

Leveling Up with Eric Siu
Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Episodes
Mentioned books

May 14, 2019 • 10min
How Can You Be More Like Apple (The Secret of Brand Extension)
Are you wondering how to extend your brand into other products and make a memorable experience for your customers? Tune in to hear Eric Siu share some of the insights from how Apple uses brand extension and how you can apply the same tactics into your business and get increase market share and customer loyalty along the way. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

May 12, 2019 • 21min
How Bart Grew FullContact to 40K Customers & 300 Employees by Focusing on Finding Great Leadership!
Hey everyone! In today’s episode, I share the mic with Bart Lorang, the CEO of FullContact, which is a cloud-based contact management platform for professionals. Tune in to hear how Bart has been a software entrepreneur since he was 8 years-old, how he got the idea for FullContact after selling his first company at 16 years-old, and the importance of finding good leadership! Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu

May 11, 2019 • 28min
GE Ep 205 Peep Laja On How CXL Captures 150-200 Emails/Day & Generates 100 Agency Leads/Month
Hey everyone, in today's episode I share the mic with Peep Laja, founder of CXL, the knowledge leader in the optimization space. Listen as Peep discusses how CXL began as a blog and turned into an agency, how they increased the readership of their blog to 300K per month, the secret to getting an 80% qualified leads rate, why building your email list should be top priority, and how switching from pre-recorded videos to live courses jacked up participation rates by 600%. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

May 10, 2019 • 10min
Which Platform Should You Use to Find Customers?
Digital Marketing can be confusing if you try to be on every platform to find your customers. How do you know which platform you should focus on and which social platform will get you the most ROI for marketing? Tune in to hear Eric Siu share his favorite tips and advice to make the most out of your digital marketing campaigns. Whether you plan to use LinkedIn, Facebook, Instagram or another platform, you'll want to do your research as far as whether it is the right platform for you. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

May 9, 2019 • 10min
The Best Way to Grow an Agency From Scratch
When starting from scratch, which is best to start first:an agency or an agency program? Tune in to hear Eric Siu reply to comments YOU leave! Eric will give tips on the best mindset and practices to have when starting an agency from scratch. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

May 8, 2019 • 6min
This Will Give You a MASSIVE Advantage in Sales
Is training your sales team a major pain? Are you losing deals because your sales processes are all over the place? Tune in to hear Eric Siu share his all time favorite sales tool - Gong.io - that helps not only record sales calls, but also helps with sales best practices. Eric will let you why he thinks this is the best sales tool out there and some of his favorite features behind the tool along with why your sales team will get massive results using the tool. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

May 7, 2019 • 3min
How to Drop Nightmare Clients and Attract Your Dream Clients
Are you tired of being burned with bad clients? Do you need help deciphering what kind of clients you should be aiming towards? Tune in to hear Eric Siu share his favorite tactics to score the clients of your dreams in this business tutorial. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

May 5, 2019 • 23min
GE Ep 147 [2016]: How Jason Swenk Built His Coaching Business Into a 7-Figure Company By NOT Making Decisions Based on Money
Hey everyone, today on the show we have Jason Swenk, who teaches digital agency owners how to double their business through setting up the right systems. Jason ran a successful agency for 12 years until he sold it and now has the number one resource for agency owners who want to scale and grow their businesses. Jason actually helped me with my business, and I think he has a wonderful model! In today’s interview we’ll be talking about how Jason built his agency into a seven figure business, the financial transaction that consisted of equity, earn-out and cash up front, and how Jason was able to transition to become the world’s largest resource for agency owners. We also discuss some of his lead generation and segmentation techniques and his policy of doing work he loves. Click here for show notes and transcript. Leave some feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

May 4, 2019 • 30min
GE Ep 178 [2016]: How Adam Callinan Grew BottleKeeper to an 8-Figure Revenue with 0 Employees in 3.5 Years
Hey everyone, in today's episode, I share the mic with Adam Callinan, the founder of BottleKeeper, a stainless steel container that is insulated to keep your beer cold longer. Adam is also a founding partner of Beachwood Ventures which is a venture capital firm based out of Los Angeles that connects the entertainment business with marketing opportunities for early stage businesses. Listen as Adam shares how a simple product demo video that he shot took the business from $3,000 to $60,000 in monthly sales, how a ridiculous referral program (and the word "free") skyrocketed their growth, and the one major change he recently made that impacted the business in a big way. Click here for show notes and transcription. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

May 3, 2019 • 10min
The Best Tool Ever for Business Owners
If you are running a business or working with a lot of people, it makes sense to use an iPad Pro instead of a laptop. Using an iPad Pro allows you to focus on the important projects and delegate the ones you can't do on your iPad Pro. Tune in to hear Eric Siu share his reasons why the Apple iPad Pro is the best tool for busy entrepreneurs to get more work done with less distractions. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu


