Leveling Up with Eric Siu

Eric Siu
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Oct 14, 2018 • 30min

GE Ep 201 [2017]: How Sean Ellis Built GrowthHackers to 100K Members and Skyrocketed the Growth Hacking Movement

Hey everyone, in today’s episode I share the mic with Sean Ellis, CEO of GrowthHackers. Sean was the 11th guest on Growth Everywhere and this is his second time on the podcast. Sean has worked with Dropbox and Qualaroo and is also the author of Hacking Growth. Listen as Sean discusses the importance of running weekly growth experiments for your business, why focus is such an important asset for any founder, how to scale customer acquisition, and what he’s learned about growth from GrowthHackers, Qualaroo and other multi-billion-dollar companies. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed  Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Sep 17, 2018 • 26min

How Zest Grew to 17K+ Users by Using Content Marketing and Machine Learning

Hey everyone! In today’s episode, I share the mic with Yam Regev, CEO and Co-Founder of Zest, where marketers go to share and discover marketing content that is manually curated by the Zest “tribe”. Tune in to hear about Yam’s early career at a web marketing agency, how Zest manages to scale without automation (they’ve got 7,000 people curating content!), why they eschew traditional marketing, and how they are now serving enterprise companies in a unique way to generate revenues.   Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu
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Jul 25, 2018 • 23min

GE Ep 203 [2017]: How the Co-Founders of Green Creative Went From Living in a Car to $40M in Sales in 5 Yrs

Hey everyone, in today’s episode I share the mic with Guillaume Vidal and Cole Zucker, co-founders of Green Creative, which provides high-performance LED lighting solutions to some of the largest companies in the world. Tune in to hear Guillaume and Cole discuss the turning point that enabled Green Creative to go from $300K to $40M in sales in 5 years, the secret to their successful customer acquisition, how they base their commission structure, and why you should never underestimate industry relationships. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed  Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jul 15, 2018 • 37min

GE Ep 98 [2015]: The 3 Ways Gainsight Uses Customer Success Followup to Reduce Churn & Improve Net Retention

Hi everyone, today we're talking to Gainsight's CEO Nick Mehta. Gainsight is a customer success company that helps businesses grow faster by reducing churn, increasing net retention, and driving customer advocacy. Nick's last company, LiveOffice, sold to Symantec for $115 million. Nick's got some good insights on what it takes to be a successful entrepreneur even through the tough times, and how the old business model in favor of product and sales is being replaced by one that's in favor of customer success. Click here for show notes.  Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jul 14, 2018 • 39min

GE Ep 97 [2015]: How Espree Devora ‘Scales’ Non-Scalable Outreach Like Personal Followup

Hi everyone, today we're talking to Espree Devora, creator of WeAreLATech, an online community that acts as a bridge to help people in the LA startup community (and those from outside) form a deeper connection with everything in LA startup life. She's got some great insights on the purposeful and accidental strategies she used to grow her podcast, and how harnessing the power of a pre-existing community to bring unity and cooperation can really resonate with a target audience. Click here for show notes.  Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jul 13, 2018 • 32min

GE Ep 96 [2015]: Redpoint Ventures VC Tom Tunguz Discusses The Minimum Viable Churn Rate And Content Marketing as a VC

Hi everyone, today we're talking to Tom Tunguz, a Venture Capitalist at Redpoint Ventures whose got seven years of experience evaluating startups. Tom primarily works on Series A funding and has some interesting insights on keeping churn rate incredibly low and profitable trends he's noticing in the market. Click here for show notes.  Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jul 1, 2018 • 31min

GE Ep 92 [2015]: The Trick Blogging.org’s Zac Johnson Uses to Super-Charge His Traffic From 2,000 to 5,000 Daily Visitors

Hi everyone, today we're talking to Zac Johnson of ZacJohnson.com, Blogging.org, and the Rise of the Entrepreneur podcast. He's made a living and built a business around affiliate sales and his own product launches, which is something I think would be helpful for those of us in the tech world to wrap our heads around. Click here for show notes. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jun 30, 2018 • 30min

GE Ep 91 [2015]: How to Find Fulfilling Work: The Framework by Best Selling Author of 'So Good They Can't Ignore You' Cal Newport

Hi everyone, today’s interview is with Cal Newport, author of So Good They Can’t Ignore, Computer Science Professor at Georgetown University, and the brain behind the popular blog Study Hacks, which helps people decode the patterns of success in both school and the working world. He’s been featured in major publications like the New York Times, the Wall Street Journal, the Washington Post, and the New York Post. He gives some amazing advice on finding passion for the work you do, how to dig deep to develop a valuable skill set, and how to stop yourself from getting distracted. Click here for show notes. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jun 24, 2018 • 59min

GE Ep 90 [2015]: How 3-Time Best Selling Author Tucker Max Stepped Into The Startup World And Did $600,000 In Revenue In 6 Months

Hi everyone, today we're talking to Tucker Max,the bestselling author of I Hope They Serve Beer In Hell. During the interview, Tucker talks about what it was like for him to discover his story-telling talent to sell millions of books, and how he's now using his knowledge of the book industry to help busy professionals write and launch their own books to the market. He also shares a really insane story from his younger days, so listen up for that. Click here for show notes. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu
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Jun 23, 2018 • 51min

GE Ep 89 [2015]: How Steven Essa Created A Webinar Formula That Helped Him Generate $2.2 Million In Revenues

Hi everyone, today we’re talking to Steven Essa, CEO of the X10 Effect and who’s also known as The Webinar Guy. Today’s episode is really special, especially if you’ve ever thought about using webinars as a means to boost your business. Steven provides some of the most hands-on, practical, action-packed advice we’ve had in a Growth Everywhere interview. It’s full of details to help you with pricing, product development, and making more money than you would have considered possible with a webinar. Click here for show notes. Leave some feedback: What should I talk about next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

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