

The MedMen Show: Fast, Smart Insights for B2B Sales Professionals
MEDDICC - Taking the proven MEDDPICC sales framework into the digital era!
Inspired by Mad Men, powered by MEDDICC.The MedMen Show brings you short, high-impact insights from CEO Andy Whyte and CRO Pim Roelofsen. Get answers to the most common MEDDIC questions - plus top tips on how to apply the different element, qualifying deals, driving revenue, and how to lead elite sales and GTM teams.
Episodes
Mentioned books

Oct 6, 2023 • 10min
Applying MEDDIC Framework for SDR Success
This podcast explores the role of SDRs and the importance of a qualification framework like MEDDIC. It discusses the value of a common language between SDRs and AEs, extending the MEDDIC framework to SDRs, and the essential components for transitioning from SDR to AE.

6 snips
Oct 6, 2023 • 9min
Implementing MEDDIC for Sales Engineers: A Guide
The podcast discusses whether Sales Engineers should be included in the Medic framework for deal qualification and adoption. It emphasizes the impact of different AE to SE ratios on sales and the importance of a common language. Effective communication and building relationships in sales, especially with technical counterparts, are also highlighted.


