

Thinking With Mitch Joel
Mitch Joel
Six Pixels of Separation - Mitch Joel's weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we've all become.
Episodes
Mentioned books

Aug 27, 2006 • 42min
SPOS #15 - The David Weinberger Interview Part II
Welcome to episode #15 of Six Pixels Of Separation - The Twist Image Podcast. I had lots of feedback this past week from people who missed the Six Points Of Separation segment. In the spirit of "conversation" - I created a Six Points Of Separation that appears right before the second part of my interview with The Cluetrain Manifesto co-author and author of Small Pieces Loosely Joined, David Weinberger. Weinberger is giving a keynote at the Digital Marketing Conference 2006 put on by the CMA - Canadian Marketing Association. This interview is the second of many as we continue on The Road To Digital Marketing Conference 2006... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #15 - Host: Mitch Joel. - Running time: 42:12. - Audio comment line: 206-666-3772. - Music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Introduction of the Canadian Marketing Blog from the CMA - Canadian Marketing Association. - Six Points Of Separation - Six Ways To Promote Your Blog or Podcast. - Interview with David Weinberger. - Key links: - The Cluetrain Manifesto. - Small Pieces Loosely Joined. - Joho The Blog. - Harvard Berkman Institute for Internet and Society. - Canadian Marketing Association. - Digital Marketing Association 2006. - Evident. - Joseph Jaffe. - Bryan Eisenberg. - CC Chapman. - Song selection of the week (courtesy of the Podsafe Music Network) - Kevin Reeves with the song, 'Throw Me A Line'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #15 - Host: Mitch Joel.

Aug 20, 2006 • 45min
SPOS #14 - The David Weinberger Interview
Welcome to episode #14 of Six Pixels Of Separation - The Twist Image Podcast. I made a strategic decision to hold off on the segment Six Points Of Separation because of an incredible interview with The Cluetrain Manifesto co-author and author of Small Pieces Loosely Joined, David Weinberger. Weinberger is giving a keynote at the Digital Marketing Conference 2006 put on by the CMA - Canadian Marketing Association. The interview was split in two (due to time), so take a listen to the first part of the David Weinberger interview as we continue on The Road To Digital Marketing Conference 2006... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #14 - Host: Mitch Joel. - Running time: 44:32. - Audio comment line: 206-666-3772. - Music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Interview with David Weinberger. - Key links: - The Cluetrain Manifesto. - Small Pieces Loosely Joined. - Joho The Blog. - Harvard Berkman Institute for Internet and Society. - Canadian Marketing Association. - Digital Marketing Association 2006. - Evident. - Doc Searls. - Joseph Jaffe. - Bryan Eisenberg. - CC Chapman. - The Long Tail. - Song selection of the week (courtesy of the Podsafe Music Network) - The Shakes with the song, 'Liberty Jones'. (note: as of publishing, the Podshow website was down. As soon as it becomes live, I will add the proper link to The Shakes). Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #14 - Host: Mitch Joel.

Aug 13, 2006 • 35min
SPOS #13
Welcome to episode #13 of Six Pixels Of Separation - The Twist Image Podcast. Lots of content, including an extended talk on the Agency.com - Subway pitch (including some insights from Across The Sound - the Joseph Jaffe Podcast), a new Six Points Of Separation on networking (which was inspired by Inside PR) and much more. We also discuss a new Twist Image project - Current - The Twist Image Newswire and I decided to end each episode of Six Pixels Of Separation with a song from the Podsafe Music Network (this way, I can hang on to my music journalism past - if but for a moment). Enjoy the listen... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #13 - Host: Mitch Joel. - Running time: 34:36. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Audio comments: - Terry Fallis. - President and Co-Founder of Thornley Fallis Communications. - Co-Host of Inside PR with David Jones. - Inside PR #15 - Tuesday, July 11, 2006. - Agency.com pitch video for Subway - Going To Work For Subway: Part 1. - Joseph Jaffe - Across The Sound - Episode #48. - Kathryn Lagden. - General Manager, AIMS Canada - Association of Internet Marketing and Sales. - AIMS Canada event featuring - Shel Holtz (For Immediate Release) - "How Social Media Is Changing Everything You Know......And What You Should Be Doing About It." - AIMS Canada Geek Dinner on September 19th with Shel Holtz. - The Power Within - London, Ontario with Mark Burnett. - My debut guest Co-Hosting at For Immediate Release - The Hobson & Holtz Report - Podcast #161: August 7, 2006. - Current - The Twist Image Newswire. - Six Points Of Separation - Six Tools For Making Your Next Networking Event A Success. - Song selection of the week (courtesy of the Podsafe Music Network) - NewLeaf with the song, 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #13 - Host: Mitch Joel.

