

Novel Marketing
Thomas Umstattd Jr.
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
Episodes
Mentioned books

May 5, 2014 • 18min
How to Create an Elevator Pitch So Good That People will Stop the Elevator to Hear More
In this episode we’re going to talk about the legendary elevator pitch … and how to create one that does exactly what an elevator pitch should do. Talking Points: What is an elevator pitch? Sentence – High concept, the hook Paragraph – Radio Pitch / Back cover copy … Page – Short Synopsis Why do […]You can find the blogpost version of this episode HERE.The post How to Create an Elevator Pitch So Good That People will Stop the Elevator to Hear More appeared first on Author Media.Support the show

Apr 21, 2014 • 19min
025 – 25th Episode Q&A Extravaganza
In this episode we answer questions from listeners like you. If you would like to ask a question for a future Q&A episode click here. Question 1 “My question has to do with a specific niche – my novel is Christian fiction, including dragons, but not your typical fantasy with magic, talking critters, etc., so […]You can find the blogpost version of this episode HERE.The post 025 – 25th Episode Q&A Extravaganza appeared first on Author Media.Support the show

Apr 14, 2014 • 12min
024 – An Easy Line to Help Introverted Authors Promote Their Writing to Complete Strangers
In this episode we talk about a powerful and easy way to market yourself and your writing to complete strangers … even if you’re a total introvert.You can find the blogpost version of this episode HERE.The post 024 – An Easy Line to Help Introverted Authors Promote Their Writing to Complete Strangers appeared first on Author Media.Support the show

Apr 7, 2014 • 15min
023 – SMART Goals the Key to Marketing Success
Learn how successful authors set SMART goals to foster perseverance and make progress in their writing career. You can find the blogpost version of this episode HERE.The post 023 – SMART Goals the Key to Marketing Success appeared first on Author Media.Support the show

Mar 31, 2014 • 20min
022 – 12 Ways to Get More Facebook Fans
In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to Get More Fans: Create sharable content particularly photos. Put a Facebook like […]You can find the blogpost version of this episode HERE.The post 022 – 12 Ways to Get More Facebook Fans appeared first on Author Media.Support the show

Mar 17, 2014 • 16min
021 – Queen Esther, Staggered Marketing & Why Waiting to Ask Can Boost Book Sales
Talking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does she do? She offers value and invites the King to a banquet in his honor. At the banquet does she offer her big ask? No, she invites him to a second banquet. It […]You can find the blogpost version of this episode HERE.The post 021 – Queen Esther, Staggered Marketing & Why Waiting to Ask Can Boost Book Sales appeared first on Author Media.Support the show

Mar 10, 2014 • 16min
020 – To Brag, or not to Brag, that is the Question!
I know, you’re wondering where we’re going with this. You’re probably saying, “Isn’t that the Novel Marketing podcast is all about?” Yes, it is, but in this episode, we’re going to tackle the age old question, should you promote yourself, or find someone else to do it for you?You can find the blogpost version of this episode HERE.The post 020 – To Brag, or not to Brag, that is the Question! appeared first on Author Media.Support the show

Mar 3, 2014 • 17min
019 – The #1 Killer of Good Book Covers & Websites: Design By Committee
Talking Points What is Design by Committee? Something that everyone likes is typically something no one loves. Compromise leads to bad design. A camel is a horse designed by a committee. Think of a recipe. If you try to accommodate everyone’s preference you end up with catsup and peanut butter on ice cream. How do […]You can find the blogpost version of this episode HERE.The post 019 – The #1 Killer of Good Book Covers & Websites: Design By Committee appeared first on Author Media.Support the show

Feb 10, 2014 • 14min
017 – 12 Tips to Help You Nail Your Next Podcast Interview
James & Thomas talk about how to ace your next podcast or radio interview.You can find the blogpost version of this episode HERE.The post 017 – 12 Tips to Help You Nail Your Next Podcast Interview appeared first on Author Media.Support the show

Jan 20, 2014 • 16min
016 – How to Prepare for a Podcast Interview
Show Notes Resolve to be as entertaining and helpful as possible. The more value you offer the more in demand you will be. If you shoot for being helpful you will be both helpful and will sell books. If you shoot for selling books you will be neither help nor sell. If you are boring […]You can find the blogpost version of this episode HERE.The post 016 – How to Prepare for a Podcast Interview appeared first on Author Media.Support the show


