

Marketer of the Month
Outgrow
“The difficulty,” writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast, hosted by Dr. Saksham Sharda, documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) TikTokers!
Episodes
Mentioned books

Jun 28, 2023 • 43sec
Snippet: Co- founder and CTO Bryan McCann of you.com Discusses AI Catalyst for Positive Change and Future Adaptation.
In this era of rapid technological advancements, it's undeniable that AI has the potential to reshape our lives and revolutionize the way we work. 💫🚀
Some might fear that this transition will forcefully propel us into an uncertain future, challenging us to adapt to new forms of labor and employment. Yet, amidst the complexity lies a glimmer of hope, a vision where AI becomes a catalyst for positive change.🌟🤝
Listen to Bryan McCann, Co-Founder and CTO of You.com embrace AI for a future of fulfillment and adaptation in the full episode 👉 https://bit.ly/3WWmZxc

Jun 27, 2023 • 1min
Snippet: Chief Executive Officer at Eros Now, Ali Hussein on the Pandemic Shift Embracing Quality Storytelling in Film
The film industry undergoes a transformation amidst the pandemic, as audiences demand more than just superstar power. With a shift towards series and deeper narratives, the emphasis is now on quality storytelling. The windows between theatrical releases and digital premieres have also shortened, allowing quicker access to new releases.
Listen to Ali Hussein, CEO of Eros Media World PLC, talk more about the current premium cinema landscape and where it is headed now! 👉 https://bit.ly/3WWmZxc

Jun 23, 2023 • 40sec
Snippet : Co -Founder & Chief Executive Officer of WAX, William E. Quigley Delves into the Video Game Virtual Item Trading Roots of NFTs
William E. Quigley, co-founder of Worldwide Asset eXchange (WAX) and managing director at Magnetic explains how the roots of NFTs are actually planted in the world of video game virtual item trading.It's true - before NFTs were the talk of the town, players were buying, selling, and trading rare in-game items for real-world cash. This eventually gave rise to a virtual goods market that paved the way for the development of unique, verifiable digital assets.Watch more at https://bit.ly/3WWmZxc

Jun 23, 2023 • 26sec
Snippet : CoFounder & CTO of You.com, Bryan McCann Discusses Unleash Potential on Taking Bold Risks and Embracing the Future.
🌟 Take Bigger Risks: Dare to challenge the boundaries of your comfort zone and embrace the thrill of venturing into uncharted territories. As you embark on your research journey, remember that greatness often lies beyond the confines of the known.Through daring leaps, breakthroughs are made, reshaping our understanding of the world. 🚀Listen to Bryan McCann, Co-Founder and CTO of You.com talk about finding something that challenges you, experimenting, embracing AI for a future of fulfillment, and many more topics in our full episode 👉 https://bit.ly/3WWmZxc

Jun 22, 2023 • 14min
EPISODE 109: Unveiling the Evolution of Brands with the Creative Director of TIME - Graham McDonnell
Interview with the Creative Director of TIME, Graham McDonnell
Graham McDonnell, an award-winning creative director & keynote speaker with 19+ years of experience, specializes in crafting immersive stories for global brands across digital, social, and film. As the VP of Brand and Design at TIME, he leads creative vision and strategy, leveraging his exceptional talent for compelling narrative creation.
On The Menu:
1. Consumer Recognition of Valuable Content
2. Balancing Algorithmic Recommendations and Human Curation
3. Trust as a Crucial Element in Branding
4. Disruption of Branding by Instagram and TikTok
5. Blurring Lines Between Tech and Media Companies
6. Embracing Risks and Challenges for Marketing Success

Jun 21, 2023 • 2min
Snippet : Irish Tech Unicorn Intercom's Co-Founder Des Traynor Discusses Strategic Agility, Navigating Competition and Copycats.
How do you balance your company's strategy when dealing with competition and copycats? 🤔And where would your company be if it focused wayyyyyy too intently on its competition?Des Traynor from Intercom spills the tea on this and more in the 100th edition of Outgrow.co's Marketer of the Month Podcast.Tune in to listen to the episode here: https://bit.ly/3WWmZxc

Jun 20, 2023 • 1min
Snippet : Co-Founder & CTO of You.com, Bryan McCann Discusses The Future of Search & Empowering Users Worldwide.
In our conversation, Bryan unveiled a transformative approach, leveraging artificial intelligence (AI) to enhance productivity and creativity. Imagine AI assisting with writing essays, generating captivating marketing copy, coding effortlessly, and creating stunning visuals.📚📝💻🎨
As AI evolves, traditional search engines fragment. You.com emerges as a beacon of hope, reimagining search and inspiring users to unlock their potential.🌟
Join us on this journey, exploring Bryan's vision for the future of search. Let's embark on a search experience that empowers, inspires, and propels us toward endless possibilities🎙️👉 https://bit.ly/3WWmZxc

Jun 16, 2023 • 1min
Snippet: Global Chief Strategy Officer & Global Chief Creative Officer, R/GA on Navigating the Digital Agora, Elon Musk, Freedom, and Responsibility.
As we delve into the depths of this digital agora, we must confront the delicate balance between freedom and responsibility. 🌐It is at this juncture that Elon Musk's towering presence looms, prompting us to ponder whether he comprehends the true value of limitations, codes of conduct, and the fundamental principles of civility that underpin this virtual realm.Listen to Tom Morton and Tiffany Rolfe (she/her) talk about the digital town square and brand strategy in our full episode👉 https://bit.ly/3WWmZxc

Jun 15, 2023 • 52sec
Snippet: Chief Executive Officer at Eros on Tech-driven Stardom Redefining Fame in the Film Industry.
Gone are the days when being a movie star meant having to grace the silver screen and charm audiences with talent and good looks. Thanks to technology, anyone with a smartphone, an internet connection, and a dash of charisma can now become a sensation.Ali Hussein, CEO of Eros Media World PLC, delves into the exciting world of how tech has transformed the film industry and redefined the concept of superstardom.TikTok influencers, bloggers, and even the average joe can now attain fame, leaving traditional movie stars feeling like they're stuck in the days of black-and-white films. The landscape of stardom has been completely disrupted and it's fascinating to see how it will continue to evolve in this ever-changing digital world.Tune in to listen to the entire episode here 👉 https://bit.ly/3WWmZxc

Jun 14, 2023 • 44sec
Snippet: Global Head of Brand and Creative, TIME Speaks About Unleashing Creativity from Big Budgets.
As Graham McDonnell of TIME points out, big budgets may seem like a surefire way to success, but in reality, they can stifle creativity and lead to less risk-taking.Want to know the secret to unlocking your inner marketing genius?🤫Tune in to the next episode of Outgrow.co's Marketer of the Month Podcast to learn the conditions needed for creativity to thrive in today's market. Don't miss it! https://bit.ly/3WWmZxc


