

Your Brand Amplified
Anika Jackson, Bleav
Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Episodes
Mentioned books

Jun 5, 2023 • 42min
Leading with Heart: Navigating the Music Industry with Authenticity and Adaptability - A Conversation with Casey Cavaliere
Ever wondered how musicians build a successful brand and career in the music industry? Join us in our conversation with seasoned musician Casey Cavaliere, as he shares his inspiring journey and emphasizes the significance of leading with heart and honesty to create a lasting connection with fans. Discover how his values and dedication to his craft have helped him navigate the challenges of the global pandemic and continue to find success in an ever-changing landscape.Casey talks about how the pandemic forced artists to adapt creatively, using platforms like Twitch, Facebook, and YouTube to maintain a connection with their audiences. By being vulnerable and authentic, Casey has managed to strengthen his relationship with fans, providing them with a deeper understanding of the artist behind the music. As a result, he transitioned into artist coaching and mentoring, guiding others in finding their voice in the industry.In this episode, we explore various strategies for achieving long-term success in the music industry. From leveraging the power of digital platforms to taking a patient, long-term approach, Casey shares his personal experiences as a young musician. We highlight the importance of allowing artists to develop their craft over time, staying open to new opportunities, and remaining true to their vision and sound. Don't miss this insightful and valuable conversation that will surely inspire both musicians and entrepreneurs alike.https://www.caseycavaliere.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jun 1, 2023 • 38min
Simplify Your Marketing Strategy with Russell Lundstrom's Step-by-Step Formula
Russell Lundstrom is a successful entrepreneur with 35 years of experience in marketing. After 35+ years on the front lines of marketing, Russell created the step-by-step marketing framework called the Marketing Plan Formula. This simple 5 step process reveals the most profitable marketing strategies through reverse engineering the unique building blocks of your business. Russell is now on a mission to teach this process to every entrepreneur on the planet.In this episode you will learn:Lundstrom's insights and experiences in creating a marketing plan formula, which he calls "architecting your marketing," which focuses on identifying conversion events and customer awareness and aims to help businesses use their resources effectively to generate cash flow and do more marketing.The importance of understanding customers' needs and wants and having a clear vision and plan in place before hiring a marketing agency. How to focus on solving somebody's problem and creating value for them.Download Russell's Single Sheet Marketing Plan. It only took 30+ years, millions of dollars, and thousands of learning lessons to create a Single Sheet Marketing Plan. The exercise is deceptively simple, yet incredibly powerful. Each download includes a complimentary plan review by him or his team.We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 29, 2023 • 49min
Why Morons and Geniuses Shouldn't Be Your Marketers: A Chat with Estie Starr
Estie Starr is the founder of Strand Consulting and Better Business School. On this episode, you will learn: Estie's journey in marketing and PR, starting her own businesses, and her passion for helping small businesses. How to avoid toxic work environments, gender disparity in the workforce, and the importance of valuing your offer correctly and pricing your services appropriately. Estie also discusses the different types of entrepreneurs, marketers, and business models, and emphasizes the importance of having a solid foundation and strategy in place before pursuing PR or marketing tactics. The episode provides valuable insights into the world of marketing and entrepreneurship.https://www.estiestarr.comWe're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 25, 2023 • 31min
Standing Out in a Crowded Market: Tips from Podcast Expert Mark Savant
Mark Savant helps busy professionals build status and sales with podcasts. For many years, Mark woke up every Monday with dread. For over 10 years, he ran an insurance agency. He was well-paid, but miserable. He decided to make a change. He became an After Hours Entrepreneur.In this episode, you will learn:The importance of standing out in a crowded marketThe role of AI in content creation, and the potential impact of AI on societyThe importance of investing in oneself and learning new skillsMark’s Website https://www.marksavantmedia.com/Mark’s Podcast: https://urlgeni.us/applepodcast/AfterHoursEntrepreneurWe're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 22, 2023 • 39min
Disrupting the Beauty Industry: Finding Gaps of Opportunity with Tristan Thibodeau
Tristan Thibodeau is a Forbes-featured Brand Strategist & Founder at Wild Womn Haus®.In this episode, you will learn: The importance of understanding your brand and target audience in order to make better business decisions and stand out in a saturated market. How to find gaps of opportunity in the industry and how to innovate and disrupt for the sake of equality and accessibility.The importance of maintaining a strong brand identity as a company grows and the significance of building relationships with creators and influencers. The importance of staying connected to the DNA of your brand and why you do what you do.We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 18, 2023 • 43min
The Most Productive Day of the Year: Blaine Oelkers' PDF Method
Blaine Oeklers, otherwise known as the Chief Results Officer, shares his techniques for creating new habits, overcoming overwhelm, and maximizing productivity.On this episode, you will learn:The importance of self-fluence and consistency in creating new habits, and introduces his technique of creating new habits in 21 seconds. He also shares his framework for overcoming overwhelm, including doing a "mind dump" and using the "priority lens". Blaine's most powerful framework for productivity is the "30 minute hour", which he suggests using for self-care and connecting with others. Blaine's tips can help individuals take control of their time and achieve more in less time. Watch Blaine's TEDx talk and learn one simple and elegant results technique which activates your mind with your top goal over 100 times a day! https://blainetedx.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 15, 2023 • 32min
Investing in Purpose: Krystal Covington's Bella Virtu Organics
Krystal Covington is a highly accomplished entrepreneur who has made a name for herself in the marketing and real estate industries. In this podcast episode, Krystal shares her journey and insights, providing listeners with valuable information that can help them achieve success in their own ventures. Here are three things you will learn from listening:Krystal's impressive portfolio of successful ventures, including Women of Denver, Bella Virtu Organics, and Go Lead Consulting, an AI integrated marketing agency.The importance of networking and mentorship in entrepreneurship, as Krystal shares her own experiences and insights on how to build a strong support system.Valuable advice on using AI tools in marketing and finding a work-life balance, which can help entrepreneurs streamline their processes and achieve success without sacrificing their personal lives.Use this discount code for 25% off products at Bella Virtu Organics.https://bellavirtuorganics.com/discount/D4ASMCZ6HATYWe're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 11, 2023 • 42min
The Power of Collaboration and Storytelling with Michael Clogs
In a time when mixed-race individuals faced significant prejudice, Michael Clogs never gave up on his dreams. Through determination, resilience, and adaptability, he forged a career path from chemical engineer to co-founder of a successful media company. But this inspiring story took an unexpected twist, revealing the power of the human spirit in the face of adversity. What started as a seemingly insurmountable obstacle, ultimately became his path to success.In this episode, you will be able to:Conquer life's challenges through career pivots and the art of adaptability.Unlock the potential of storytelling in effective marketing and moving documentary films.Elevate your speaking and interview abilities with media training tips and guidelines.Understand the importance of copyright matters in the realm of storytelling and content creation.Unravel the progress of podcasting and how to make the most of technological advancements in broadcasting.My special guest is Michael ClogsIntroducing Michael Clogs, an exceptional individual who has navigated numerous challenges in life with resilience and adaptability. Facing prejudice from a young age, Michael was told he would never achieve much. Undeterred, he pursued a successful career as a top chemical analyst in the semiconductor industry. When his career path shifted, Michael transitioned into marketing and co-founded Depictions Media, a company dedicated to sharing people's stories and supporting human rights. Michael's journey is a testament to his unwavering determination, adaptability, and passion for collaboration.https://depictions.media/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 8, 2023 • 26min
Naranjan Nota: Unleash Confidence & Embrace Your Inner Guide
Naranjan Nota thought she was seeking resolution in traditional Western methods, but what she found instead was an unexpected journey to discovering and uncovering her own intuitive gifts and helping others to do the same. She believes that we each have the potential to increase our awareness and discover our true path - so, how will you uncover your divine whispers and align with your life purpose?In this episode, you will be able to:Strengthen your intuitive capabilities to unlock self-awareness and growth opportunities.Heal generational wounds through the magic of spiritually-based techniques.Achieve harmony in your career by focusing on mental, emotional, and spiritual alignment.Tap into your higher calling and learn methods to make it a reality.Embrace self-compassion as the key to overall wellness and thriving success.My special guest is Naranjan NotaIntroducing Naranjan Nota, an insightful spiritual guide, mentor, and teacher who is driven to help individuals uncover their true potential. Her personal experiences in the corporate and not-for-profit sectors have fueled her exploration of Eastern philosophies and intuitive practices. Naranjan's deep understanding of astrology, the quantum field, and the esoteric has been instrumental in honing her innate abilities, enabling her to guide others on their self-discovery journeys. With a unique blend of wisdom and compassion, Naranjan works to empower individuals to embrace their intuition and navigate life's challenges with grace and confidence.Sign up for a free discovery coaching session for some special one-on-one time. https://brightshininglight.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

