

Keys To The Shop : Equipping Coffee Shop Leaders
Chris Deferio
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
Episodes
Mentioned books

Oct 26, 2018 • 1h 16min
118 : Founder Friday! w/ Phil & Sebastian Coffee Roasters founders, Phil Robertson and Sebastion Sztabzyb: Entrepreneurship, challenges of getting started, leadership, staffing, maturing as owners and as a business, green sourcing and producer p
It's Founder Friday! Today we get to sit down and learn from the founders of Phil and Sebastian Coffee Roasters, Phil Robertson and Sebastian Sztabzyb! In the course of 11 years, Phil and Sebastian have gone from a small farmers market stall, to an award winning and internationally respected roaster retailer with 5 thriving cafes, a robust wholesale program, and roasting and sourcing operation that regularly pushes the boundaries of quality coffee and raises the bar for the specialty coffee industry. In this conversation we talk about an incredible range of subjects from the challenges and lessons of their formative years with staffing, leadership, operations, and service standards- to their philosophy and practices in green sourcing , quality control, roasting, and training. We cap it all off with some really great advice for those looking to venture into the world of cafe/roastery ownership. I am in awe of the pace that Phil and Sebastian sustain in their pursuit of great coffee and after listening to this interview I think you will agree. Be sure to visit their website to learn even more! Links: www.philsebastian.com Instagram: @Philandseb Twitter: @philandseb

Oct 24, 2018 • 9min
Grass Roots Improvement: Tapping into the power of your staffs observations and ideas
Shift Break #24 : Every day, in coffee shops around the world, baristas notice things that are broken, see things that can be improved, and have ideas that could take the cafe to a new level. The problem is that so much of it never gets heard. Today we will be talking about how managers can give voice to these ideas and also how baristas should go about relaying them. Amazing things happen when you make improvement a grassroots effort when barista and manager are working to help each other make the best cafe possible.

Oct 23, 2018 • 59min
117 : Coffee and Cocktails w/ Amanda Whitt : Learning about drink building, guidelines for starting a cocktail program in your coffee shop, tips for great coffee cocktails, what we can learn from the world of craft cocktails and bartending
Coffee and cocktails. Baristas and Bartenders. These are basically two sides of the same bar. Today we are going to get to know the craft cocktail and bartending side a little better with the help of coffee and spirits professional, Amanda Whitt! We will be talking about Amanda's journey to becoming a pro in both disciplines, the way bartenders think about drink building and flavor, making great coffee cocktails, mistakes we make combining the two, and tons of insights and tips for how to successfully integrate spirits into your beverage program. Plus we chat about the use of cold brew in coffee cocktails, etiquette for using others recipes, and tresources for further learning. When these two worlds successfully meet it showcases both the coffee and the spirits in new delicious ways. I hope this episode inspires some great drinks! Links: Amanda's Instagram www.gazregan.com The Bartenders Bible -Gary Regan I'm Just Here For The Drinks -Sother Teague https://www.uscoffeechampionships.org/cigs-qualifying-competition/

Oct 18, 2018 • 16min
Accommodating Special Requests: Best practice for accommodating customers special requests for their coffee
SHIFT BREAK #23 : We all have had moments where a customer orders something "Off Script" and depending on our attitude we can either see it as an annoyance and hassle, or as an opportunity. Today we discuss how we can see these alterations and requests as opportunities for showing genuine hospitality and truly serving the needs of the guest and what we can practically do to make it a matter of policy.

Oct 16, 2018 • 60min
116 : Understanding Gentrification w/ Dr. Stacey Sutton : A conversation about gentrification and the coffee shop's role in both contributing to it and helping stop it
Coffee shops have become a symbol of gentrification, a process that is made up of a mix of opportunism, policy, and politics resulting in the displacement of communities. As people who tout the love of community and people as being core in our values this issue should worry us. Understanding gentrification is key to being able to take steps in fighting it. Today on the show we are talking with one of the world foremost authorities on the issue of gentrification, Dr. Stacey Sutton. Dr. Sutton is Assistant Professor of Urban Planning and Policy in the College of Urban Planning and Public Affairs (CUPPA) at the University of Illinois Chicago. In this conversation we discuss her work in researching gentrification, the misconceptions people have about it, what is the difference between urban renewal and gentrification, what mindsets do we harbor in retail that contribute to the momentum of gentrification, what is coffee's role in this and how can we take the first steps to being part of the solution? I am so honored to have Dr. Sutton on the show. This is a huge subject and I would encourage you to research further and use this episode as a springboard for learning more about the unpleasant realities of gentrification. I have provided lots of links below to help in this process. Please do reach out to you local schools of urban planning and neighborhood associations to start a dialogue. The coffee shop is often called the 3rd place. A location where people go to gather that is not work or home that contributes to the deep bonds of a community. We cannot hope to offer a great third place unless we put as much effort into how we place ourselves and serve in communities as we do in the coffee we aim to serve those communities. When we do this I think we will see disinvestment and displacement begin to slow, and coffee, for these communities, can move from a symbol of displacement, to a true expression of place. LINKS: Dr. Sutton's Faculty Page Talk at TEDx NY Dr. Sutton Lecture at CUPPA (Spotty Audio) EMAIL: suttons@uic.edu Resource: Next City Journal Links to Published Research (Prefaces) Sutton, Stacey. 2018. "Gentrification and the Increasing Significance of Racial Transition in New York City 1970-2010" Urban Affairs Review Sutton, Stacey. 2014. "Are BIDs Good for Business? The Impact of BIDs on Neighborhood Retailers in New York City" Journal of Planning Education Research, 34(3): 309-324. Sutton, Stacey. 2010. Rethinking Commercial Revitalization: A Small Business Perspective Economic Development Quarterly, 24(3): 352-371. Sutton, Stacey. 2007. Dissertation: "Contested Spaces and Countervailing Practices: Inner-City Revitalization and the Agency of Neighborhood Minority Entrepreneurs" Podcasts: Episode 25 of Boss Barista: "There was Nothing Here Before This!" Ashley and Jasper talk with great clarity about the ugliness of gentrification

