: http://www.michellegrosser.com/burnoutHeal Your Burnout private podcast: http://www.michellegrosser.com/burnoutMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 6, 2026 • 38min
118: Best of LYPP 2025: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours
In this episode, we explore Michelle Pontvert's approach to hosting online events using private podcasts. Discover how this "easy events enthusiast" created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally. Topics CoveredWhy audio-only events create better experiences for all partiesThe 34-hour event creation process from pitch to launchOutreach strategies that resulted in 33 out of 42 people saying yesUsing 30-60 day access periods instead of traditional 24-hour urgencyRe-engagement strategies for existing email subscribersNative integrations between Thrive Cart, Kit, and Hello AudioFollow-up email sequences to maintain engagement over extended periodsLinks MentionedWebsite: http://www.michellepontvert.comInstagram: https://www.instagram.com/michellepontvertFacebook: https://www.facebook.com/michelle.pontvertwww.michellepontvert.com/event-debriefMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 5, 2026 • 41min
117: Best of LYPP 2025: Ellie Kime Shares her "Choose Your Own Adventure" Private Podcast Lead Magnet
In this episode, we explore messaging mentor Ellie Kime's unique approach to private podcasting with her "choose your own adventure" lead magnet. Discover how she created a self-segmenting audio experience that helps business owners identify their specific messaging challenges while simultaneously qualifying them as ideal clients. Learn why this interactive format outperforms traditional lead magnets and how it's transformed her sales conversations. Topics CoveredThe concept behind choose your own adventure private podcastsHow self-segmenting audio content works in practiceUsing private podcasts to qualify clients before sales callsCreating immersive marketing experiences with audioLeveraging listener data to understand audience needsConverting audio listeners into one-to-one clientsThe psychology behind permission-based content consumptionLinks MentionedWebsite: https://www.eleanormollie.co.ukInstagram: https://www.instagram.com/eleanor_mollieThreads: https://www.threads.net/@eleanor_mollieInside The Jar Podcast: https://www.eleanormollie.co.uk/jarMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 30, 2025 • 50min
116: Best of LYPP 2025: Private Pod Funnel That Took Colleen Kachmann to $150K/Month
In this powerful case study, we explore how Colleen Freeland Kachmann, founder of Emotional Sobriety Coaching, completely transformed her business using private podcasts. After experiencing a $40,000 loss in Q1 2023, Colleen implemented a strategic private podcast funnel that helped her clear over a million dollars since then, now generating approximately $150,000 per month. Discover how she uses private podcasts to pre-qualify leads, achieve a 40% close rate on $7,800 programs, and create an experience so compelling that clients want matching tattoos. Topics CoveredTransition from friction-heavy webinar funnels to seamless private podcast systemsUsing private podcasts as both lead magnets and pre-call preparationCreating multiple specialized feeds: onboarding, Q&A, partner support, and restart feedsImplementing 15-minute tech support calls as relationship-building touchpointsAchieving sales without calls through effective pre-framingContent creation workflow and repurposing strategiesBuilding 95% client satisfaction rates through audio deliveryLinks MentionedWebsite: https://emotionalsobrietycoaching.comYoutube: https://www.youtube.com/@hangoverwhispererInstagram: https://www.instagram.com/thehangoverwhisperer/TikTok: https://www.tiktok.com/@hangoverwhispererFacebook: https://www.facebook.com/recoveriwthcolleenPodcast: https://itsnotaboutthealcohol.comhttp://app.helloaudio.fm/feed/c413618c-2435-4bbf-8109-049e275cc96a/signupMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 29, 2025 • 42min
115: Best of LYPP 2025: Nicole Culver’s Secret Podcast Still Drives Five-Figure Sales—Here’s What’s Changed
In this follow-up episode, we reconnect with Nicole Culver, whose secret podcast funnel was one of our most popular case studies. Nicole shares how she's evolved her private podcast strategy over two years, including a complete re-recording to incorporate low-ticket offers into her ecosystem. Discover why every single person who buys her high-ticket program Elevate still listens to her secret podcast, how she's successfully running ads to private podcasts, and what she's learned from teaching other entrepreneurs to create their own secret podcasts.Topics CoveredEvolution of the original secret podcast strategy over two yearsIntegration of low-ticket offers into the private podcast ecosystemComplete re-recording process and reasoning behind the updateRunning Facebook ads to private podcasts with specific targeting strategiesTeaching other entrepreneurs through the "Secret Podcast Starter Pack"Using private podcasts as "sideways webinars" with seamless pitch integrationCreating client-only private podcasts for ongoing supportThe importance of specificity in podcast topics for ad successLinks MentionedWebsite: https://nicoleculver.co/secretInstagram: https://instagram.com/nicoleculverMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 23, 2025 • 45min
114: Best of LYPP 2025: Julie Ciardi’s Private Podcast Strategy Drive $320k Launch
In this episode, we explore Julie Ciardi's powerful "surround sound marketing" approach that helped her generate $320,000 in revenue during her November launch. As a human design business coach and former IBM marketing executive, Julie shares how she strategically uses private podcasts before, during, and after her live launches to warm up leads, increase show-up rates, and create deeper client connections. Discover how she transformed declining launch performance into record-breaking results by meeting her audience where they already are - in their podcast apps. Topics CoveredThe "surround sound marketing" strategy using private podcastsHow to use private podcasts before, during, and after live launchesCreating custom landing pages with QR codes for easy accessUsing client concierges to scale with intimacySales page walkthroughs delivered via audioClient panel interviews shared through private feedsDaily podcast delivery to existing clients for retentionThe psychology behind voice and its 38% impact on marketing and salesLinks MentionedWebsite: http://www.julieciardi.comInstagram: https://www.instagram.com/julieciardi/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 22, 2025 • 58min
113: Best of LYPP 2025: Amanda Karlstad’s Million-Dollar Private Podcast Funnel
In this episode, we explore Amanda Karlstad's proven private podcast strategy that has generated approximately one million dollars in revenue over three years. As a master business coach who works with established coaches looking to scale, Amanda shares how she transformed her webinar content into an intimate audio experience that converts at 15-20% (compared to typical 3% funnel conversions). Discover her approach to creating exclusive content, building authentic connections, and why she's made zero changes to her funnel since launch. Topics CoveredHow Amanda discovered private podcasts through Emily HirschConverting webinar content into a three-part private podcast seriesThe psychology of exclusivity in private podcast marketingBuilding a comprehensive funnel with email sequences, text messaging, and downloadable resourcesCreating urgency through tuition incentives for quick action-takersThe intimacy factor that makes private podcasts feel like gifts rather than sales pitchesWhy she's made zero changes to her funnel in three yearsLinks MentionedWebsite: https://amandakarlstadcoaching.comInstagram: @amandakarlstadcoachingYouTube: Amanda KarlstadAmanda Karlstad Podcast: https://amandakarlstadcoaching.com/3-vital-shifts-private-podcast-series-opt-in-2/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.


