

Amplified Impact with Anthony Vicino
Anthony Vicino
The Amplified Impact Podcast with Anthony Vicino is where ambitious entrepreneurs learn to cut through the noise, unlock their potential, and build a big awesome business that Maximizes their Return on Life.
Anthony Vicino — entrepreneur, investor, and best-selling author — pulls back the curtain on the real strategies for building a media-powered business that prints money, attracts raving fans, and scales without burning you out.
No fluff. No guru nonsense. Just raw conversations, battle-tested frameworks, and the unfiltered playbook for turning your story into a seven-figure machine.
If you’re ready to stop dabbling and start dominating, this is the podcast that shows you how to do it.
This content is for educational and informational purposes only. While we share strategies and techniques that have worked for us and others, we make no guarantees regarding results.
Business growth depends on many factors, including effort, market conditions, and execution. The information provided is believed to be reliable, but no representation or warranty, express or implied, is made as to its accuracy or completeness. Your results may vary.
Always do your own research and consult with professionals before making business or financial decisions.
Copyright © 2025 Beyond the Apex, LLC. All rights reserved.
Anthony Vicino — entrepreneur, investor, and best-selling author — pulls back the curtain on the real strategies for building a media-powered business that prints money, attracts raving fans, and scales without burning you out.
No fluff. No guru nonsense. Just raw conversations, battle-tested frameworks, and the unfiltered playbook for turning your story into a seven-figure machine.
If you’re ready to stop dabbling and start dominating, this is the podcast that shows you how to do it.
This content is for educational and informational purposes only. While we share strategies and techniques that have worked for us and others, we make no guarantees regarding results.
Business growth depends on many factors, including effort, market conditions, and execution. The information provided is believed to be reliable, but no representation or warranty, express or implied, is made as to its accuracy or completeness. Your results may vary.
Always do your own research and consult with professionals before making business or financial decisions.
Copyright © 2025 Beyond the Apex, LLC. All rights reserved.
Episodes
Mentioned books

Oct 24, 2023 • 17min
I Read 100 Books On Money... Here's What I Learned | Ep. 301
Learn three key lessons from reading multiple books on money, finance, and investment. Understand that money is a game and detach your self-worth from your net worth. Take control of your finances and track your daily spending. Focus on building a cash-generating machine and investing in assets that generate cash or appreciate. Consider the importance of context in financial advice and share the episode to inspire others.

Oct 23, 2023 • 9min
Mushroom Employees | Ep. 300
I recently came across the term "mushroom employees." It's a not-so-great approach where you keep your team in the dark and don't provide the nourishment they need to grow.In the past, when working for others, I often felt like a mushroom employee…no idea about the big picture and stuck with less-than-ideal tasks. The result? Poor work and eventually wanting to leave.Good leadership means offering a vision where your team's aspirations fit. Even if they don't want to start a business, they have dreams like making more money or taking on more significant roles. It's your job to help them achieve those dreams. Make sure they have the resources, training, and support they need. Fix what's missing before concluding they can't meet your standards.Avoid creating mushroom employees. Keep your team in the light, provide resources, and support their growth.A fulfilled team is more likely to help you reach your goals.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 22, 2023 • 10min
Should You Write A Book | Ep. 299
Let's chat about a common question I get: should you write a book?Writing a book can be fantastic, but there's a catch. Your book must be good, no shortcuts allowed. If you're searching for an easy way out, a bad book won't help your brand. Realize this: writing a book takes time, possibly a year or more. It's a marathon, not a sprint. If you can't stay motivated for the long haul, don't bother. Also, prepare for the possibility that your first book may not get huge readership.Here's my take: I want everyone to write a book, but only if you're committed to putting in the time and effort. Writing is an art that deserves dedication.Friendly tip: If you're not a writer, start with blogging, tweeting, or newsletters. Write a million words before tackling a book. Writing a book is a long-term journey.So, if you've got the dedication, go for it. Writing a book can be a highly rewarding accomplishment. If you're not committed, save yourself the agony.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 21, 2023 • 8min
Two Ways to Move Up The Corporate Ladder | Ep. 298
Learn about the art of winning the money game, how to succeed without being a CEO, and the importance of taking initiative. Discover the concept of 'eating the frog' and how it can help you tackle difficult tasks to climb the corporate ladder or succeed as an entrepreneur.

