

Side Hustle Pro
Nicaila Matthews Okome | Side Hustle Pro Media
Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.
Episodes
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Mar 11, 2020 • 51min
191: How Pinch of Help Founder Brittani Allen Built Her Professional Home Organization Business
Today in the guest chair we welcome Brittani Allen, a Professional Home Organizer, and CEO and Founder of Pinch of Help-Home Organization based in Atlanta, Georgia. I came across Brittani’s business on Instagram and was instantly hooked! She is passionate about creating environments her clients love living in, with her expert ability to match functional organization with aesthetically pleasing solutions. The entrepreneur bug hit her while she was studying biomedical science in graduate school and substituting teaching. It was an overheard conversation between high school students that sparked the idea for her first business, Strategic Academic Planning. She eventually pivoted to blogging but was still feeling stuck until she read the book, The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing. Would you believe that Brittani used to struggle with keeping her house clean and organized? She used the processes and tips from the book to declutter her home, and friends started to take notice. As she continued to help friends and family, she realized she could turn her side hustle into a profitable full-time business. Listen on Apple Podcasts, Spotify, Soundcloud, Stitcher, This episode is brought to you by: FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. HoneyBook HoneyBook is offering Side Hustle Pro listeners 50% off when you visit tryhoneybook.com/hustlepro. Payment is flexible, and this promotion applies whether you pay monthly or annually. Links mentioned in this episode Pinchofhelp.com The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing Traction: Get a Grip on Your Business How I Built This Podcast Audible The 10X Rule: The Only Difference Between Success and Failure Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Pinch of Help (Instagram) - @pinchofhelp Pinch of Help (Facebook) - @Pinchofhelp Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Mar 4, 2020 • 1h 10min
190: How to Create A Business As A Content Creator and Influencer (w/ Mattie James)
Today in the guest chair we welcome Mattie James, a full-time content creator and the influencer behind MattieJames.com. After being crowned Miss Liberia USA in 2009, Mattie started her blog as a hobby, but it was consistency and a great first hire that helped her grow her blog into the business it is today. She now creates lifestyle content for her blog, podcast and YouTube channel while working with brands like Samsung, TJ MAXX and J. Crew. In addition to blogging, she has taught over 1,000 bloggers and entrepreneurs the business of blogging with her online courses and masterclasses. In this episode, Mattie shares a ton of information about how to approach brand partnerships, the difference between a content creator and influencer, and how to share your story. Listen on Apple Podcasts, Spotify, Soundcloud, Stitcher, This episode is brought to you by: Zip Recruiter Side Hustle Pro listeners can try ZipRecruiter FOR FREE at ZipRecruiter.com/hustle. Skillshare Skillshare is offering Side Hustle Pro listeners 2 months of unlimited Skillshare classes for FREE. To sign up, go to Skillshare.com/sidehustlepro FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Links mentioned in this episode MattieJames.com Mattie James YouTube Pitch Please Course InstaStyle: Curate Your Life, Create Stunning Photos, and Elevate Your Instagram Influence Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Mattie James (Instagram) - @ themattiejames Mattie James (Twitter) - @themattiejames Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 26, 2020 • 47min
189: How Harlem Cycle Founder Tammeca Rochester Is Shaking Up the Fitness World
Today in the guest chair we welcome Tammeca Rochester, the owner and founder of Harlem Cycle, Harlem's 1st and only indoor cycling studio. Tammeca's journey to opening an indoor cycling studio in Harlem started when she was looking to find a workout that would both get her back in shape while putting her in a positive frame of mind. After exploring the various workout options, she found herself drawn to indoor cycling. Her entrepreneurial spirit and her passion for all things Harlem inspired her to start researching how to open a cycling studio. Her entrepreneurial spirit and her passion for all things Harlem inspired her to open the doors to Harlem Cycle in 2016. In episode 189 of Side Hustle Pro, Tammeca talks about: How her academic background and career helped her secure the space for Harlem Cycle What it took for Harlem Cycle to become profitable How she brings in new clients and strengthens brand loyalty Listen on Apple Podcasts, Soundcloud, Stitcher, and Spotify! This episode is brought to you by: HoneyBook HoneyBook is offering Side Hustle Pro listeners 50% off when you visit tryhoneybook.com/hustlepro. Payment is flexible, and this promotion applies whether you pay monthly or annually. FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Links mentioned in this episode Harlem Cycle The Renaissance Group International Canva The Alchemist Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Tammeca Rochester (Instagram) - @tammeca_rochester Harlem Cycle (Instagram) - @harlemcycle Harlem Cycle (Twitter) - @harlemcycle Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 19, 2020 • 40min
188: How this Busy Mom Created Play Pits All-Natural Deodorant for Kids (w/ Chantel Powell)
