Loyalty Wired
Loyalty Wired
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire.
Episodes
Mentioned books

Jan 6, 2025 • 39min
Podcast 72 - Health and Loyalty
Is getting healthy one of your New Year’s resolutions? In this episode, our expert panel explores how incorporating health and wellbeing features can help brands build deeper emotional connections with their customers.
We’re joined by an incredible line up of guests - Ros Netto of Virgin Active, Kylie Howe of WithU and Anya Jones, formerly of AXA Health and now Head of CRM and Loyalty at Eurostar.
Tune in today to get your new year off to a healthy start.

Dec 16, 2024 • 42min
Podcast 71 - Predictions for 2025
Seven global loyalty experts make their predictions for 2025. Featuring Stuart Melim, Joanne Ward, Pavel Los, Caroline Papadatos, Adam Posner, Rick Ferguson and Iain Pringle.

Dec 8, 2024 • 36min
Newscast 13 - When Black Friday Comes
In this episode, we dive into the data on Black Friday sales and parse the implications. Plus, we unpack the Spirit Airlines bankruptcy and partner with the International Loyalty Awards.

Dec 2, 2024 • 24min
Podcast 70 - Review of 2024
Our panel of experts review their predictions for the loyalty industry in 2024 and we crown the Loyalty Podcast Prediction Person of the Year.

Nov 23, 2024 • 37min
Newscast 12 - Choosing a Career in Loyalty
Is loyalty marketing now a legitimate career path? And if so, what are the skills required to succeed? Join our latest Loyalty Round Table. Plus: The Loyalty Launchpad.

Nov 9, 2024 • 35min
Newscast 11 - The Death of Plastic
In this episode, we look at the eventual demise of the physical payment cards and the implications for issuer loyalty. Plus, Email personalization and Loyalty Gripes.

Nov 4, 2024 • 36min
Podcast 69 - Practical AI, how to get started.
In this podcast we explore how loyalty professionals can get started using AI at work.
To helps us with this I am joined by David Rose of Papa Johns and Ed Child of Costa Coffee who have studied the subject and offer real practical advice for how we can all start using AI to make our lives easier and more productive.

Oct 27, 2024 • 34min
Newscast 10 - Is Fashion Loyalty Having a Moment?
A veritable grab bag of loyalty goodness with a look at fashion loyalty, TikTok Shop, and Virgin Atlantic’s move to dynamic reward pricing.

Oct 14, 2024 • 33min
Newscast 9: Will the Airlines Kill Their Golden Goose?
Airlines facing unprecedented pressure from shareholders, finance teams, disgruntled members, and the government have devalued their loyalty programs. If this trend happens, will the entire airline loyalty ecosystem collapse?

Oct 7, 2024 • 38min
Podcast 68 - The Case For Loyalty
In response to the closure of several high profile loyalty programs and criticism from authors like Byron Sharp, we explore the case for loyalty backed with evidence. With special guests, Tom Hill, Jessie Stuart, Dicken Doe and Phil Gunter.


