

The EdUp Experience
YOUR Higher Education Podcast
We welcome YOU to America’s leading higher education podcast! Hosted by Dr. Joe Sallustio, whose down-to-Earth approach & industry experience helps to make dry & complicated educational topics more fun & engaging to discuss. Elvin Freytes, Producer, brings YOU the most innovative leaders in higher education to the microphone. The EdUp Experience team brings over 40 years of experience in higher education - YOU will feel refreshed, upskilled, & reskilled after listening to this podcast.
LEARN MORE:
edupexperience.com
We make education YOUR business!
LEARN MORE:
edupexperience.com
We make education YOUR business!
Episodes
Mentioned books

Feb 18, 2026 • 30min
LIVE from the 2026 InsightsEDU Conference - w/ Greg Clayton, President, Enrollment Management Services, & Katie Tomlinson, Senior Director of Analytics & Business Intelligence, EducationDynamics
It's YOUR time to #EdUp with Greg Clayton, President of Enrollment Management Services, & Katie Tomlinson, Senior Director of Analytics & Business Intelligence, EducationDynamicsIn this episode, recorded Live from the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR host is Dr. Joe SallustioHow does the Modern Learner Report show 51% of students now use AI to research schools up from 37% last year when the funnel is dead & students orbit multiple institutions simultaneously?Why do 40% of students after inquiry still add more schools & 28% evaluate other schools after enrollment requiring continued marketing even when students are in the seat?What makes discoverability get you seen but alignment get you chosen when career sits at the center of the orbit & admissions counselors need career counselor training not just application processing?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 17, 2026 • 19min
LIVE from the 2026 InsightsEDU Conference - with Brent Ramdin, CEO, EducationDynamics
It's YOUR time to #EdUp with Brent Ramdin, CEO, EducationDynamicsIn this episode, recorded Live from the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR host is Dr. Joe SallustioHow does the EDDY Intelligence Platform built on billions of records & tens of years of proprietary data consume information from admissions through graduation creating continuous intelligence loops?Why do 51% of students now select institutions based on AI search requiring universities to execute with urgency when the consumer reality has changed in just 2 years?What makes the 3 C's of cost, convenience & career create the 2 R's of revenue & reputation plus the added R of relevance when partnering right prevents irrelevance?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 17, 2026 • 15min
LIVE from the 2026 InsightsEDU Conference - with Tracy Kreikemeier, Chief Relationship Officer, & Bethany Moran, Senior Vice President, Partnerships, EducationDynamics
It's YOUR time to #EdUp with Tracy Kreikemeier, Chief Relationship Officer, & Bethany Moran, Senior Vice President, Partnerships, EducationDynamicsIn this episode, recorded Live from the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR host is Dr. Joe SallustioHow does the EDDY Intelligence Platform replace fragmented AI point solutions with 1 enterprise solution across marketing, enrollment & human capital?Why do modern learners never stop shopping post enrollment requiring institutions to continuously roll out the red carpet rather than just retaining?What makes revenue & reputation both mandatory when 1 without the other is either unsustainable or admired but going nowhere?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 16, 2026 • 48min
What Does Pre-K to PhD Look Like at the Only Christian School to Offer It? - with Dr. Keith Newman, President, Southern Nazarene University
It's YOUR time to #EdUp with Dr. Keith Newman, President, Southern Nazarene UniversityIn this episode, President Series #445, powered by Ellucian, & sponsored by the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR cohost is Christi Segal, Senior Vice President of Managed Services & Executive Business Development, EllucianYOUR host is Dr. Joe SallustioHow does a 126 year old small Christian liberal arts university become 1 of only 4 schools in the world offering pre-K through doctoral programs & the only Christian institution in that category while achieving largest freshman class in 42 years?Why does a president who writes to campus every Friday believe retention is everyone's job from cafeteria workers to coaches & how does knowing students' names literally keep students enrolled & in some cases alive?What does the longer the perspective the better the decision mean for combating society's default to quit when life gets hard & how can higher education teach perseverance that transfers to jobs, marriages & life beyond the transfer portal culture?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 12, 2026 • 42min
If Students Won't Come to Counseling, How Do You Reach Them? - with Dr. Nichole Kang, Wellness Center Director, Montgomery County Community College
It's YOUR time to #EdUp with Dr. Nichole Kang, Wellness Center Director, Montgomery County Community CollegeIn this episode, sponsored by the ELIVE 2026 Conference in Denver, Colorado, April 19-22, & the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR cohost is Dr. Jerry Walker, Executive Director of Mental Health Services, TimelyCareYOUR host is Elvin FreytesHow does a community college launch wellness services during 2021 online operations with 2 centers, 24/7 TimelyCare, 2 food pantries & resource navigation?Why do 4 specialized programs serve Act 101 scholars, SNAP TANF recipients, recovery students & 22% parenting population through targeted support?What makes students prefer in person human connection over AI for mental health while AI helps with promotion & requires education on appropriate boundaries?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 11, 2026 • 44min
What If Higher Ed Leaders Turned INTO the Wind Instead of Running From It? - Dr. Mark R. Ginsberg, President, Towson University
It's YOUR time to #EdUp with Dr. Mark R. Ginsberg, President, Towson UniversityIn this episode, President Series #444, powered by Ellucian, & sponsored by the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR cohost is Brent Ramdin, CEO, EducationDynamicsYOUR host is Dr. Jodi Blinco, Vice President for Enrollment Management Consulting, EducationDynamicsHow does a public comprehensive research university of nearly 20,000 students balance being equally committed to teaching & student development alongside research, scholarship, & the creative arts while achieving a 74% 6 year graduation rate & serving a population where 60% are minorities, 60% receive financial aid, & 25% are first generation?What leadership principles from psychology & early childhood development shape a president's approach to building relationships, truly listening to understand deeply, & creating strong foundations that set students on trajectories of lifelong success rather than just 4 year outcomes?How can higher education leaders turn the headwinds of funding challenges, value proposition questions, & budget deficits into lift & leverage by positioning their institutions against the wind like pilots at takeoff, using ambiguity to create opportunity & pursuing differentiation & innovation rather than sameness & tradition?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 10, 2026 • 46min
Are You 12 Months Behind on AI Visibility & Don't Even Know It? - with Rhea Vitalis, Vice President of Marketing, Everspring
It's YOUR time to #EdUp with Rhea Vitalis, Vice President of Marketing, EverspringIn this episode, brought to you by Career-Bond,YOUR co-host is Darius Goldman, Founder & CEO, Career-BondYOUR host is Elvin Freytes How is AI creating a visibility crisis affecting enrollment when students search by skills, careers, & values instead of brand names, making even universities with phenomenal brand stories invisible if their distribution strategy & digital presence aren't optimized for how students actually search?Why does Everspring provide digital & AI enablement across the entire student journey from search visibility & AI answer positioning to curriculum AI competencies, working at program, college, & university levels with results showing in weeks not months?What's the big takeaway for college presidents & VPs of marketing when the moment to act isn't now but was 12 months ago, meaning don't stand still, don't wait for committee decisions, & lean on partners who have formulas that work & adapt to changing landscapes?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 9, 2026 • 32min
How This Higher Ed Journalist Tracks Innovation (& What He's Watching Next) - with Paul Fain, Journalist & Analyst, Founder of Work Shift (newsletter: The Job)
It's YOUR time to #EdUp with Paul Fain, Journalist & Analyst, Founder of Work Shift (newsletter: The Job)In this episode, part of our EdUp Innovators Series, sponsored by MindBank AIYOUR cohost is Thomas Fetsch, CEO, Integrity4EducationYOUR host is Elvin FreytesWhat makes a true innovator in higher ed, & how did leaders like Paul LeBlanc at SNHU & Michael Crow at ASU transform access for working learners through open enrollment, flexible schedules, & dual enrollment at scale?How is AI reshaping both opportunities & risks in education, from personalized career counseling & practice interviews to concerns about mental health impacts, dependency, & our ability to think independently?Why is there only $285 million in federal apprenticeship funding, & what innovations in workforce training & Workforce Pell Grants could emerge in the next 12 months to support lower income working learners?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 5, 2026 • 51min
Should Higher Ed Redesign Degrees Around ROI Instead of Tradition? - with Dr. Frank Sanchez, President, Manhattanville University
It's YOUR time to #EdUp with Dr. Frank Sanchez, President, Manhattanville UniversityIn this episode, President Series #443, powered by Ellucian, & sponsored by the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR cohost is Darius Goldman, Founder & CEO, Career-BondYOUR host is Elvin FreytesHow does Manhattanville, founded in 1841, address the value question where 53% of Americans doubt college degrees by launching a 3 year bachelor's & 3 plus 1 pathway to earn both bachelor's & master's in 4 years?How does location 30 miles north of NYC create internship advantages with companies like MasterCard, turning students into executives like Linda Kirkpatrick who became President & CEO of Americas after interning across the street?Why will financial health be the defining challenge as more schools close, enrollments tighten, technology costs rise, & institutions must navigate competition for talent while adapting to Gen Alpha & AI?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!