As a busy working mom and wife, Chantel Powell found herself shuttling her son Kameron between summer basketball camp and football practice. She quickly noticed that he was starting to smell like a grown man because he was sweating buckets under his armpits, and that’s when her innovative mindset kicked in. Chantel decided to develop an all-natural deodorant for her son. And so Play Pits the brand was born. Play Pits is a 100% all-natural deodorant for active kids. It’s free of aluminum, parabens, synthetic fragrances and other harsh chemicals. While it can be used on the most gentle skin types, it also packs a strong punch against odors. In today’s episode, Chantel breaks down: How she tested out Play Pits on family to get feedback How customer demand led her to evolve from children’s deodorant to an adult deodorant component as well How she did it all while side hustling Listen on Apple Podcasts, Soundcloud, Stitcher, Spotify This episode is brought to you by: Skillshare Get 2 free months of Premium Membership at skillshare.com/sidehustlepro FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Links mentioned in this episode Play Pits Fiverr Big Magic Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Play Pits (Instagram) - @playpits Creator (Instagram) - @chantellovestyling Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 12, 2020 • 52min
187: Meet Imani Ellis, The Side Hustler & Visionary Behind The CultureCon Conference
Today in the guest chair we welcome Imani Ellis, Imani Ellis, the Founder of CultureCon and& The Creative Collective NYC (TheCCnyc), a community and creative agency dedicated to facilitating brave spaces for multicultural creatives. Born in Imani’s one-bedroom apartment as a means to foster meaningful connections, TheCCnyc has since become the fastest growing community devoted to creatives of color in NYC who are looking to cultivate relationships that go beyond the business card. TheCCnyc’s marquee event is CultureCon, an incredible conference that celebrates the influence creatives of color make on society and the culture that fuels it. Previous speakers have included Tracee Ellis Ross, Will Smith, Regina King, Spike Lee, and John Legend! Through all of this, would you believe that Imani is still a side hustler? Yes, she still has a full-time job as a publicist! Let’s get right into the episode to find out how she’s juggling an impressive career and a game-changing side hustle. Listen on Apple Podcasts, Soundcloud, Stitcher, Spotify This episode is brought to you by: Thanks Bombas. Get 20% off your first purchase by going to bombas.com/SIDEHUSTLE FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Links mentioned in this episode The CCNYC CultureCON Fivver Dear Founder: Letters of Advice for Anyone Who Leads, Manages, or Wants to Start a Business Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info TheCCnyc (Instagram) - @theccnyc TheCCnyc (Twitter) - @thecc_nyc Imani Ellis (Instagram) - @imaniimani Imani Ellis (Twitter) - @imaninaomi Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Feb 5, 2020 • 52min
186: How Attorney Turned Founder Tracey Pickett Created the Hairbrella: The Rain Hat Reinvented
Today in the guest chair we have Tracey Pickett, Founder of Hairbrellal. Hairbrella is an innovative rain hat combining fashion and function to protect women's hair from the rain. Hairbrella was launched on Kickstarter and was successfully funded in December 2016. Since then, this passionate entrepreneur, attorney, inventor, and speaker has invested her money, time, blood sweat and tears into bringing Hairbella from an idea and prototype to fully developed product on the market. In today’s episode, you will hear how Tracey began her legal career at a Fortune 5 technology company working in the areas of corporate and intellectual property law. She was an attorney by day and spent nights and weekends developing her passion for entrepreneurship. In 2014, Tracey launched her first entrepreneurial venture, Eboticon – a media design company with a mission to create dynamic and culturally relevant emojis for niche social groups. In November 2016, Tracey left her job to lead Eboticon full time and to launch her second entrepreneurial venture, Hairbrella. In today’s episode, Tracey breaks down: The financial investments she made to patent and prototype Hairbrella How she used early user feedback to continue to develop and improve her product How she pushed past the earliest challenges in her business to make a product that is stylish and WORKS Listen on Apple Podcasts, Spotify, Soundcloud, Stitcher, Spotify This episode is brought to you by: HoneyBook is offering Side Hustle Pro listeners 50% off when you visit tryhoneybook.com/hustlepro. Payment is flexible, and this promotion applies whether you pay monthly or annually. FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Skillshare Explore your creativity at skillshare.com/sidehustlepro and get 2 free months of Premium Membership. Links mentioned in this episode TraceyPickett.com Eboticon Hairbrella Jewel Burk Side Hustle Pro episode The 10X Rule: The Only Difference Between Success and Failure Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Tracey Pickett (Instagram) - @ttraceypickettesq Tracey Pickett (Twitter) - @traceypickett__ Hairbrella (Instagram) - @hairbrella Hairbrealla (Twitter) - @hairbrella Eboticons (Instagram) - @eboticons Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Jan 29, 2020 • 1h 1min
185: How TGIN Founder and Breast Cancer Survivor Chris-Tia Donaldson Built A Natural Hair Empire
