

HighLevel Spotlight Sessions
Go HighLevel
The HighLevel Spotlight Sessions is an agency-focused podcast that showcases awesome marketers doing awesome marketing.
The show is brought to you by HighLevel, the leading white-label marketing platform built for agencies.
The show is brought to you by HighLevel, the leading white-label marketing platform built for agencies.
Episodes
Mentioned books

May 5, 2020 • 46min
Tony Banta On Engineering Clients Success
Tony Banta, founder of Venture Greatly and host of The Client Whisperer show, joined us to discuss:
💥Engineering clients success
💥How to lead your clients through crisis (Coronavirus)
💥Why the value comes from solving problems
💥The importance on putting yourself on the client's shoes

May 1, 2020 • 46min
Brent Weaver On Achieving Freedom By Mastering Your Business
Brent is the founder of uGurus, a coaching program that helps digital agencies achieve freedom by mastering their business through training, coaching, and community support.
In this episode, Brent talks about:
💥 How to find your niche
💥 Finding clients that have the same perspective as you
💥 Building a valuable marketing infrastructure
💥 Getting comfortable with rejection as a part of the process
💥 The importance of scaling with marketing engines
💥 How to find $100,000 problems to solve

Apr 29, 2020 • 31min
Fer Patel On Customizations In HighLevel
In this episode, we chat with Fer Patel, the founder of GHLExperts.com, which helps agency owners supercharge their HighLevel accounts.
Fer gives a presentation of:
💥Customizations you can do in HighLevel
💥Styling with CSS and Java Script features
💥Funnel Designs
💥Replicating a Review Management Snapshot in HighLevel
💥Custom Values as one of the key features of HighLevel
💥Using triggers in HighLevel to develop FOMO Popups
👉Visit ghlexperts.com to learn more

Apr 24, 2020 • 33min
Jason Swenk On How To Build A Sellable Agency
In this episode, we sat down with Jason Swenk who built a digital marketing agency that quickly grew to a multi-million dollar operation working with brands from AT&T, Hitachi, and Lotus Cars. After 12 years of steady growth, Jason sold the agency in 2012 and has since been helping other agency owners grow.
Jason talks about:
💥 How to go from A choice in the market to THE choice
💥 Positioning yourself by focusing on your clients
💥 Leveraging strategic partnerships
💥 How to transition from a founder operator to a CEO
💥 The importance of setting a meaningful goal 💥 How to build a sellable agency

Apr 15, 2020 • 14min
Michael Kellim On Marketing In The Internet Service Provider Industry
Michael Kellim, founder of Leverage Social, joined us to talk about:
💥 Marketing in the Internet Service Provider industry
💥 How a marketing agency can assist with their clients' sales departments
💥 Becoming indispensable for your clients with the help of Highlevel
💥 Using Facebook as the prime channel to get the older generations

Apr 14, 2020 • 22min
Idris Nawabi On Helping Gyms Pivot & Prosper
In this episode, Idris Nawabi, founder of Fit Leads Fast, joins us to talk about how he's helping his gym clients pivot and prosper by selling online during Corona Virus. Idris shares the exact funnel he's using that is generating $0.55 cent leads and includes:
💥 Free E-Book lead magnet
💥 $27 low-ticket offer
💥 $129 up-sell offer
💥 $500 pre-paid membership

Apr 10, 2020 • 22min
Rand Fishkin On Branding During Corona Virus
Rand Fishkin, founder of Moz & CEO of SparkToro, joined us to discuss:
💥"Reading the room" in regard to marketing in the context of Corona Virus
💥The opportunity for branding that COVID19 has created
💥How SparkToro enables you identify the YouTube channels your customers watch, the podcasts they listen to, the websites they visit, and more!

Apr 6, 2020 • 1h 6min
Brian Downard On Prospecting On LinkedIn
In this episode Brian Downard of Prospecting On Demand talks about how to keep your prospecting going through COVID19. Brian walks us through how he prospects on LinkedIn and even shares his exact scripts to use in both LinkedIn and HighLevel.

Mar 21, 2020 • 40min
Matt Plapp On Transitioning To Be Niche-Specific
Matt Plapp is veteran marketer, CrossFitter, Author, Speaker, Consultant, Coach, and founder & CEO of ROI Experts, a monster agency that focuses on the restaurant space.
In this episode we talk about:
💥How Matt grew his agency to over 30 clients in varied industries then transitioned to be niche-specific and scaled to over 200 clients
💥How Matt weathered crises like 9/11, the crash of 2008, and now the Corona Virus
💥Why building a database should be the number one goal you work towards with your clients
💥Why Matt's agency training program focuses on building a LOCAL agency

Mar 21, 2020 • 26min
Mike Cooch On Clarity & Scalability
Mike is the CEO of Digital Marketing Lab and is a serial entrepreneur who has founded several successful 7-figure businesses in tech services, agency services, publishing, and ecommerce.
In this episode Mike talks about:
💥 Why lack of clarity costs your agency in sales
💥 Why you want customers not clients if you want to build a lifestyle business you can sell
💥 Understanding scalability and how to build "Productized Services" that scale
💥 The two things potential buyers of your agency will want to know


