

Side Hustle Pro
Nicaila Matthews Okome | Side Hustle Pro Media
Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Oct 14, 2020 • 21min
220: How to Move Forward When You're An Unemployed Side Hustler
We all know that unemployment levels are at an all time high due to the effects COVID has had on businesses. In the last week alone, I have seen many friends and acquaintances get furloughed or laid off and my heart goes out to everyone. I decided to share my own story of unemployment and some tips that may be able to help to get through this time as a side hustler. And yes, you will get through it. Listen on Apple Podcasts, Spotify, Soundcloud, and Stitcher This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/hustle. The first 1,000 people to use this skillshare.com/hustle link will get a free trial of Skillshare Premium Membership. Flo Health Get early access inside the FLO app or subscribe to the podcast Her Body, Her Story on any other medium where you listen to your favorite podcast shows. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Sep 25, 2020 • 51min
219: Meet Jerri Evans, The Turning Natural Juice Bar Founder Transforming Lives in the Black Community (REWIND)
Side Hustle Pro alum Jerri Evans founded six Turning Natural Juice Bar storefronts in eight years and has employed over 87 people in her community in that time. Growing up in SE Washington, D.C. she watched her mom and others struggle to find healthy options, while carry-outs and corner stores were readily available. Now she is leaving an indelible impact in SE and beyond. Jerri first sat in the guest chair in 2017, and I have been endlessly impressed and inspired by her ever since. I love that she makes it a point to transform areas that historically do not have access to fresh produce. She aims to eradicate food deserts (areas that do not have access to such healthy options). Now with catchy names like Swizz Beets, Green Latifah, and Mi’Kale Jackson, Jerri has initiated creative ways to invite customers to try out cold-pressed juices they’ve never had. Listen to this rewind episode to hear how Jerri transformed a tragic life event into an impactful business that’s ensuring better health for underserved communities and so much more. Listen on Apple Podcasts, Spotify, Soundcloud, and Stitcher Links mentioned in this episode Turning Natural Juice Bars Small Business Administration (SBA) Profit First book Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss This episode is sponsored by: Aurate Use promo code: HUSTLEPRO for 15% off your first Aurate purchase Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Turning Natural - @TurningNatural Jerri Evans - @jerrichanel Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Sep 18, 2020 • 1h 5min
218: How Arsha Jones Started An ECommerce Empire with Less Than $100 (REWIND)
Side Hustle Pro alum Arsha Jones has experienced tremendous success with her businesses Capital City Co (which produces a wing sauce called mambo sauce) and Tees in the Trap (a lifestyle brand inspired by pop culture and infused with Black Girl Magic) since gracing the guest chair in 2016. Arsha is an entrepreneur and an emerging leader in the e-commerce industry. She has built multiple, highly profitable brands. At the time of this episode, she was operating and managing Capital City Co, keeping you fly through the Tees in the Trap brand, building iOS apps for Apps By The Pound, all while running the website Brand Build Launch. Through Build Brand Launch, she teaches others how to turn their passions into profit with physical products. On this episode, Arsha shares: How she developed the Capital City Co mambo sauce in her kitchen and ended up on the front page of The Washington Post How she launched her first t-shirt shop with no shirts and no supplies How haters reporting and shutting down her Etsy shop gave her the motivation to launch her own e-commerce site Why you should test and validate your ideas before spending a lot of money on branding and inventory Her number one secret to Facebook marketing Links mentioned in this episode Capital City Co. Tees in the Trap Shopify Brand,Build,Launch Facebook Group This episode is brought to you by: SkillShare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Arsha Jones - @arshajones Capital City Co - @capitalcityco Tees in the Trap - @teesinthetrap Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Sep 10, 2020 • 50min
217: How Beatrice Dixon, The Founder of The Honey Pot Company, is Disrupting Feminine Care (REWIND)
Side Hustle Pro alum Beatrice Dixon has taken the world by storm since gracing the guest chair in 2019. Beatrice is the Founder of The Honey Pot Company, a plant-based, chemical-free feminine care system that cleanses, protects, and balances your vagina. Powered by herbs, made by women, and 100% natural, The Honey Pot Company is disrupting the industry with a healthy alternative to feminine care. I love their tagline: Made by humans with vaginas, for humans with vaginas. As women, we all have to use tampons, pads, lubricants, and subsequently, worry about the contents of the products we are putting into our bodies. Beatrice is solving for all of that. She developed the products right in her kitchen. Armed with a mission, determination, and on the job experience, she shares how she tackled scaling her business, entering multichannel retailers like Target, and figuring things out as she goes. In this rewind episode of Side Hustle Pro, get to know Beatrice and hear how she is building her mission-driven brand. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher Links mentioned in this episode The Honey Pot Company Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Honey Pot Company - @TheHoneyPotCo Beatrice Dixon - @IAmBeaDixon Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Sep 3, 2020 • 46min