Aug 6, 2006 • 35min
SPOS #12
This episode of Six Pixels Of Separation - The Twist Image Podcast is full of interesting audio comments that pushed the conversation forward. Plus, I bring forward some thoughts on the whole Agency.com - Subway Pitch. I also deliver a new Six Points Of Separation on Second Life. Let's dive on in... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #12 - Host: Mitch Joel. - Running time: 34:43. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Audio comments: - Michael Seaton. - Director of Digital Marketing at Scotiabank. - The Client Side Blog. - Across The Sound correspondent. - CMA - Canadian Marketing Association. - AIMS Canada. - Twist Image Blog post - Content Is King, Queen And The Entire Empire. - En Route Magazine. - Michael LeBlanc. - General Manager, Shopping Canada.com. - Canadian Marketing Association - CMA Digital Marketing Conference 2006. - Montreal Business Book Club. - Robin Sharma - The Greatness Guide. - The Long Tail - Chris Anderson. - S.C.O.R.E. For Life - Jim Fannin. - Suleeman Ahmed. - Online Channel Manager - Sears Travel. - One Degree. - CMA eMarketing Council. - Wall Street Journal - Lee Gomes article - It May Be a Long Time Before the Long Tail Is Wagging the Web. - Chris Anderson replies on his Blog, The Long Tail - The Backlash, Chapter 1. - Agency.com and Subway Restaurant. - The Agency.com video in question: Going to Work for Subway: Part 1. - Six Points Of Separation - Six Steps To Enjoying Second Life. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #12 - Host: Mitch Joel.

Jul 30, 2006 • 26min
SPOS #11
Crazy week. First we were rated as one of the most influential authorities on Blog Marketing, and then I spent a day in Edmonton speaking at The Power Within event in front of over 5000 people where Dr. Phil was the headliner. Here's the audio round-up of the week... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #11 - Host: Mitch Joel. - Running time: 25:51. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Audio comment from Kathryn Lagden -General Manager - AIMS Canada. - AIMS Canada Blog. - McGill Toastmasters. - Email comment from Jason R. Bedard - Operations Manager - Alphamail Corporation. - Twist Image - One Of The Most Influential Authorities On Blog Marketing. - TopRank SEO Blog - Most Influential Authorities On Blog Marketing. - Onalytica Report. - For Immediate Release - Interview - Flemming Madsen, Onalytica: July 24, 2006. - The Power Within in Edmonton with Dr. Phil: - Po Bronson. - Jim Fannin. - Chuck Martin. - Mike Lipkin. - Craig & Marc Kielburger - Free The Children. - The Power Within Toronto Event - Richard Branson. - The Power Within London, Ontario Event - September 19th, 2006. - Six Points Of Separation - Six Quick Wins For A Winning Website. - Listen to Across The Sound - the Joseph Jaffe Podcast. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #11 - Host: Mitch Joel.

