The Tom Ferry Podcast Experience

Tom Ferry
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Apr 9, 2026 • 33min

How to Get Out of Production & 2X Sales Every Year | Outliers

Tom Ferry’s Outliers series is back, with a special focus on building and leading extraordinary real estate teams!   Kyle Zene was just 27 years old when he opened his own brokerage in February of 2020—a few weeks before the world shut down.    Where most leaders would’ve panicked, Kyle pivoted his strategy and implemented systems that allowed him to step out of production and double his business every year since then.   This week, Tom talks with Kyle about exactly how he did it and how you can too.    If you're still the hardest-working person on your team… this episode will show you what's actually holding you back.   You’ll learn: The single hire that lets you step out of production How to use AI to spot missing opportunities & lost deals The decision-making habit of today’s best leaders How to guarantee your agents keep getting better (hint: it’s not training)   And as you'll learn from Kyle, the structure behind his growth was built inside Tom Ferry Team Coaching.   Ready to stop being the engine and start building the machine?  Visit https://www.tomferry.com/coaching-team/ to learn more.
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Apr 6, 2026 • 1min

This is Why Most Agents Lose Opportunities | Mindset Monday

How long does it take you to write the perfect email or send the perfect text? By the time you're done, someone else will probably already have that listing appointment. Real estate isn’t about perfect. It’s about first and fast.    Are you serious about growing your business FAST? Coaching is the shortcut that makes sure you make the right moves and never miss a beat.  Schedule your free consultation to learn more: 🔗https://www.tomferry.com/free-coaching-consultation/
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Apr 2, 2026 • 31min

Update: How I Would Handle Every Paycheck Today

13 million views. 8 years later. And it still hits a nerve.   Back in 2017, Tom posted a video about how the wealthy manage their money, and the internet lost its mind. Now he's back to react to it. Not because he had to. Because he couldn't not.   Most of what he said back then? Still dead-on. But some things have changed in the last 8 years. And the stuff that's changed might surprise you.   This is the reaction video that will change the way you think about money — for good.   In this episode, you'll learn: Why top producers get stuck in a cycle of rich and broke, and how to break it The "Three C's" quietly killing your financial growth Why 80% of agents are making a critical mistake with every commission check Tom's personal "1% per quarter" strategy for compounding net worth over 20 years Why singles and doubles beat home runs every time   Ready to build real wealth?   Tom Ferry Coaching members get exclusive access to Financial Foundations — an on-demand training led by Toby Mathis of Anderson Business Advisors, one of the top financial strategists in the game.    This tool is only available to coaching members and is built specifically for real estate professionals ready to gain financial awareness, make informed decisions, set realistic goals, and achieve financial freedom and success!   Book a free call with a Tom Ferry sales consultant to learn more about coaching and see if it's right for you. 🔗 https://www.tomferry.com/real-estate-coaching-programs/    🎥Want to see the original video? Check it out here: https://www.youtube.com/watch?v=wJB90G-tsgo
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Mar 30, 2026 • 36sec

An Unpopular Fact About Business | Mindset Monday

This is something that a lot of business owners don’t want to hear. And if you’re one of them, then you especially need to hear it.    The easy way is the easiest way to keep wasting time and money.    Ready to choose a better way?    Tom Ferry's Coaching doesn’t make the things you do easier — it makes YOU more capable of doing hard things with less pain.    And it guarantees that your hard work pays off.    Schedule a free consultation now to learn what I mean. 🔗in bio.   
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Mar 26, 2026 • 29min

The 3 Emotional States of Business—And How to Climb to Greatness

Stop guessing and start generating. In this impromptu masterclass, Tom Ferry reveals why most real estate businesses are currently in a state of "disease"—and the exact, unapologetic steps required to move past "wellness" and into "greatness."   If you feel like you're "waiting" for the market to improve while top producers are pulling ahead, this is your wake-up call. Tom breaks down the professional standards that separate the industry's wealthiest agents from the rest, including the specific daily habits that build an unstoppable flywheel of success.   In this episode, you’ll discover: The 3 Emotional States of Business: Are you operating in disease, wellness, or greatness? The Checklist Rule: How to get things done with less mental strain. The 200-Day Challenge: A simple commitment that will transform your bank account and your self-esteem. The 5-5-4 Power Routine: The exact conversation counts you need in your CRM every single day. 4 Weekly "Anchor" Meetings: The secret to maintaining momentum and managing the health of your business.   Ready to achieve greatness?   Don't leave your success to chance. Schedule a free coaching consultation to see how Tom Ferry Coaching can help you dominate your market:   🔗 https://www.tomferry.com/consultation/
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Mar 23, 2026 • 2min

3 Things You Need to Stop NOW! | Mindset Monday

There are three things killing your happiness and success. You probably do them every day, but if you stop them now, I promise that everything in your life will improve. Give it a shot now.  Need help getting your mind & business in check? Schedule a free business strategy session and learn how to take real control of your life: https://www.tomferry.com/real-estate-coaching-programs/ 
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Mar 16, 2026 • 2min

How to Go from Dis-Ease to Wellness to Greatness | Mindset Monday

Does it ever feel like everything in your life is all mixed up (finances, health, discipline, etc.)? Most agents focus on moving from a state of “dis-ease” to “wellness,” but I’ll tell you, wellness isn’t where you want to be. Greatness is achievable, and in this Mindset Monday, I’ll let you know what it takes to get there. 
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Mar 12, 2026 • 26min

How to Win the Market When Rates Skyrocket | Outliers

Welcome back to Tom Ferry's Outliers Series—where we unpack the mindset and disciplines of agents doing extraordinary things.   This week, Tom sits down with Chris Wolf — a former home builder and house flipper who made a career pivot into real estate sales just 14 months ago. He knew no one in his market. He had no sphere of influence. And he had a family counting on him.   He finished his first year at $510,000 GCI. But it wasn't luck, a hot market, or a secret strategy that got him there….   In this episode, you'll discover:   Why he hired a full-time assistant just two months into his career — and why it was the best decision he made The two lead sources responsible for 78% of his transactions How he went from $130K GCI in his first six months to $380K in the second — and what changed The "just start" strategy he uses on the 40% of days he doesn't feel like doing the work Why personal responsibility — not market conditions — is the only variable that matters   If you're waiting for the market to get easier before you go all in… this episode is your wake-up call.   And as you'll learn, Chris credits his explosive first year to working with a Tom Ferry Coach. Want proof that you can hit $500K GCI before your second anniversary in real estate?   Schedule a free call with a Tom Ferry consultant to learn more about coaching and if it's right for you: 📞 https://www.tomferry.com/free-coaching-consultation/
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Mar 5, 2026 • 28min

She Set a $250K GCI Goal – Then Made $750K | Outliers

Welcome back to Tom Ferry's Outliers Series—where we unpack the mindset and disciplines of agents doing extraordinary things.   This week, Tom sits down with Joy Lynn, a Salt Lake City agent who started last year with a $250,000 GCI goal… then blew past it so fast she had to keep raising the ceiling. She finished the year at $750,000.   But it wasn't a new tool, a viral strategy, or a lucky market that got her there.   It was a simple rule that’s far more powerful than anything else.    In this episode, you'll discover: The gap that’s probably costing you hundreds of thousands of dollars A 90-day rule for evaluating new habits, systems, or prospecting methods The non-negotiable morning routine she credits for her entire transformation Why she stopped cold calling – and what she did instead   If you're working hard but keep chasing the next shiny object… this episode will stop you in your tracks.   And as you’ll learn from the episode, Joy credits her success to working with a Tom Ferry Coach.    Want proof that you can 3X the highest goal you’ve ever set in your life?    Schedule a free call with a Tom Ferry consultant to learn more about coaching and if it’s right for you: 📞 https://www.tomferry.com/free-coaching-consultation/ 
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Mar 2, 2026 • 1min

How to Emulate Success | Mindset Monday

Want to know how to emulate success as a real estate agent? In this Mindset Monday, I’ll show you exactly how it’s done, so you can stop reinventing the wheel and start seeing results. You’ll learn exactly what to do, what to observe, and how to get out of your own way. Watch it now! 

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