

Leveling Up with Eric Siu
Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Episodes
Mentioned books

Jul 14, 2019 • 33min
GE Ep 38 [2014]: How to Almost Go Bankrupt 10 Times and Emerge as a $30 Million Dollar Company
Join me as I talk with HireVue Founder and CEO, Mark Newman. Despite counting his last summer job doing animal shows at the local zoo and completing a quick international business degree at age 20, Mark grew a nearly $30 million on demand video interviewing service courting Hilton, JP Morgan and General Electric as some of its biggest clients. He started the company back when people gave the response, "What's a web cam," and now offers a robust platform to fundamentally change how candidates tell their stories and companies get to know their candidates and team. Click here for show notes and transcript. Leave some feedback: Who should I interview next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Jul 13, 2019 • 35min
GE Ep 39 [2014]: How Brian Morgan Built A Multi-Million Dollar Travel Business After Backpacking Around The World
Today we're talking with Adventure Life Founder and CEO, Brian Morgan. After graduating from college with a degree in English Literature, Brian bumped around Russia and South America during the mid 1990's before coming home to Missoula, Montana. Determined to make traveling a part of his career, he started offering tours and eventually grew his company to a multi-million travel company. Click here for show notes. Leave some feedback: Who should I interview next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Jul 11, 2019 • 34min
GE Ep 189 [2017]: EO and Gazelles Founder Verne Harnish Reveals How To Take Your Business From $1M to $100M
Hey everyone, in today’s episode I share the mic with Verne Harnish, founder of the world-renowned Entrepreneurs Organization (an organization that I've joined) as well as founder and CEO of Gazelles, a global executive education and coaching company. Listen as Verne shares how he came up with the idea of EO (hint, Steve Jobs), why you should wait until the $1M mark before scaling up, how he bounced back after losing $1M in 10 weeks, 3 simple tips for branding and marketing success, and gives specific advice about how to scale your company. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Jul 10, 2019 • 4min
4 Simple Ways to Crush B2B Marketing
Are you looking for more B2B sales strategies? Tune in to hear Eric Siu share 4 of his favorite B2B lead gen strategies to help you close more sales and optimize your B2B sales funnel. Find out how to make the freemium model work for you. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

Jul 9, 2019 • 2min
95% of You Will Ignore This 2019 SEO Strategy
Just because SEO is always changing doesn't mean that you need to reinvent the wheel every time you're hit with an SEO issue. Tune in to hear Eric Siu explain the one SEO strategy that 95% of you probably aren't doing. When it comes down to the basics, there's a lot that can be done with what you already have that will help you rank in Google faster than anyone else. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @Ericosiu Instagram @Ericosiu

Jul 8, 2019 • 38min
GE Ep 188 [2017]: How Twenty20 Burned $10M and Still Emerged as a Successful Company
Hey everyone, in today’s episode I share the mic with Matt Munson, founder and CEO of Twenty20, a company that provides a photography marketplace for some of the best-looking authentic stock photos and royalty-free images anywhere. Listen as Matt shares how Twenty20 burned through $10M by trying to scale too quickly and the lessons he learned (including talking about his "failures"), how they built a massive photo catalog of 50M+ images from 300K photographers that Google, Apple & Pinterest use (without advertising for a single photographer!), and how Twenty20 got 1,000 subscribers, 170K in MRR and 10x growth in 1 year. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Jul 7, 2019 • 25min
GE Ep 54 [2014]: How to Build a Work Culture That Wins Best Places to Work 10 Times
Tom Salonek, CEO of Intertech, discusses building a positive workplace culture, training budget allocation, supporting new employees, productivity hacks, and book recommendations for business growth.

Jul 6, 2019 • 29min
How Founder Bettina Hein Has Grown Video Advertising Platform Pixability 100% per Year for the Last 5 Years
Hey everyone, in today's episode I share the mic with Bettina Hein, founder and CEO of Pixability, a video advertising platform. Tune in to hear Bettina share how they've grown Pixability over 100% a year for the last five years in a row, what they use for successful customer acquisition, and how she started her first software company (text-to-speech software, which lives on in all Android phones and a lot of car navigation systems) right out of graduate school and sold it for $125 million. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu

Jul 5, 2019 • 33min
GE Ep 21 [2014]: Scott Ruthfield On Growing a Service Business Over 826% In Just Two Years
Today we're talking with Scott Ruthfield of Rooster Park, a Seattle based recruiting and custom software development consultancy. Scott founded Rooster Park in 2009 to satisfy his obsession with building software at a reasonable cost. Soon companies were asking for help recruiting entire engineering teams. Scott realized an untapped market and answered the call. Today his team carefully recruits developers, testers, designers and more for companies like Amazon, Google, Expedia and others. Before launching Rooster Park, Scott was the VP of Engineering & Technology for WhitePages.com, an over $70 million, 150-person company focused on people search at massive scale. Click here for show notes. Leave some feedback: Who should I interview next? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Jul 4, 2019 • 22min
GE Ep 204 How Daisy Jing Accidentally Became an Entrepreneur and Now Runs a $3M ARR Company
Hey everyone, today I share the mic with Daisy Jing, CEO of Banish, the natural solution for skin problems. Tune in to hear Daisy discuss how she accidentally became an entrepreneur and created her own line of skin care products, how she grew her business to $3 million in revenue, how she maximizes YouTube as a marketing tool (and grew her channel to 60M views & 200K subscribers), and the importance of building a community. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect With Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu


