

Amplified Impact with Anthony Vicino
Anthony Vicino
The Amplified Impact Podcast with Anthony Vicino is where ambitious entrepreneurs learn to cut through the noise, unlock their potential, and build a big awesome business that Maximizes their Return on Life.
Anthony Vicino — entrepreneur, investor, and best-selling author — pulls back the curtain on the real strategies for building a media-powered business that prints money, attracts raving fans, and scales without burning you out.
No fluff. No guru nonsense. Just raw conversations, battle-tested frameworks, and the unfiltered playbook for turning your story into a seven-figure machine.
If you’re ready to stop dabbling and start dominating, this is the podcast that shows you how to do it.
This content is for educational and informational purposes only. While we share strategies and techniques that have worked for us and others, we make no guarantees regarding results.
Business growth depends on many factors, including effort, market conditions, and execution. The information provided is believed to be reliable, but no representation or warranty, express or implied, is made as to its accuracy or completeness. Your results may vary.
Always do your own research and consult with professionals before making business or financial decisions.
Copyright © 2025 Beyond the Apex, LLC. All rights reserved.
Anthony Vicino — entrepreneur, investor, and best-selling author — pulls back the curtain on the real strategies for building a media-powered business that prints money, attracts raving fans, and scales without burning you out.
No fluff. No guru nonsense. Just raw conversations, battle-tested frameworks, and the unfiltered playbook for turning your story into a seven-figure machine.
If you’re ready to stop dabbling and start dominating, this is the podcast that shows you how to do it.
This content is for educational and informational purposes only. While we share strategies and techniques that have worked for us and others, we make no guarantees regarding results.
Business growth depends on many factors, including effort, market conditions, and execution. The information provided is believed to be reliable, but no representation or warranty, express or implied, is made as to its accuracy or completeness. Your results may vary.
Always do your own research and consult with professionals before making business or financial decisions.
Copyright © 2025 Beyond the Apex, LLC. All rights reserved.
Episodes
Mentioned books

Nov 13, 2023 • 4min
Becoming a Goal Getter Not Just a Goal Setter | Ep. 321
Let's talk real talk…setting goals is easy, but making them happen? That's the real challenge. So, I'm dropping a three-part system today to help you execute like a pro.First up, write down what you're doing. Next, crucial step…decide when you're doing it. No more floating goals. Put a deadline on it. Now, here's the game-changer…put it on your calendar. Time block that commitment. That's your visual roadmap. This system, backed by science, is called implementation intention. Those who use it are twice as likely to crush their goals. So pause, grab a paper, jot down your goal, actions, when you'll do them, and slam it on your calendar. Execute like a champ.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 12, 2023 • 12min
The Secret to Developing Incredible Powers of Persuasion | Ep. 320
We all want to have influence. What we don't realize... is how easy it is to get. In Robert Cialdini's book, Influence: The Psychology of Persuasion, he lay's out 6 weapons of influence that you can easily harness. 1. Reciprocity - The compelling force to reciprocate favors - Examples: offering a small favor to receive a larger favor, soliciting advice or opinions2. Commitment and Consistency - Utilizing consistency in human psyche to influence others - Appealing to a person's self-identity and traits to influence their decisions3. Social Proof - The reliance on opinions of others due to lack of complete information - The abuse of social proof in marketing and business tactics - The importance of evaluating others' opinions in relation to one's own values4. Authority - Influence of perceived experts in specific domains - The potential abuse of authority in different contexts - Celebrities and their influence as a form of authority5. Liking - The importance of being likable in influencing others - How likability affects persuasion and influence6. Scarcity - The psychological impact of scarcity mindset on decision-making - The role of loss aversion bias in reacting to scarcity - The use of scarcity tactics in sales and marketingLet's dive into each of these in today's episode of Amplified Impact. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 11, 2023 • 16min
The Ultimate Guide to a Good Night's Sleep | Ep. 319
I'm addressing a much-requested topic today: sleep optimization. Sleep is vital for a healthy mind and body, but most of us were never taught how to truly optimize it.Let me break it down into three phases:Before You Sleep: Set a consistent bedtime to ensure you have enough hours for rest.During Sleep: Create the ideal sleep environment by keeping your room dark, cool (around 65-68°F), and quiet.Waking Up: As soon as you wake, expose yourself to natural light for 10-15 minutes to reset your circadian rhythm.Remember, what gets measured gets managed. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 10, 2023 • 14min
