

The Playbook With David Meltzer
David Meltzer, Entrepreneur.com
Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.
Episodes
Mentioned books

Mar 1, 2021 • 59min
Ask Me Anything Live Q&A | Road to Revenue #49
Hey everyone! We’ve got another edition of our “Road to Revenue” series and today’s episode is an hour-long Q&A session. I answered as many questions as I could on clubhouse and zoom during my weekly Free Training simulcast. I will be answering even more of your questions on Clubhouse every Monday at 3:00 pm PST / 6:00 pm EST. If you are on Clubhouse make sure you're following me @davidmeltzer.Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!I'll send you a copy of my book and pay for shipping!Click here to follow the Road to Revenue playlist on Spotify

Feb 28, 2021 • 4min
Why you should give away your best content for free | #AskDavidMeltzer 28
You don't build your community, your community builds you. The more content and value that you can give away, the easier it will be to grow your community. Give them what you afford to give away. Be abundant with your content, consider what content you have that will stimulate people to join your community, transitions their interest, shares a vision with them, and then figure out what content you have will guarantee them profit. Once you figure that out, you can charge start charging them for your content. Make sure you guarantee them the value that you are providing. If you are offering more value than you are receiving, why wouldn't they want to do business with you? If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 28, 2021 • 22min
Priscilla Tsai: CEO & Founder, cocokind | #ThePlaybook 370
Priscilla Tsai, CEO and Founder of cocokind, talks about how her immigrant parents were able to model hard work for their children and also shares her thoughts on how she was able to follow her mother’s lead in founding her own business.Tsai and host of #ThePlaybook, David Meltzer, share their thoughts on subjects including the appeal of social entrepreneurship and compassionate capitalism, why resilience is key for entrepreneurs today, and how using a door-to-door strategy can help to build your business. The pair also chat about how to balance launching products that consumers have been asking for with unexpected offerings.

Feb 27, 2021 • 4min
How do I guarantee value? | #AskDavidMeltzer 27
Don't just talk the talk, guarantee the value that you are providing and walk the walk. Articulate the quantitative value, not subjective value. You would be amazed at how easy it is to do business when you can provide more value than you are asking for. Show them the reasons, impacts, and capabilities that you can guarantee them profit.If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 27, 2021 • 22min
Jotham Stein: Author of the book Even CEOs Get Fired | #ThePlaybook 369
Jotham Stein, attorney, law firm founder, and author of Even CEOs Get Fired. He breaks down negotiating a 'professional prenuptial' for severance and protections. Short, practical rules for employment and compensation contracts. Lessons from starting his firm and why founders must truly understand equity and cap tables.

Feb 26, 2021 • 4min
How to monetize your audience | #AskDavidMeltzer 26
You have to build your community based on the value that you are providing. Once your community starts asking you for more access, it is time to monetize. You have to articulate the value to exceed what they are asking for. If you can guarantee more value than you are getting back, then why wouldn't they want to pay for your products or services.The more value that you can guarantee, the easier it will be to monetize your audience.If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 26, 2021 • 24min
You're Sitting on a Gold Mine | 2 Minute Drill: Ep. #8
Today's episode is from my new TV Show, “2 Minute Drill.” It is the first "Pitch Only" show with four contestants competing for over $50,000 of cash and prizes. Joining me today are Will Ford, the President and Co-founder of Launchboom, and Rory Cutaia, the CEO of Verb Technologies. You’ll hear four pitches and feedback from the three of us and in the end, Rory will determine the winner.You can watch 2 Minute Drill on Fridays at 8:30 pm PST on Bloomberg TV and on Amazon Prime Video.Come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST during my weekly Free Training. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!Click Here to Listen to the Previous Episodes of 2 Minute DrillClick Here to Watch 2 Minute Drill on Amazon Prime Video

Feb 25, 2021 • 4min
How to Stop Overthinking | #AskDavidMeltzer 25
Your brain can only think of one thing at a time, so when you find yourself overthinking, you are creating interference between your mind and your ability to refocus. Refocusing is a practice, I spend time every day practicing the muscle of refocusing, which will create more productivity, accessibility, and gratitude in your life. If you become anxious, then you need to stop, identify that you are entering ego-based consciousness, and roll into a different trajectory. If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!

Feb 25, 2021 • 22min
Paul Rivera: CEO of ElectraMeccanica | #ThePlaybook 368
On this episode of #ThePlaybook, Paul Rivera, CEO of ElectraMeccanica, sits down to discuss:
[2:11] - The advantages that Electra Meccanica has over some of the earlier-stage startups in the space
[8:15] - How Electra Meccanica’s Solo vehicle can be used for a wide variety of applications
[15:30] - What it means to revolutionize micromobility and how the hidden ROI of electric vehicles impacts us all
[19:20] - Why the company will be launching its vehicle in Los Angeles in 2021

Feb 24, 2021 • 4min
How do I get comfortable trying to convert a lead? | #AskDavidMeltzer 24
Quantify the reasons, impacts, and capabilities of the value that you are providing. Don't be vague, tell them what the numbers are. Someone once told me that their sales were up 300%, so what does that mean, they made one dollar last year and now they made three dollars?Be credible, the moment you lose credibility, everything that you say afterward is either discounted or ignored.If you want me to answer your question on the podcast, tweet me @davidmeltzer, or email me a video at david@dmeltzer.com of you asking me a question and I will answer it for a future episode!


