

The P.T. Entrepreneur Podcast
Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products.
The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Episodes
Mentioned books

Jul 6, 2023 • 11min
Ep621 | Two Partnerships That Actually Work
In this episode, Doc Danny shares insights about partnering and choosing the right business partner. Drawing from his experience working with over 200 businesses within the PT Biz mastermind, he emphasizes the importance of identifying whether a potential partner is operational or strategic. An operational partner should have complementary skills to the existing partner, while a strategic partner should have experience in the area of business the partner is looking to start. If you're considering a business partnership, this episode is a must-listen. Dr. Danny provides invaluable advice on how to choose the right business partner and the importance of compatibility and complementary skillsets. Tune in now to learn more! Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jul 4, 2023 • 1h 3min
Ep620 | Cash-Based Practice Sales Secrets With Yves Gege
In this podcast episode, Danny and Yves delve into a secret sales technique for selling $2,500 packages. The method involves aligning clinical skills with the sales process and getting the customer to buy-in to the plan of care. Danny shares a personal story about their experience with selling a package for the first time and how it felt strange to them. They also discuss the power of sales in everyday life and how it can help build confidence in other areas of life. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 29, 2023 • 13min
Ep619 | The Two Most Important Skills To Focus On
In this episode of the podcast, Doc Danny explores how the job market is changing due to technology and artificial intelligence, emphasizing the importance of being creative and having humanity. He cites Seth Godin's new book on developing significance within businesses and organizations as an example. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 27, 2023 • 1h 1min
Ep618 | How To Autopilot Your Practice With Jeremy Dupont
In this episode of the podcast, Doc Danny and Jeremy Dupont delve into the process of auto-piloting a practice. They emphasize the importance of consistent, repeatable systems and understanding the customer journey. Jeremy shares his experience of implementing technology in his practice, Ripple, to increase capacity and efficiency. By empowering his physical therapists to handle their own scheduling, he has fostered personalized relationships with patients and has been able to focus on the bigger picture. Both Doc Danny and Jeremy highlight the significance of combining the right people and the right software for successful auto-piloting. They also discuss the challenges of achieving passive income and how technology aids in increasing capacity, tracking KPIs, and facilitating follow-up communication. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 22, 2023 • 14min
Ep617 | The Biggest Hurdle When Starting Your Practice
Today, Doc Danny delves into the challenges that individuals face when embarking on a career in functional medicine. Drawing from his conversation with a Nurse Practitioner, he explores the fears that arise when starting a practice, including concerns about income stability and the time it takes to replace a full-time income. Doc Danny candidly shares his own personal journey of leaving a secure military career for a different path, highlighting the fear associated with leaving something safe and consistent. Enjoy! Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 20, 2023 • 52min
Ep616 | 6 Traits Of A Successful PT Entrepreneur
In this episode, Doc Danny and Yves Gege delve into the six essential traits that are crucial for cash practice owners to achieve success in their entrepreneurial journey. They emphasize the significance of having experience as a personal trainer, coach, or in a specific niche, as it establishes credibility within the industry. The duo also stresses the importance of cultivating grit, which encompasses patience, optimism, and persistence in the face of adversity. They highlight the need for risk tolerance, but not being overly risky, in order to make calculated and informed decisions. Being mission-driven is another trait that proves to be instrumental in attracting new clients, retaining them, and gaining valuable referrals. Additionally, they underscore the importance of patience, comfort with sales, and organizational skills for running a prosperous cash practice. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 15, 2023 • 12min
Ep615 | Wine Sales vs Cash-Based Practices
In this episode, Doc Danny shares a conversation he had with a friend who owns a wine distribution company. They discussed the physical therapy profession and the challenges that come with it, specifically the low compensation compared to other professions. The average physical therapist makes around $80-90,000 but has an average debt of $150,000. Danny explains that starting a cash-based practice is a proven solution to increase earning potential while still being an active clinician. This allows physical therapists to charge more for their services and ultimately make more money. He believes it is an elegant solution that allows individuals to marry their passion for the profession with financial stability. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 13, 2023 • 43min
Ep614 | The State of Cash-Based Practices 2023
In this episode, Doc Danny discusses the current state of cash-based practices in the US in 2023. He shares the trends that he has observed and encourages listeners to check out the results page on physicaltherapybiz.com to understand the value of working with them. Danny is optimistic about the growth of cash-based practices and explains how they are becoming more popular as people recognize the need for an overeducated personal trainer to help quarterback their health and wellness. He discusses how even small towns have seen success with cash practices, with some breaking the seven-figure mark. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 8, 2023 • 15min
Ep613 | Why This Podcast Matters So Much To Me
Doc Danny has been obsessed with helping people live high-performance, pain-free life since high school and has been in the physical therapy profession for some time. He shares his journey of developing a cash-based practice that eventually grew, leading him to realize the potential of helping more people by sharing what he had learned. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jun 6, 2023 • 26min
Ep612 | Should You Rent or Buy An Office?
In this episode, Doc Danny answers the frequently asked question of whether to rent or buy a standalone space for a physical therapy practice. He suggests that renting is less risky and provides more flexibility, especially if there is no established business history or good personal credit. Buying a building should be considered only when there is a lot of funding available. The value of the building is based on the strength and quality of the tenants and leases in the building. Danny advises considering the area and tenant mix before making the decision to buy a building. He concludes by highlighting the importance of thinking about the long term and making a thoughtful decision. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/