Oct 11, 2018 • 13min
You Need Standard Operating Procedures: The cornerstone to an excellent shop
Discover how Standard Operating Procedures (SOPs) can transform chaos into clarity in coffee shops. Learn the crucial areas that SOPs cover, including maintenance, customer service, and product quality. Gain insights on co-creating effective SOPs with your team, launching them smoothly, and ensuring they stay relevant. Find out how these procedures can significantly reduce turnover and enhance staff confidence. Perfect for any coffee shop leader looking to elevate their business!

Oct 9, 2018 • 41min
115 : Finding Success in Mobile Coffee w/ Tim Cox of Communion Cafe & Rail Cart Espresso : Preparing for catering, mobile events, pricing, menu design, customer expectations, Technical requirements, challenges and benefits
Mobile coffee service is an incredibly important element to a successful coffee operation. Be it farmers markets, luncheons, weddings, or concerts- breaking out of your four walls is the perfect way to get the word out about your brand to your community. It is, however, not without its challenges and does require you to take account of some key differences that you must prepare for to be successful. That's where today's guest Tim Cox comes in. As Co-owner of a brick and mortar shop (Communion Cafe) AND owner of a mobile coffee business (Rail Cart Espresso)he is uniquely positioned to teach us all about what it takes to find success in mobile coffee. We discuss the technical needs, menu design, pricing, site prep, contracts, managing customer expectations, and much more. Get ready for mobile coffee success! Links: www.communioncafe.com

Oct 4, 2018 • 11min
Working Clean : Tips for keeping the bar looking and working well while you work
SHIFT BREAK #21 : Working a busy bar AND keeping it clean is one of the biggest challenges we face in the cafe and the importance of how we present the space to customers cannot be understated. Working clean is the key to having a clear head, a ready bar, efficient service, and a cafe that communicates security to the customer. Today we chat about some elements of working clean that will help you create a culture of cleanliness that both you and your customers will love. Related Episodes: Episode 84: Crushing the Rush Episode 2 "Mastering Your Workflow" w/ Ryan Soeder 4 Keys to Creating an Effective Checklist

Oct 2, 2018 • 57min
114 : The New Rules of Coffee w/ Jordan Michaelman and Zachary Carlsen of Sprudge.com : Winning over consumers, approachability in coffee, challenging perceptions of coffee, selecting the rules, coffee as a love language
Sprudge is here!!! Founders, Jordan Michaelman and Zachary Carlsen join me on the show talk about their new book, "The New Rules of Coffee". In this conversation we unpack their creative process deciding what to include in the book, their goal for the content and tone taken in writing these "rules", and what this book means for both consumers and pros. We dive into select rules from each section of the book and discuss everything from snotty baristas, coffee's colonial heritage, mine and Zachary's grandmother's "special" coffee, why you don't need fancy equipment to make great coffee at home, and how coffee can save the world. Jordan and Zachary have been on the leading edge of what is going on in specialty coffee for the better part of a decade through their work with Sprudge. The distillation of what they have learned, seen, and experienced as integral members of the specialty community is written out in an approachable, gently challenging, and refreshingly practical way in this book. With consumers being both our livelihood as professionals, and the main audience for this book, it would behoove us to take note of these New Rules of Coffee. Enjoy! Links to learn more about Sprudge and the book tour: www.sprudge.com Sprudge on Instagram Become a Stockist: Books@sprudge.com This Episode is brought to you by: www.prima-coffee.com www.pacficfoods.com

Sep 28, 2018 • 59min
113 : Founder Friday! w/ Matt Milletto of Water Avenue Coffee, Portland, OR : Community, partnerships, business advice, slow growth, keys to a successful shop
It's Founder Friday! Today we are welcoming the great Matt Milletto of Water Avenue Coffee to the show! This conversation is packed with extremely valuable insight from someone who not only runs his own shop and roastery but has spent year educating and training others to do the same thing. We discuss his path to choosing coffee from growing up with coffee as the family business, the consulting and training at Bellissimo Coffee Advisors, the founding and running of Water Avenue Coffee, and how they prioritize community and partnerships based on their core values. Matt has an unparalleled body of experience in retail coffee and in this talk he delivers so much great advice and wisdom learned from the front lines of specialty coffee. Links: www.wateravenuecoffee.com www.onlinebaristatraining.com www.coffeebusiness.com Books: Small Giants Blue Ocean Strategy


