New Books in Economic and Business History

John Keynes’ book, General Theory of Employment, Interest and Money, was published in England at the tail end of the Great Depression. This text is responsible for a massive shift in economic theory. It challenged existing beliefs about supply and demand and introduced new ideas about the value of governmental intervention. Larry Summers is President Emeritus of Harvard University and a current professor of Economics in The Harvard Kennedy School of Government. He is also the former director of the National Economic Council in the Obama administration. See more information on our website, WritLarge.fm. Learn more about your ad choices. Visit megaphone.fm/adchoices

Why did the Cold War come to a peaceful end? And why did neoliberal economics sweep across the world in the late twentieth century? In this pathbreaking study, Fritz Bartel argues that the answer to these questions is one and the same. The Cold War began as a competition between capitalist and communist governments to expand their social contracts as they raced to deliver their people a better life. But the economic shocks of the 1970s made promises of better living untenable on both sides of the Iron Curtain. Energy and financial markets placed immense pressure on governments to discipline their social contracts. Rather than make promises, political leaders were forced to break them.In a sweeping narrative, The Triumph of Broken Promises (Harvard University Press, 2022) tells the story of how the pressure to break promises spurred the end of the Cold War. In the West, neoliberalism provided Western leaders like Ronald Reagan and Margaret Thatcher with the political and ideological tools to shut down industries, impose austerity, and favor the interests of capital over labor. But in Eastern Europe, revolutionaries like Lech Walesa in Poland resisted any attempt at imposing market discipline. Mikhail Gorbachev tried in vain to reform the Soviet system, but the necessary changes ultimately presented too great a challenge.Faced with imposing economic discipline antithetical to communist ideals, Soviet-style governments found their legitimacy irreparably damaged. But in the West, politicians could promote austerity as an antidote to the excesses of ideological opponents, setting the stage for the rise of the neoliberal global economy.Fritz Bartel is Assistant Professor of International Affairs at the Bush School of Government and Public Service at Texas A&M University.Caleb Zakarin is the Assistant Editor of the New Books Network (Twitter: @caleb_zakarin). Learn more about your ad choices. Visit megaphone.fm/adchoices

From one of the world's leading economists, a grand narrative of the century that made us richer than ever, yet left us unsatisfied Before 1870, humanity lived in dire poverty, with a slow crawl of invention offset by a growing population. Then came a great shift: invention sprinted forward, doubling our technological capabilities each generation and utterly transforming the economy again and again. Our ancestors would have presumed we would have used such powers to build utopia. But it was not so. When 1870-2010 ended, the world instead saw global warming; economic depression, uncertainty, and inequality; and broad rejection of the status quo. Brad DeLong's Slouching Towards Utopia: An Economic History of the Twentieth Century (Basic Books, 2022) tells the story of how this unprecedented explosion of material wealth occurred, how it transformed the globe--and why it failed to deliver us to utopia. Of remarkable breadth and ambition, it uncovers the last century to have been less a march of progress than a slouch in the right direction.Javier Mejia is a Postdoctoral Research Fellow at the Political Science Department at Stanford University. Learn more about your ad choices. Visit megaphone.fm/adchoices

The pickup truck is the symbol of rural conservative masculinity. So, it often takes centre stage in the tired culture wars between reactionary neo-populists and liberal moralists. Like today, with Canada’s right crudely embracing the truck–and tweeting furiously about those ‘Laurentian elites,‘ and ‘Toronto columnists‘ who thumb their nose at it. But, if you really want to piss off the libs: don’t just post about it. Why not hang some big veiny nuts from your truck? Today on the show, we talk about the political history of trucks and trucking.—————————-SUPPORT THE SHOW—————————-You can support the show for free by following or subscribing on Spotify, Apple Podcasts, or whichever app you use. This is the best way to help us out and it costs nothing so we’d really appreciate you clicking that button.If you want to do a little more we would love it if you chip in. You can find us on patreon.com/dartsandletters. Patrons get content early, and occasionally there’s bonus material on there too.——————-ABOUT THE SHOW——————For a full list of credits, contact information, and more, visit our about page. Learn more about your ad choices. Visit megaphone.fm/adchoices