Oct 20, 2023 • 8min
Video Games Are Evil | Ep. 297
I recently discussed cheap dopamine, like what you get from video games.I'm not saying you should quit, but it's crucial to understand the price you're paying.Video games are designed to be addictive. They can mute your emotions and motivation outside of the game, and that's when it becomes dangerous.My advice? Use them intentionally. They have benefits…but proceed with caution. Make them a tool, not a master.If life isn't where you want it to be and video games are a big part, consider cutting back. It can free up time and reset your pleasure-seeking systems.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 19, 2023 • 8min
You Can't Save Your Way to Abundance | Ep. 296
Around five years ago, a partner said, "You can't save your way to profitability." It clashed with the idea that saving is king. The truth is…saving matters, but you can't save your way to abundance.When you're making $40,000 a year, saving a lot won't make life feel abundant. The key is to earn more. Going from $50,000 to $100,000 made a real difference for me.At Invictus Capital, we were super efficient with expenses, but it wasn't enough. Increasing revenue was easier than trying to save more. Balance your financial game; defense (managing expenses) is vital, but offense (earning more) is the real game-changer.Remember, you can't save your way to abundance.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 18, 2023 • 7min
Don't Make THIS Mistake On Your Journey | Ep. 295
It's been roughly eleven years since my life took a wild turn, and I've been reflecting on my biggest regret from that time. It might sound strange, but what I really regret is not documenting that period of my life. I didn't write, take photos, or capture moments like living in a decked-out van or showering next to a CrossFit class.I recently saw an entrepreneur sharing their journey, and it hit me. We're often so focused on the destination that we forget to appreciate the journey's progress. Success isn't just giant leaps…it's the small daily steps that accumulate over time. So, regardless of where you are on your journey, start documenting it. It's a gift for your future self and those who come after you.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

4 snips
Oct 17, 2023 • 9min
Boosting Creativity - The Hyperfocus Masterclass | Ep. 294
Today, we're taking a little detour into the awesome world of creativity. Sure, it might not seem directly linked to flow and hyperfocus, but trust me, it's a secret weapon.Creativity isn't just artsy stuff; it's about mixing info in new and useful ways. And in your brain, there are three cool squads running the creativity show: Executive Attention, Default State, and Salience.Now, why should you care? Well, these networks are guided by a brain region called the anterior cingulate cortex (ACC), and when it's fired up, creativity explodes. And here's the thing…creativity can lead you into the sweet spot of flow.So, here are three simple ways to light up your ACC:MoodGoalsNoveltyDon't forget to grab our PDF and dive into some fun homework. Get those creative juices flowing and open up the doors to more flow and hyperfocus in your life.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 16, 2023 • 9min
If You Want to Win the Money Game, You Shouldn't Start a Business | Ep. 293
I've got a wealth strategy that might change the game for you. Instead of the risky path of starting a business from scratch, consider buying an existing one.Starting from zero is tough. Most new businesses struggle. But running a business is one of the best ways to build wealth. So, why not buy one that's already successful?The best part is…many business owners want to retire, and their companies are up for grabs. This is your chance to acquire a thriving business with a proven track record. It's way less risky than starting from scratch.This unconventional approach could be your ticket to wealthLEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Oct 15, 2023 • 8min
Your Brain Evolved To Do This One Thing | Ep. 292
Think about it - our brains are question-answering machines. We evolved from survival-based questions to questions about thriving and purpose. But here's the catch, the quality of our life is directly linked to the quality of the questions we ask ourselves. So, here's the secret sauce: Dig deeper. Question everything you believe, challenge those limiting beliefs holding you back. Next, recruit your subconscious mind. Before bed, write down a question, and let your dreams work their magic. When you wake up, grab your journal and watch the ideas flow.Remember, your life is the culmination of the questions you ask and the answers you generate. The better the question, the better the answer, the better the results.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com


