Agency Forward

On today's episode, I'm joined by Marcus SheridanMarcus is an international keynote speaker and best-selling author of They Ask, You Answer. He’s also an owner and partner at the agency, IMPACT, where his strategies around content marketing and sales are delivered through strategy, implementation, and education.Marcus played a large role in how I learned and delivered content marketing, so I was very excited to see how he thinks things are shifting in the agency space.On this episode we discuss:Trust as a Business CurrencyAI's Impact on Content CreationSustainable Business Models with AIPreserving Humanity in AI Integrationand more.Learn more about Marcus at MarcusSheridan.com or follow him on LinkedIn.-----------Subscribe to the Agency Forward blog on Substack.We have weekly blog content with practical advice to help you advance your agency. -----------Want to level up your agency? Get the Dynamic Agency Email Mini-CourseExplore the 5 biggest mistakes agency founders make trying to create a profitable and efficient business.We're talking the mistakes that lead to no one wanting what you offer, recreating mediocre assets, and becoming completely replaceable.Yeah. It's worth reading.5 emails. 5 mistakes. 5 strategies to fix them.Get it at DynamicAgencyCourse.com.-----------And if you're ready for 1-on-1 help, visit DynamicAgencyOS.com to schedule a free consultation. Running an agency is tough, but you don't need to go it alone. 

On today's episode, I'm joined by Peter Caputa. Pete has a wealth of knowledge in the agency space. He’s a former agency owner, former VP of Sales at HubSpot, where he also kicked off the partner program as it is today. Pete’s currently the CEO of Databox and is consistently co-marketing with agencies.He’s a great mentor and I’d strongly encourage everyone to follow his prolific publishing on LinkedIn.On this episode we discuss:Strategic Advantages for Specialized AgenciesCollaborative Growth via Partner ProgramsLeveraging Benchmark Data in Agency Strategiesand more...Today’s episode is brought to you by ZenPilot.Join the AI in Agency Operations Roundtable, Thursday, April 25 by signing up at ZenPilot.com/Roundtable.Subscribe to the Agency Forward blog on Substack. Want to level up your agency? Get the Dynamic Agency Email Mini-CourseExplore the 5 biggest mistakes agency founders make trying to create a profitable and efficient business.We're talking the mistakes that lead to no one wanting what you offer, recreating mediocre assets, and becoming completely replaceable.Yeah. It's worth reading.5 emails. 5 mistakes. 5 strategies to fix them.Get it at DynamicAgencyCourse.com.And if you're ready for 1-on-1 help, visit DynamicAgencyOS.com to schedule a free consultation. Running an agency is tough, but you don't need to go it alone. 

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