The tomato gets no respect. Never has. Stored in the dustbin of history for centuries, accused of being vile and poisonous, appropriated as wartime propaganda, subjected to being picked hard-green and gassed, even used as a projectile, the poor tomato is the Rodney Dangerfield of foods. Yet, the tomato is the most popular vegetable in America (and, in fact, the world). It holds a place in America's soul like no other vegetable, and few other foods. Each summer, tomato festivals crop up across the country; John Denver had a hit single titled "homegrown Tomatoes;" and the Heinz tomato ketchup bottle, instantly recognizable, is in the Smithsonian.Author William Alexander is on a mission to get tomatoes the respect they deserve. Supported by meticulous research but told in a lively, accessible voice, Ten Tomatoes that Changed the World (Grand Central Publishing, 2022) seamlessly weaves travel, history, humor, and a little adventure (and misadventure) to follow the tomato's trail through history. A fascinating story complete with heroes, con artists, conquistadors and, no surprise, the Mafia, this book is a mouth-watering, informative, and entertaining guide to the good that has captured our hearts for generations.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

In Buy Black: How Black Women Transformed US Pop Culture (University of Illinois Press, 2022), Aria Halliday negotiates the line between "sell out" and "for us, by us," exploring how Black women cultural producers' further Black women's historical position as the moral compass and arbiter of Black racial progress in the United States. Black women cultural producers' aesthetic choices communicate that even though capitalist discourses dictate that anything is sellable in our society, there are some symbols of beauty, femininity, and sexuality that sell better than others because of how they occupy the set of already recognizable and, at times, relatable representations of blackness. While they compete in the consumer market for the attention and loyalty of Black consumer dollars, their capitulation to white corporate interests and audiences requires propagating historical tensions regarding Black consumer citizenship and multicultural inclusion. Each chapter contextualizes the role that Black women in the United States play in the global project of Black consumption, questioning which dolls, which princesses, which rags-to-riches narratives, and which characteristics represent the repertoire of Black girlhood. Through themes of self-making and objectification in dolls, princesses, and hip-hop, Buy Black maps the imagined space of "America" and the cultural attitudes that produced a twenty-first-century Black American sensibility based in representation and consumerism. Buy Black teaches all of us the parameters of Black symbolic power by mapping the confluence of intraracial ideals of blackness, womanhood, beauty, play, and sexuality in popular culture."Rebekah Buchanan is a Professor of English and Director of English Education at Western Illinois University. Her research focuses on feminism, activism, and literacy practices in youth culture, specifically through zines and music. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this podcast, Amy Edwards, author of Are We Rich Yet?: The Rise of Mass Investment Culture in Contemporary Britain (U California Press, 2022), provides a fascinating journey into her own research and how she built a picture of a key moment of the 20th century. As a result, she brings together different strands of work such as cultural, business, economic and financial history. The book and podcast will be of interest to anyone old enough to remember the 1980s or whose current life has been shaped by that decade.References to other works discussed in the podcast:Allon, Fiona. 2014. "The Feminisation of Finance", Australian Feminist Studies, 29:79, 12-30, DOI: 10.1080/08164649.2014.901279Chatelain, Marcia. 2020. Franchise: The Golden Arches in Black America. Liverlight. NBN Interview by Amanda Joyce here.Effosse, Sabine. 2021. “Financial Empowerment for Married Women in France.” Quaderni Storici 166: 117-141. doi: 10.1408/101558Martínez-Rodríguez, Susana (2022). “DIANA (1969-1978): The First Women´s Finance Magazine in Spain” Feminist Media Studies (early view). NBN Interview by Paula de la Cruz here.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Bought & Sold: Scotland, Jamaica and Slavery (Luath Press, 2022) by Kate Phillips traces the story of how and why thousands of Scots made money from buying and selling humans... a story we need to own. We need to admit that many Scots were enthusiastic participants in slavery.Union with England gave Scotland access to both trade and settlement in Jamaica, Britain’s richest colony and its major slave trading hub. Tens of thousands from Scotland lived and worked there. The abolition campaign and slave revolts threatened Scottish plantation owners, merchants, traders, bankers and insurance brokers who made their fortunes from slave-farmed sugar in Jamaica and fought hard to preserve the system of slavery. Archives and parliamentary papers in both countries reveal these transatlantic Scots in their own words and allow us to access the lives of their captives.Scotland and Jamaica were closely entwined for over one hundred years. Bought & Sold traces this shared story from its early beginnings in the 1700s to the abolition of slavery in the British Empire and reflects on the meaning of those years for both nations today.This interview was conducted by Dr. Miranda Melcher whose doctoral work focused on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. Learn more about your ad choices. Visit megaphone.fm/adchoices