Jul 23, 2006 • 29min
SPOS #10
When I clocked in at less than fifteen minutes last week, I realized that if I was not going to have an interview on Six Pixels Of Separation, then that timing would be about right. I was wrong, but my guess is it's all good (unless you tell me otherwise). This week, we hit double digits with Six Pixels Of Separation - The Twist Image Podcast. This is Episode #10. Enjoy... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #10 - Host: Mitch Joel. - Running time: 29:24. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Update on The Road to Digital Marketing Conference 2006. - Audio comments: - C.C. Chapman - Managing The Gray, Accident Hash, Podsafe Music Network, Podshow Plus, In Over Your Head, Julien Smith, Toastmasters. - Kevin Beringer (Kevin - if I spelled your name wrong, I apologize). - Comment from Thomas Gobeil at InfoPresse Magazine. - The Power Within in Edmonton with Dr. Phil: - Po Bronson. - Jim Fannin. - Chuck Martin. - Mike Lipkin. - Craig & Marc Kielburger - Free The Children. - Six Points Of Separation - Six Things To Consider If You Are Going To Start A Blog. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #10 - Host: Mitch Joel.

Jul 16, 2006 • 14min
SPOS #09 - A Quick One
I had been thinking about this episode of Six Pixels Of Separation for the whole week. My intention was to keep it simple, fast and short. It's July. It's hot in Montreal. We all need a break. So, this one is just under fifteen minutes, but with enough meat to get the mind BBQ all heated up. I also started a new feature called, Six Points Of Separation, which is all about six tactics and tools you can immediately use in the real world. I would love your feedback on it. Here it is: Six Pixels Of Separation - Episode #9 - Host: Mitch Joel. - Running time: 14:24. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comment line: 206-666-3772. - Update on The Road to Digital Marketing Conference 2006. - General feedback on co-hosting Inside PR #15 - Tuesday, July 11, 2006. - Lunch with Dan York who is a regular contributor to For Immediate Release and Co-Host of Blue Box: The VoIP Security Podcast - A weekly podcast offering news, views and commentary on security issues for Voice Over IP and IP Telephony. - Quick recap of my Rant Of The Week which was featured in the Joseph Jaffe Podcast, Across The Sound #43 - you crazy kids you. - New Segment - Six Points Of Separation - How to get the job in the new marketing world. This show will not work if it's just me blabbing. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - Episode #9 - Host: Mitch Joel.

Jul 9, 2006 • 23min
SPOS #08 - New Comm Road
This is a whole new chapter in the Six Pixels Of Separation Podcast history. In this episode, we're in conversation with Bryan Person from the Blog, Bryper, and the Podcast, New Comm Road, live (well, in-person). Bryan was in Montreal vacationing with his family, but made some time to come out to CaseCamp Montreal, and then agreed to meet-up for a quasi Six Pixels Of Separation and New Comm Road Mash-Up, which we recorded in-person at the Twist Image office (you can ever hear our chairs as we roll in and out of the microphone that we were sharing). I'm also experimenting with some new gear (real mic, mixing board, etc...), so please bear with me if the volume and output is not perfect. Enjoy the listen... Here it is: Six Pixels Of Separation - Episode #8 - Host: Mitch Joel. - Running time: 23:24. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - I will be co-hosting the Podcast, Inside PR, next week. - The Road to Digital Marketing Conference 2006 will be featured in the coming weeks. - Conversation with Bryan Person from Bryper and New Comm Road. - Discussed Across The Sound and For Immediate Release Geek Dinner. - CaseCamp Montreal recap. - PodCamp coming to the Boston area. - Second Life. - New segment - Six Points of Separation coming soon. As always, your comments, feedback and help on Six Pixels Of Separation is appreciated. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - Episode #8 - Host: Mitch Joel.

