

No Hacks: Web Strategy for the AI Age
Slobodan "Sani" Manić
No Hacks is the weekly podcast about website optimisation, SEO, and web strategy in the age of AI search. If you work on websites and want to understand how AI agents, LLMs, and AI-powered search are changing everything, this is your show.Your next million website visitors won't be human. And most websites are completely unprepared. AI agents can't navigate them. LLMs don't cite them. Search engines no longer rank them the same way.Each week we dig into what's breaking, what's working, and what to do about it, covering AI SEO, AI Overviews, agent experience optimisation (AXO), CRO, structured data, and the future of organic search and discovery.Built for SEO professionals, web strategists, developers, and CRO specialists who'd rather adapt early than scramble later.Hosted by Slobodan Manic, consultant and speaker on Agent Experience Optimisation and AI-ready web strategy.New episodes weekly. Subscribe to the companion newsletter at nohacks.co/subscribe
Episodes
Mentioned books

Feb 19, 2021 • 20min
2: Why Copywriting is the #1 Skill to Learn in 2021
In this episode, we will do an in-depth discussion on copywriting, how it’s different from content marketing and why it’s the number #1 skill to learn for 2021. Catherine dives into why writing for engagement matters and how copywriting differs from:Content marketingSEO contentCROLinks from today’s episode:https://goodr.com/https://wynter.com/https://www.verygoodcopy.com/https://buildingastorybrand.com/https://lawsofcopywriting.com/If you learned something new today, it’d be great if you left us a review.No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.

Feb 18, 2021 • 42min
1: Core Web Vitals: What They Are and Why They Matter
In this episode, we’re gonna talk about Google’s upcoming Page Experience update which is happening in May 2021. Slobodan breaks down what Core Web Vitals means for your website and how to prepare for it.We’re covering the key elements of Core Web Vitals:Largest Contentful Paint (LCP)First Input Delay (FID)Cumulative Layout Shift (CLS)It may sound complicated, but it really is about three things: how long it takes to display important content, how interactive the page is while it loads, and how stable the layout is during page load. Links from today’s episode:https://developers.google.com/speed/pagespeed/insights/https://search.google.com/search-consolehttps://developers.google.com/web/tools/lighthousehttps://web.dev/fast/https://webpagetest.org/https://developers.google.com/web/tools/chrome-devtools/networkIf you learned something new today, it’d be great if you left us a review.No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.


