

Book Marketing Mentors
Susan Friedmann
Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
Episodes
Mentioned books

May 27, 2020 • 33min
BM222: How to Use the Best Ways to Record an Audiobook
What are the best ways for you to record an audiobook? Listen as multifaceted expert, David H. Lawrence XVII shares what you need to know about latching on to the audiobook market trend. In this week's powerful podcast episode "How to Use the Best Ways to Record an Audiobook" you will discover ... Why you should turn your book into an audiobook Where having an audiobook fits into "marketing a system" Whether or not some books are better than others in the audiobook format If you should or shouldn't be the narrator of your audiobook The first step to take to get started converting your book into an audiobook Common audiobook mistakes to avoid And a whole lot more... Here's how to learn to narrate your own audiobook This episode features practical tools and techniques to help listeners who want to market a book. It provides invaluable and powerful information listeners will want to know to supercharge a book marketing strategy. Here's how to learn to narrate your own audiobook Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

May 20, 2020 • 28min
BM221: How to Best Promote Your Book with PR
What does it take to attract media attention for your book? Listen as public relations expert, Jo Caruana shares little-known secrets to use reliable PR to promote your message. In this week's powerful podcast episode "How to Best Attract Media Attention For Your Book" you will discover ... What you need to know about the differences between advertising and promotion What it takes to develop a great book launch PR campaign How to craft your message to make it attractive to the media and valuable to readers Whether or not press releases are dead! What intriguing approaches to consider for your book launch Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." Just one new idea can skyrocket you from author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

May 13, 2020 • 27min
BM220: How To Actually Go From Author to Professional Speaker
In this week's powerful podcast episode "How To Actually Go From Author to Professional Speaker" you will discover ... What it takes to see the world through your customers' eyes What seeds to plant now that you can (hopefully) reap when we're in our "new normal" How Jeff shortens the runway into the speaking business Why your book plays a huge part when you speak Why speaking for free can often be more lucrative than you expect Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

May 6, 2020 • 29min
BM219: How To Focus Your Social Media Marketing
What does it take to focus your social media marketing? Listen as digital marketing expert, Teresa Heath-Wareing shares her smart savvy secrets to help you gain expert visibility in the marketplace. In this week's powerful podcast episode "How To Focus Your Social Media Marketing" you will discover ... What to do to avoid confusion and overwhelm using social media platforms Which is the right social media platform for you to get the most visibility How not to waste time on social media marketing you don't enjoy What's most important when it comes to the number of stories to post Some of the best tools to use to make your social media marketing easier Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." This week we're featuring "Ask the Expert" with Jane Maulaucci Just one new idea can skyrocket your author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Apr 29, 2020 • 29min
BM218: How To Find the Best Book Market Opportunities
What does it take to find the best book market opportunities? Listen as book market researcher, Alex Newton shares power secrets to help you get an unfair advantage over your competitors. In this week's powerful podcast episode "How To Find the Best Book Market Opportunities" you will discover ... Why authors should pay attention to market data and what data to pay attention to. Which categories of non-fiction books have soared as a result of the current situation How to find the best categories on Amazon to list your book Why being a bestselling author won't make rich and famous What's your best currency converter as a non-fiction author Why you should pay attention to the audiobook market Uncommon commonsense mistakes to avoid And a whole lot more... Want support and creative ideas for marketing you, your book, and your business, come join us every Friday at 1:55pm ET. Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Apr 22, 2020 • 31min
BM217: How To Sponsor Your Way To Book Marketing Success
What does it take to sponsor your way to book marketing success? Listen as sponsorship expert, Charmaine Hammond, shares her savvy secret sauce to get you and your book noticed in a super crowded marketplace.In this week's powerful podcast episode "How To Sponsor Your Way To Book Marketing Success" you will discover ...How to sell books in bulk (something you really want to do)A simple technique that's guaranteed to get people to buy more than one book at a timeWhat you need to know to mine the gold that lies in sponsorshipHow to plant sponsorship seeds in larger organizationsThe best departments with influence for sponsorship dollarsRookie sponsorship mistakes to avoidAnd a whole lot more...Hankering for more advice from the experts go to Book Marketing Mentors*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Apr 15, 2020 • 27min
BM216: How to Breakthrough Your Self-Limiting Beliefs
What does it take to break through your self-limiting beliefs? Listen as Tim Alison shares his entrepreneurial wisdom to avoid falling victim to "naysayers" In this week's powerful podcast episode "How to Breakthrough Your Self-Limiting Beliefs" you will discover ... How to handle the most dangerous naysayer in your entrepreneurial business What you need to minimize your head trash Tim's thoughts on passive income Important tips and techniques to get crystal clear about your business How to avoid falling victim to "naysayers" The biggest mistake many entrepreneurs make And a whole lot more... Want to learn more from the experts, check out https://bookmarketingmentors.com Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Apr 8, 2020 • 28min
BM215: How to Be the Go-to Expert in Your Industry
What does it take to become the go-to expert in your industry? Listen as serial entrepreneur, and marketer par excellence, Chris Ducker, shares his wisdom and experience to lead you on the Youpreneur path to success. In this week's powerful podcast episode "How to Be the Go-to Expert in Your Industry" you will discover ... What are the foundational pillars you need to venture on the "Youpreneur" journey Chris' philosophy on your strengths and weaknesses What to do to build your own ecosystem What Chris recommends to position yourself as an expert Chris's secret sauce for selling thousands of books every year The biggest mistake authors make marketing their book and what to do about it And a whole lot more... Want more juicy advice from the experts, go to Book Marketing Mentors JOIN US! I hope you, your family, friends, and loved ones are keeping safe and well. It's a tough time for us all. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchies." Please join us for support and creative ideas for marketing you, your book and your business. Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Apr 1, 2020 • 27min
BM214: How to Choose a Life of Perfect Imperfection
What does it take to choose a life of perfect imperfection? Listen as communication and marketing expert, Stephanie Feger, shares her way of living an ordinary life, extraordinarily. In this week's powerful podcast episode "How to Choose a Life of Perfect Imperfection" you will discover ... What is "perfect imperfection" and how does it impact our lives? How to use authentic marketing to leverage your books to gain visibility Different tools and techniques to market your message and spread the word about your expertise How to best use your fans and follows to help market your book, especially at launch time Why your book is not a "banana!" Common mistakes authors make and how to avoid them And a whole lot more... Want more juicy author marketing tips, tricks and techniques, check out https://bookmarketingmentors.com Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************

Mar 25, 2020 • 26min
BM213: How To Create Your Dream Business and Lifestyle
What does it take to create your dream business and lifestyle? Listen as serial entrepreneur, Captain Jim Palmer shares his wisdom and experience to create more of what you want less of what you don't want. In this week's powerful podcast episode "How To Create Your Dream Business and Lifestyle" you will discover ... How to get crystal clear on what your dream lifestyle looks like Jim's special four pillars of success The essential ingredient most people don't talk about but yet it could be their secret to success What stands in the way of us getting projects completed and jeopardizing our own success What Jim teaches his workshop participants about mindset The one mindset tool that all successful entrepreneurs put into practice Common mistakes entrepreneurs make and how to avoid them And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the GameIf you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.Podcast Connections gets you in front of the audiences who need your message and your expertise.Contact them at PodcastConnections.co*************************************************************************