216: Partake Foods Founder Denise Woodard Was Rejected by 86 Investors Before Getting A Yes From Jay-Z (REWIND)
If you’ve watched the “Entrepreneur” video by Pharrell & Jay-Z, then you may recognize Denise Woodard’s face. That’s because her story of being rejected by 86 investors before getting that one yes from Jay-Z is highlighted in the video. Well, we actually spoke to Denise last year as she was embarking on this process. So it made my heart swell with pride to see this Side Hustle Pro alum thriving and scaling her business. Denise has always had her hands on a winning idea. Partake Foods provides meals and snacks that are delicious, safe, and nutritious for conscious eaters. They are free of gluten, the top 8 allergens, and artificial ingredients. What started as a way for this concerned mom to give her daughter snacks that would not trigger her allergies, has evolved into a brand that’s sold in major retailers. In this rewind episode of Side Hustle Pro, meet Denise, the founder behind this amazing brand, and hear: Why she’s so passionate about gluten and allergen-free food and how she actually got started How she, a non-baker, was able to start a cookie and snack brand The pivotal point when she made the decision to leave Coke to pursue Partake full time, and so much more Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher This episode is brought to you by: SkillShare- Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode Partake Foods Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Partake Foods - @PartakeFoods Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Aug 27, 2020 • 38min
215: How this Busy Mom Created Play Pits All-Natural Deodorant for Kids (REWIND)
This week we have a rewind episode with @PlayPits founder Chantel Powell. As a busy working mom and wife, Chantel found herself shuttling her son Kameron between summer basketball camp and football practice. She quickly noticed that he was starting to smell like a grown man because he was sweating buckets under his armpits, and that’s when her innovative mindset kicked in. Chantel decided to develop an all-natural deodorant for her son. And so Play Pits the brand was born. Play Pits is a 100% all-natural deodorant. It’s free of aluminum, parabens, synthetic fragrances and other harsh chemicals. While it can be used on the most gentle skin types, it also packs a strong punch against odors. Although it started out with a focus on kids, it has an adult line as well, and I love the Queen deodorant! With recent features by @Beyonce and the grand opening of an official Play Pits warehouse, Play Pits is growing and thriving. In this episode hear how it all got started as Chantel breaks down: How she tested out Play Pits on family to get feedback How customer demand led her to evolve from children’s deodorant to an adult deodorant component as well How she did it all while side hustling Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher Links mentioned in this episode Play Pits Fiverr Big Magic Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Play Pits (Instagram) - @playpits Creator (Instagram) - @chantellovestyling Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Aug 20, 2020 • 47min
214: How Tracey Pickett Went From Lawyer to Founder of Hairbrella
Tracey Pickett wants to make sure that you don’t get caught slippin’ in the rain. She is the founder of Hairbrella, an innovative rain hat combining fashion and function to protect women's hair from the rain. Not only is she an entrepreneur, but an attorney, inventor, and speaker. Tracey’s original plan was to “get law school out of the way,” then get a job, and she did just that. While working in intellectual property as a lawyer, the entrepreneurial bug started tapping on her shoulder. It reminded her of the promise she made to herself prior to beginning law school. Tracey vowed to not spend more than five years in a legal career without pursuing the business ideas she had for her life: that included her first entrepreneurial endeavor, Eboticon. Although, along with some colleagues, she’d been working on Eboticon, an emoji app to represent Black culture on nights and weekends. While still working full time as a lawyer, Tracey managed to meet her deadline, pace herself, save up a year’s worth of income, and complete the first test version of Hairbrella. And on her fifth work anniversary, she quit! After leaving her job, Tracey launched a Kickstarter campaign with a prototype in hand, and the rest is history. Take a listen, and learn: All about the financial investments Tracey made to patent and prototype Hairbrella How she used early user feedback to continue to develop and improve her product How she pushed past the earliest challenges in her business to make a product that is stylish and works Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher. This episode is brought to you by: Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Tracey Pickett (Instagram) — @traceypickettesq Tracey Pickett (Twitter) — @traceypickett__ Hairbrella (Instagram) — @hairbrella Hairbrealla (Twitter) — @hairbrella Eboticon (Instagram) — @eboticonsSide Hustle Pro — @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Aug 13, 2020 • 1h 15min
213: How Teri Ijeoma Quit Her Job in Education to Trade Stocks and Travel the World
Teri Ijeoma is the first one to tell you that she loves investing in stocks because it allowed her to live her dreams. She is a millennial millionaire, minister, stock investor, and an entrepreneur who teaches others how to invest in the stock market to be able to pay off debt, go on trips, and pay down on mortgages. In other words, how to use stocks in real time to make money now. Her journey has been unconventional, but has led to a path full of purpose and uniquely made for Teri. She first learned about stocks and trading in high school. After graduating from college, Teri delved into the world of consulting, but later decided she wanted to pursue something more meaningful, which led to a position in education. While working in education, Teri started investing in and trading stocks as a side hustle. When she grew this trading side hustle to the point of making $300/day, she decided to make the leap. In this episode, you’ll find out: Why Teri quit her job in order to help people learn how to trade How going to seminary helped to shape her career How you can use trading as a means for supplemental income Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher. Links mentioned in this episode How to Make $1,000 in a Day with the Stock Market Trade and Travel course: sidehustlepro.co/tradeandtravel Who Moved My Cheese: An Amazing Way to Deal with Change in Your Work and in Your Life Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Teri Ijeoma (Instagram) – @imaninvestorSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Aug 5, 2020 • 53min
212: An Update with Entrepreneur-In-Residence, Lisa Pegram
It’s been a while since we checked in with our Entrepreneur-In-Residence, Lisa Pegram. On today’s episode, you’ll get a look into what her life and business looks like one year after launching her beauty tech company, Belle51. Belle51 focuses on the specific skin issues of Black and Brown communities and how to treat them effectively. Lisa is no stranger to the side hustle life. She is currently in pursuit of her PhD at Columbia where she studies meta-cognition and data sciences, working in the field full-time, and managing her own company. Since I last spoke with Lisa, she now offers products such as an esthetician-grade, automatic microneedling tool, an oil serum, and a laser for hyperpigmentation. Things have been booming! You know the notion of focusing on what you have first, so you can get that where it needs to be before you add new products? Well for Lisa, she went against the grain of that and is carving out a new path for her company. She’s learned that adding products has actually increased her revenue because customers have choices within her offerings. Get to know more about how Belle51 is growing, and what Lisa has learned about marketing, scaling up and betting on herself. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher. This episode is brought to you by: Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode EP 155: Entrepreneur-In-Residence: This Data Scientist Just Launched A Cutting-Edge Home Laser For Black And Brown Skin (W/Lisa Pegram Of Belle51) Belle51 Website Omnisend Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Belle51 (Instagram) – @belle51coSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

Jul 31, 2020 • 32min
211: My Biggest Lessons From 4 Million Podcast Downloads
Four years, and four million podcast downloads later, I’m continuing to share with you the lessons I have learned along this journey. I never thought I’d leave my job to do podcasting full-time, but I’ve grown a lot, personally and professionally, and am dedicated to helping you grow as well. Of course I had dreams of success, but when I started, I just wanted to gain inspiration from my guests, and figure out how to use the talents and skills that I had. I didn’t know where my path would lead, but I tested things out and they didn’t always work. There was definitely a lot of trial and error involved, but that only lit a fire in me to succeed. I put what I learned from research, trainings, and conferences into practice immediately. I’ve identified some of the key factors that have allowed me to have a successful podcast. In this episode, I discuss: Doing away with the fear of being pigeon-holed How to own your lane in the podcasting space How to make a long-term game plan Setting realistic expectations, and more Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher. This episode is brought to you by: ACUITY For a limited time, only, you can get 45 days of Acuity Scheduling free by going to acuityscheduling.com/hustlepro. No credit card required. Links mentioned in this episode Podcast Moguls EP 210: How I Did It: Turning A Podcast Into A Full-Time Career Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject. Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.