Feb 4, 2026 • 55min
What If Student Success Actually Means Nothing Unless You Define It? - with Dr. Bernard A. Polnariev, Vice President for Administrative Services, UCNJ
It's YOUR time to #EdUp with Dr. Bernard A. Polnariev, Vice President for Administrative Services, UCNJIn this episode, sponsored by the ELIVE 2026 Conference in Denver, Colorado, April 19-22, & the 2026 InsightsEDU Conference in Fort Lauderdale, Florida, February 17-19,YOUR host is Dr. Joe SallustioHow does New Jersey's first community college serving 12,000 students rise from Aspen Prize top 150 in 2021 to semi finalist in 2023 to finalist in 2025 by focusing on student success, post completion outcomes, & economic mobility?Why does real student success require more than just saying the words, demanding instead a reform agenda backed by board commitment, defined data points, & investment from top to bottom where everyone from public safety to administration is dedicated to supporting students?What does survival of the fittest mean for higher education's future as institutions that don't double down on demonstrating real value through economic mobility & credentials that create better lives face closures, mergers, & a rude awakening in an increasingly challenging landscape?Listen in to #EdUpThank YOU so much for tuning in. Join us on the next episode for YOUR time to EdUp!Connect with YOUR EdUp Team - Elvin Freytes & Dr. Joe Sallustio● Join YOUR EdUp community at The EdUp ExperienceWe make education YOUR business!P.S. Want to get early, ad-free access & exclusive leadership content to help support the show? Become an #EdUp Premium Member today!