Today in the guest chair we have Chris-Tia Donaldson, Founder and Chief Executive Officer of Thank God It’s Natural (tgin), a manufacturer of natural hair and skin care products. Prior to starting tgin, Chris-Tia, a two-time Harvard graduate, worked at a top law firm in Chicago. It was there she realized that she wasn’t receiving the support she needed to advance in her career. She wasn’t willing to play the game anymore, so she decided to get out and create her own game. Like many of us, Chris-Tia struggled with her hair while navigating the corporate world. There weren’t a lot of products for kinky, curly, and wavy hair, so she set out to create a product that made her feel confident about her curls. Tgin is currently sold at Walmart, Target, Whole Foods, Sally’s Beauty, Walgreens, and now Ulta. Chris-Tia is so transparent in this episode, especially when it comes to the money required to scale and maintain a business. I’m excited for you to hear! Listen on Apple Podcasts, Soundcloud, Stitcher, Spotify This episode is brought to you by: FreshBooks Try FreshBooks FREE for 30 days. Go to freshbooks.com/sidehustlepro and enter SIDE HUSTLE PRO in the how did you hear about us section to get started. Links mentioned in this episode Thank God It’s Natural Hire My Mom Guru UpWork This Is Only a Test: What Breast Cancer Taught Me about Faith, Love, Hair, and Business Thank God I'm Natural--The Ultimate Guide to Caring for and Maintaining Natural Hair Essentialism: The Disciplined Pursuit of Less Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Chris-Tia (Instagram) - @tginceo Chris-Tia (Twitter) - @tginceo tgin (Instagram) - @tginatural tgin (Facebook) - @tginatural Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Jan 22, 2020 • 41min
184: How Real Housewives of Atlanta Star Tanya Sam Pivoted from Nursing to Tech Investor
Today in the Side Hustle Pro guest chair we have Tanya Sam. Tanya is a tech-savvy investor who has made it her mission to empower the next generation of minority entrepreneurs. You also know her from TV. She appears on one of my favorite guilty-pleasure shows, The Real Housewives of Atlanta! She is currently Director of Partnerships at TechSquare Labs, Co-leads the Ascend 2020 Atlanta program that supports minority and female founders, and Co-founded BuiltxWomen, a business accelerator for female entrepreneurs. It may come as a surprise that Tanya didn’t always have the desire to pursue entrepreneurship in technology. She actually studied to be a nurse and had a 10-year career in the industry. She started helping her fiancé with his business on her days off and eventually decided to start her own business. With her background as a side hustler and as an entrepreneur, she has mentored over 60 companies with women and minority founders and helped invest in over 50 companies that have generated a total of over $100 million in revenue. Making the shift from healthcare to tech wasn’t easy. In this episode, Tanya dives deep into how she conquered imposter syndrome during this huge pivot in her career. Listen on Apple Podcasts, Spotify, Soundcloud, and Stitcher This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/sidehustlepro and get 2 free months of Premium Membership. Gusto Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp. Links mentioned in this episode TanyaSam.com The Ambition Fund TechSquare Labs Ascend 2020 Atlanta Slack Mailchimp The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers What You Do Is Who You Are: How to Create Your Business Culture Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Tanya Sam (Instagram) - @itstanyatime Tanya Sam (Twitter) - @itstanyasam Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Jan 15, 2020 • 30min
183: How to Make Money Podcasting: The Guide to Having a Profitable Podcast
I’m back with a solo episode to share how to make money podcasting. Consider this your definitive guide to having a profitable podcast. I’ll be breaking down: How you actually make money from podcasting How and when I started earning revenue from the Side Hustle Pro podcast I am providing a recap, including a sponsorship calculator for this episode. If you would like it, simply visit: sidehustlepro.co/183 And if you would like to attend an even more detailed training where I’m teaching you LIVE and you’ll be able to ask me questions LIVE, sign up for my “How to Build Your Brand Through Podcasting” MASTERCLASS at podcastmoguls.com. Register here: podcastmoguls.com Listen on Apple Podcasts, Soundcloud, Stitcher, and Spotify This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/sidehustlepro and get 2 free months of Premium Membership. Gusto Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp. Links mentioned in this episode FREEBIE: RECAP For This Episode Podcast Moguls Should You Start A Podcast Episode Opening My LLC and Business Bank Account Episode Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Jan 8, 2020 • 52min
182: Entrepreneur Diaries: Kicking Off 2020 + My Pregnancy News
I’m back with an Entrepreneur Diaries episode to share some updates and kick-off 2020. This episode is divided into three parts: 2019 lessons, 2019 wins, and how I’m preparing for this mompreneur life. 2019 was an excellent year (The TODAY Show, Side Hustle Pro Live, and O, The Oprah Magazine!) because I saw a lot of my hard work pay off. But as you may have noticed, I experienced some burnout after my live show in October. I share some of the most important lessons I learned that will be so helpful to seeing Side Hustle Pro continue to grow. And as you can see from the episode title, I’m going to be a mompreneur soon! Muoyo and I are very excited to experience parenthood. There are a lot of exciting changes coming in 2020 and I’m really looking forward to learning and growing. Listen on Apple Podcasts, Soundcloud, Stitcher, and Spotify This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/sidehustlepro and get 2 free months of Premium Membership. Gusto Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country. Sign up and give it a try at gusto.com/shp. Links mentioned in this episode Podcast Moguls Master the Gram TODAY show Side Hustle Pro episode Side Hustle Pro Live Show episode My Side Hustle Progress (episode 9 of Side Hustle Pro) Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Social Media Info Follow Side Hustle Pro on Instagram – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.