Jul 2, 2006 • 35min
SPOS #07 - C.C. Chapman
This is the beginning of my Road To Digital Marketing Conference 2006. This feature will be interviews with some of the thought-leaders that will be speaking or attending this CMA - Canadian Marketing Association two-day event in October. My first guest is Podcasting hero, C.C. Chapman. Chapman has also become a huge evangelist for Second Life and since his appearance on Across The Sound with Joseph Jaffe, we have become fast digital friends. I attribute most of Six Pixels Of Separation's genesis to the help and mentorship of C.C. Chapman. Here it is: Six Pixels Of Separation - Episode #7 - Host: Mitch Joel. - Running time: 35:13. - Audio comment line: 206-666-3772. - Using new music from the Podsafe Music Network. - Camp Walk by Derek K. Miller. - Groove IT by Denis Kitchen. - Comments are now live at Twist Image Blog. - Trackbacks are not live at Twist Image Blog - too much spam. - CaseCamp Montreal coming up. - Tuesday, July 4th, 2006. - Location change from Twist Image to Radio Canada - CBC (special thanks to Alexandre Henault for his help). - Nearly 60 people registered. - Still hoping someone does a case study presentation in French. - Banners are still running on One Degree (special thanks to Ken Schafer). - Bryan Person from New Comm Road is attending CaseCamp Montreal - coming up from Boston. - CaseCamp Toronto II is set - way to go Eli Singer. - Digital Marketing Conference - CMA - Canadian Marketing Association. - October 19th and 20th in Toronto. - The Road To Digital Marketing Conference 2006. - Feature interview: C.C. Chapman. - Interview lasts about 20 minutes. - How did C.C. and Mitch meet (hint: ATS). - Accident Hash. - U-Turn Café. - Podshow Music Rewind. - Podshow network. - Podsafe Music Network. - Managing The Gray. - Second Life. - What do you think: Geek Dinner - October 19th in Toronto featuring Joseph Jaffe, C.C. Chapman, me and more? - Closing notes. - New feature to come: Six Points Of Separation. - Six skills and tactics you will be able to use in the real-world. - Will revolve around one specific new marketing - digital marketing concept. - Please leave comments below on which topics you would like six useful tactics on. As always, your comments, feedback and help on Six Pixels Of Separation is appreciated. Please let me know what you think or leave an audio comment at: 206-666-3772. Download the Podcast here: Six Pixels Of Separation - Episode #7 - Host: Mitch Joel.

Jun 25, 2006 • 43min
SPOS #06 - One Degree, Second Life
Don't let the running time of this episode scare you. I've set it up so you can enjoy Six Pixels Of Separation in its entirety, and if you care for the last segment, you can stick around for the extra fifteen minutes. Between interviewing Ken Schafer of One Degree and the amazing experience I had with Across The Sound/Jaffe Juice/Author of the Life After The 30-Second Spot, Joseph Jaffe, and For Immediate Release Co-Host, Neville Hobson at the Second Life Avatar-Based Marketing conference, this is a fast-paced edition. Here it is: Six Pixels Of Separation - Episode #6 - Host: Mitch Joel. - Running time: 43:06. - Audio comment line is active - 206-666-3772 (I will only play questions or comments that push the conversation forward). - Comments and Trackback are now live on the Twist Image Blog. - Audio comment and question from Sulemaan Ahmed - Online Channel Manager - Sears Travel regarding RSS Versus Email. - Upcoming events: - Blogs - A Marketers' Secret Weapon - CMA - Canadian Marketing Association. - CaseCamp Montreal. - Still looking for someone to present a case study in French. Sign-up here: CaseCamp Montreal. - CaseCamp Montreal banners at One Degree (thanks Ken). - Digital Marketing Conference - CMA - Canadian Marketing Association. - Hold the date: October 19th and 20th in Toronto. - Announcement of keynote speakers: Joseph Jaffe, Bryan Eisenberg, C.C. Chapman, David Weinberger and yours truly. - Free copy of Bryan Eisenberg's book, Waiting For Your Cat To Bark? for all registered participants. - Great ad for the 2006 Digital Marketing Conference in Marketing Magazine. - Interview with One Degree creator Ken Schafer. - Avatar-Based Marketing Conference in Second Life. - Skype call between Mitch Till (me), Divo Dapto (Joseph Jaffe) and Jangles Junot (Neville Hobson). As always, your comments, feedback and help on Six Pixels Of Separation is appreciated. Please let me know what you think. Download the Podcast here: Six Pixels Of Separation - Episode #6 - Host: Mitch Joel.