May 4, 2023 • 35min
How Military Discipline Fuels Entrepreneurship: Insights with Jason Skeesick
When Jason Skeesick embarked on his journey from fashion to cars to snowboarding and eventually to the military, he never expected to find a renewed sense of purpose in CrossFit. Little did he know this experience would lead to a career in coaching and consulting entrepreneurs, and that his military background would be the key to his success. What started as a curiosity for the unknown had resulted in an unexpected turn of events. Who would have guessed that Jason's journey would take such an unexpected yet inspiring turn?In this episode, you will be able to:Turn struggles into opportunities for growth within yourself and your enterprise.Simplify decision-making processes with a determined focus on specific objectives.Enhance your progress with the wisdom and assistance of mentors and coaches.Cultivate a devoted audience through genuine, reliable content production.Improve your marketing outcomes by staying agile and adapting to new developments.My special guest is Jason SkeesickIntroducing Jason Skeesick, a driven entrepreneur with a diverse background that includes serving as an army veteran, earning a finance degree, and owning a CrossFit gym. Today, Jason shares his insights and passion for mentorship and coaching as a podcast host and entrepreneurial evangelist. He deeply believes in the transformative power of guidance and support, and through his work, he helps fellow entrepreneurs unlock their potential and achieve success.Book a FREE test drive of Jason's bi-monthly mastermind for entrepreneurs!Each session features a new expert guest speaker as well as small group breakout mastermind sessions. https://www.spearandclover.com/We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