Be Useful - 7 Tools for Life with Arnold Schwarzenegger | Ep. 318
I recently got my hands on a fascinating book called "Be Useful: Seven Tools for Life" by Arnold Schwarzenegger. His story is nothing short of incredible, from bodybuilder to Hollywood superstar to California governor. It's hard not to find something to learn from a man who achieved so much.His book, in particular, encourages us to think beyond ourselves and embrace a life of purpose. It's a quick read, but it's packed with insights and stories from Arnold's life. So, it's a solid recommendation.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 9, 2023 • 11min
5 Classes They Should've Taught in High School | Ep. 317
I've been thinking about our formal education, high school and college, and how it often falls short in preparing us for real life. I've pinpointed five classes I wish I'd been taught.Class 1: Intro to Adulting Class 2: Fundamentals of Energy ManagementClass 3: Principles of Decision Making Class 4: Learning 101 Class 5: Unlocking CreativityBut if traditional education doesn't cut it, I'm launching Beyond the Apex University, a community of lifelong learners. Get in touch if you want to learn more about it.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 8, 2023 • 7min
Watch This if You Ever Feel Overwhelmed | Ep. 316
Ever wake up feeling stuck, low on energy, high on anxiety? It's normal and I’ve been through those too. Even when life's optimized, these days happen.So, what's the secret to getting back on track? It's all about overcoming that massive hurdle called "activation energy". Once you push past that, the rest becomes easier.Last week, I had a rough start. Instead of wallowing in it, I took a tiny win…heading to the gym. Just putting on my shoes and getting there was enough to ignite momentum. That initial spark is key.Remember, you can't avoid these days, but you can be prepared. Find your small win, build momentum, and overcome those low-energy moments.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 7, 2023 • 6min
You Should Keep A Failure Scoreboard | Ep. 315
I've got a fresh idea for you…the Failure Scoreboard. Here's the scoop: the faster you fail and learn, the quicker you'll hit success.Instead of waiting to weigh your achievements, track lead indicators daily…actions within your control. Then, at the end of each week, log what didn't work. Create a Failure Scoreboard.Every failure is a step toward winning.Try it out and let's journey towards success.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 6, 2023 • 6min
How to Stop Making Stupid Decisions | Ep. 314
A decision journal can help you do three things...Build your decision-making skills: Decision making is a crucial skill that shapes our lives and careers. By using a decision journal, you can approach decisions more objectively, considering pros, cons, likely scenarios, and outcomes.Gain self-awareness through reflection: Hindsight bias is a common pitfall when analyzing decisions. We tend to justify our choices based on the knowledge we have now, rather than what we knew at the time. A decision journal helps you memorialize your thought process, allowing you to reflect and uncover blind spots or patterns in your decision-making, ultimately boosting your judgment skills.Level up your judgment: By consistently using a decision journal, you'll start noticing trends and patterns in your decision-making. What mood or mindset led to certain outcomes? What blind spots do you have in specific types of decisions? By recognizing these patterns, you can make more informed choices and continuously enhance your judgment skills.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 5, 2023 • 7min
Successful People Are Just Too Stupid to Quit | Ep. 313
Success doesn't always mean having it all figured out. You'd be surprised how many uber successful entrepreneurs admit to feeling like they're just figuring it out as they go.Persistence and tenacity are often more important than intelligence or talent. Don't underestimate the power of stick-to-itiveness and the willingness to keep showing up, even when it seems daunting.Imposter syndrome is common even among those who have achieved great success. Remember that waiting for the perfect moment or feeling like you have all the answers can hold you back.Embrace the journey and be open to learning along the way.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Nov 4, 2023 • 6min
This is the ONLY Thing You Can Control | Ep. 312
Today I want to dive deep into the intersection of different philosophies and how they relate to our expectations in life. There's a power in embracing the delta between our expectations and reality, and finding solace in knowing that you control your actions, not the outcomes.We may experience negative emotions when our expectations are not met, but the key is to focus on what we can control – our actions. By accepting that we cannot control the outcomes, we can empower ourselves to keep growing, improving, and releasing our work into the world.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com


