First Things THRST
Mike Thurston
‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I'm hoping you gain as much from these discussions as I do.
Episodes
Mentioned books
13 snips
Mar 24, 2026 • 1h 9min
E134 - Patrick Bet-David: World War 3, Manosphere & Becoming Irreplaceable
Patrick Bet-David, entrepreneur and founder of Valuetainment, shares bold takes on geopolitics, living in Dubai amid drone risks, and why creating stakeholders makes societies safer. He discusses the manosphere, how he vets partners, handling controversial interviews, and the mindset of loving the game over tolerating grind.
4 snips
Mar 17, 2026 • 1h 36min
E133 - Supercar Blondie: How I Built a $100M Brand & Youtube Channel
Alex Hirschi, known as Supercar Blondie, is a social media creator and entrepreneur who built a global supercar media brand and launched SBX Cars. She recounts leaving radio for social platforms, building a curated online auction for collectors, why Dubai fuels rapid innovation, lessons from platform monetisation swings, and navigating burnout, AI deepfakes and scaling a team.
26 snips
Mar 8, 2026 • 1h 30min
E132 - The New Way To Make Money Online (Now That AI Kills Every Other Plan)
Nik Setting, entrepreneur and personal-brand strategist who built multiple businesses and a multi-seven marketing company. He discusses why personal brands outlast AI, how verbal and visual alignment builds trust, niching to attract high-value clients, using profile funnels and DM systems to convert, and hiring loyal teams to scale creator businesses.
19 snips
Mar 1, 2026 • 1h 15min
E131 - Modern Life Is Killing Us: How To Stay Healthy In A Broken System
Noah Laith, clinical director and longevity biohacker who runs a longevity clinic, shares practical biohacking grounded in fundamentals. He talks about why sourcing real regenerative food matters, gut health as the true starting point, metabolic flexibility and the 4-2-1 protocol. He covers sleep timing for brain detox, smart peptide use and avoiding common hidden toxins in food and water.
6 snips
Feb 22, 2026 • 1h 18min
E130 - Everything You Need To Know About Peptides For Fat Loss, Muscle & Longevity
Dean Henry, therapeutic nutritionist and peptide therapy specialist with a decade of clinical peptide research. He breaks down peptide basics and safety. Short takes cover contamination risks, microdosing triple‑agonists for longevity, cycling strategies, recovery blends like BPC‑157 and TB‑500, cognitive and sleep peptides, GHK‑Cu for skin, and practical starter stacks and sourcing red flags.
25 snips
Feb 15, 2026 • 1h 18min
E129 - The True Purpose Of Life That 99% Of People Miss (It’s Not What You Think) | Peter Crone
Peter Crone, a mind architect who helps athletes and CEOs reprogram subconscious limits. He discusses mental fitness as absence of suffering. He explains how childhood narratives shape adult life. He explores vulnerability in relationships, heartbreak as a catalyst, and the difference between fear-driven ambition and peace-driven power. He also touches on spirituality, body image, and why truth rebuilds trust.
48 snips
Feb 8, 2026 • 1h 13min
E128 - Powerful Life Hacks For Men To Become Dangerous, Free & Unforgettable (unfiltered)
Richard Cooper, men's coach and creator 'Entrepreneur in Cars', shares hard-earned lessons from divorce and research. He dives into why the nice-guy approach backfires. He breaks down modern dating pitfalls, commitment versus exclusivity, legal risks for men, red and green flags in partners, and where to find higher-quality women. Short, blunt, and provocative.
40 snips
Feb 1, 2026 • 1h 17min
127 - The Psychology Behind Why We Fall In Love With Luxury Brands | Rory Sutherland
Rory Sutherland, Vice Chairman of Ogilvy and behavioural economics author, explores why personal branding gains value as AI rises. He discusses how likability and human interaction often beat technical fixes. He explains why luxury falters when it chases scale, how scarcity and curated experiences signal status, and why costly media and influencers still confer credibility.
Jan 25, 2026 • 58min
E126 - The Fitness Industry In 2026: Body Image, Burnout & Broken Standards | Kayla Itsines
Kayla Itsines, fitness trainer and co-founder of the Sweat app, built a global women-focused fitness platform from backyard bootcamps. She talks about why transformations sell, moving from personal brand to scalable app, the harms of quick-fix dieting, the rise of strength training for women, and balancing business growth with motherhood and mental health.
52 snips
Jan 18, 2026 • 1h 22min
E125 - How to Un*fck Your Mind So That Hard Things Become Easy | Louis Armstrong
Louis Armstrong, a content creator and founder of Creator Club, dives deep into discipline and lifestyle changes. He shares insights from his celibacy experiment and discusses the impacts of quitting vices like alcohol and nicotine on motivation. The conversation covers how dating can sometimes distract from personal growth and the need for self-control. Louis also emphasizes the importance of building confidence through small daily interactions and shares advice for young men on meeting quality partners offline.