Should you train your kid to become a pro athlete? Why do Koreans dominate women’s golf? Why should ticket scalpers get more respect? Why are pro sports plagued by doping scandals and ruinous strikes? Learn the answers to these questions and more in my conversation with author Paul Oyer and sports economist Daniel Rascher about Paul’s new book An Economist Goes to the Game: How to Throw Away $580 Million and Other Surprising Insights from the Economics of Sports (Yale UP, 2022).Author Paul Oyer is the Mary and Rankine Van Anda Entrepreneurial Professor, professor of economics, and senior associate dean for academic affairs at the Stanford University Graduate School of Business. His academic research studies the economics of organizations and human resource practices, including the use of stock options plans, non-cash benefits, and the development of the gig economy. His previous books include Roadside MBA, which extracts business lessons from the experiences of small businesses across the US, and Everything I Ever Needed to Know about Economics I Learned from Online Dating which recommends that students stop taking economics classes and spend more time on Tinder (at least I think that’s what it’s about, based on the title—I haven’t read that one yet).To supplement my ignorance, I’m joined on this podcast by my colleague Daniel Rascher. Dan is Professor and Director of Academic Programs for the Sport Management program at the University of San Francisco, where he teaches sports economics and business research methods. As President of SportsEconomics, his clients have included organizations involved in the NFL, MLB, NBA, NHL, MLS, PGA, NCAA, AHL, sports media, minor league baseball, Formula One racing, CART, Premier League Football, local sports commissions, and various government agencies. He has authored articles for academic and professional journals, book chapters, and a text book in the sport management and economics fields.Host Peter Lorentzen is Chair of the Department of Economics at the University of San Francisco, where he leads a new Master's program in Applied Economics focused on the digital economy. His research examines the political economy of governance in China. Learn more about your ad choices. Visit megaphone.fm/adchoices

France and Germany in the South China Sea, c. 1840-1930 Maritime Competition and Imperial Power (Palgrave Macmillan, 2021) explores imperial power and the transnational encounters of shipowners and merchants in the South China Sea from 1840 to 1930. With British Hong Kong and French Indochina on its northern and western shores, the ‘Asian Mediterranean’ was for almost a century a crucible of power and an axis of economic struggle for coastal shipping companies from various nations. Merchant steamers shipped cargoes and passengers between ports of the region. Hong Kong, the global port city, and the colonial ports of Saigon and Haiphong developed into major hubs for the flow of goods and people, while Guangzhouwan survived as an almost forgotten outpost of Indochina. While previous research in this field has largely remained within the confines of colonial history, this book uses the examples of French and German companies operating in the South China Sea to demonstrate the extent to which transnational actors and business networks interacted with imperial power and the process of globalisation.Bert Becker is Honorary Associate Professor at the University of Hong Kong. He is the author, amongst other publications, of biographies of Georg Michaelis and Michael Jebsen. His work has also appeared in a range of academic journals, including Cross-Currents and Modern Asian Studies.Ghassan Moazzin is an Assistant Professor at the Hong Kong Institute for the Humanities and Social Sciences and the Department of History at the University of Hong Kong. He works on the economic and business history of 19th and 20th century China, with a particular focus on the history of foreign banking, international finance and electricity in modern China. His first book, Foreign Banks and Global Finance in Modern China: Banking on the Chinese Frontier, 1870–1919, is was recently published by Cambridge University Press. Learn more about your ad choices. Visit megaphone.fm/adchoices