All Things Book Marketing

The Smith Publicity "All Things Book Marketing" podcast welcomes Sarah Sawyers-Lovett, a Philadelphia regional bookseller, author and co-host of the "Book Jawn" podcast (more on this regional colloquialism in the episode!). Sarah tells us more about Indie Bookstore Day and how authors can integrate it into their book marketing and book publicity efforts.http://www.indiebookstoreday.com/http://www.bookjawnpodcast.com/http://twitter.com/punkjoanofarchttp://twitter.com/smithpublicityHost: Michela DellaMonica (http://twitter.com/alehcim88)Producer: Andrea Kiliany Thatcher(http://twitter.com/shinyandrea)

In part two: Top Bookstagram influencer Jenn Egan in a roundtable "After the Show" discussion with Smith Publicity's Michela DellaMonica and Andrea Thatcher. Jenn offers some great examples of Bookstagram success, inside stories and great material to augment book marketing and book publicity efforts.

Smith Publicity book publicists Mallory Campoli, Andrea Kiliany Thatcher and Michela DellaMonica have an insightful conversation about how they do what they do. A rare, frank, from-the-front-lines discussion. As always, great book marketing and book publicity tips.

Dean Karren has over 30 years experience in traditional publishing, including Senior V.P. of Sales & Professional Development at John Wiley and Sons, and President of Special Market Sales at Simon & Schuster. Dean talks with Smith Publicity CEO Dan Smith and offers insights into the publicity-to-book-ales connection, the power of author networking, industry changes, online book sales and much more. Great book marketing and book publicity information for any author!

Jenn Egan, Bookstagram Influencer extraordinaire, talks about all things Bookstagram, offering great insights any author needs to hear! Ramp up your book marketing with Jenn's tips!

Smith Publicity book publicist and social media specialist Michela DellaMonica discusses the essentials of social media for authors. This episode, hosted by CEO Dan Smith, explores the best platforms for authors, tips to develop a meaningful following, and pitfalls to avoid when using social media as part of a book marketing campaign.

Corinne Moulder, Smith Publicity Director of Business Development, joins Michela DellaMonica and Dan Smith in a frank and wide ranging discussion about what authors should consider, and questions they should ask when selecting a book publicist or book marketing firm.

Smith Publicity Executive Director of Publicity Services Mike Onorato, who worked for years at Wiley, discusses book marketing support authors typically receive from traditional publishers compared to outside publicity agencies.

Steven Spatz, president of Bookbaby, discusses the realities, challenges and opportunities of self-publishing. From developing a positive author mindset and powerful promotional platforms to book marketing, Spatz provides interesting insights and advice based on decades of experience. He also explains the innovative self-publishing services of Bookbaby - one of the fastest-growing and influential companies in the self-publishing industry.

Greenleaf Book Group Director of Distribution Steve Elizalde explains the essentials of book distribution, and what authors need to do with book marketing to get their book in the hands of book buyers. Information every author needs to know!