

saas.unbound
Anna Nadeina
saas.unbound is a podcast where inspiring founders and experts share their stories of founding and scaling their businesses all the way to success and eternal love from their customers.At saas.unbound we have casual chats with entrepreneurs who have already walked from 0 to 1, to 10, and sometimes to a life-changing exit.They share their experiences, actionable insights, and mistakes to avoid.Your host is Anna Nadeina, Head of Growth at saas.group, passionate Growth Marketer, and a big believer in sustainable growth and the power of networking.saas.unbound is brought to you by saas.group
Episodes
Mentioned books

Oct 20, 2025 • 33min
Redefining SaaS product design with AI with Adam Fard @UX Pilot
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.In episode #44 of season 5, Anna Nadeina talks with Adam, founder of UXpilot, Building New Era of Product Design.--------------Episode's Chapters----------------0:00—Introduction & Welcome1:08—Adam's Background in Product Design1:54—Origins of UX Pilot4:00—Early Development Challenges5:20—Current Features & Product Focus8:37—AI's Impact on Design Jobs12:01—Competition & Market Differentiation14:58—Marketing Strategy & Brand Awareness19:49—Team Structure & Growth23:16—Working with AI Technology26:50—Biggest Wins & Lessons LearnedAdam - https://www.linkedin.com/in/adamfard/Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Oct 13, 2025 • 50min
How to sell your SaaS: from LOI to exit with Pavel Prokofiev and Juan Ignacio García Braschi
Juan Ignacio García Braschi, founder of L40, and Pavel Prokofiev, head of M&A at saas.group, dive into the intricacies of selling SaaS businesses. They tackle common founder concerns about valuation and buyer fit, emphasizing the importance of buyer vetting. The duo explains the nuances of deal structures and the significance of preparation for sale. They also discuss AI's role in valuations and the impact of personal chemistry in deal-making. Their insights offer a roadmap for founders navigating the M&A landscape.

Oct 6, 2025 • 55min
Scaling SaaS after a merger without losing momentum with Matt Colebourne @Qwist
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #42 of season 5, Anna Nadeina talks with Matt, CEO of Qwist, a full-stack Open Finance platform, connecting third-party providers with financial data and services.--------------Episode's Chapters----------------0:00—Introduction to Bound Podcast1:14—Background and Journey to Quest2:34—Initial Skepticism of Open Banking3:46—Merging Two Businesses: The Car Analogy4:36—Technical Complexity in Banking Integration5:48—Transforming the Business Model7:01—Simplifying Customer Solutions8:19—Moving Beyond Technical Excellence10:00—Managing Post-Merger Integration50:42—The Importance of Commercial TeamsMatt - https://www.linkedin.com/in/mattcolebourne/Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Sep 29, 2025 • 55min
Bootstrapping 5 SaaS products with LTDs and a content-first approach with Mike Hill @Curator.io
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #41 of season 5, Anna Nadeina talks with Mike Hill, bootstrapper and serial entrepreneur, co-founder of products like Curator.io, Frill.co, Juuno.co, Flook.co, and Anycamp.--------------Episode's Chapters----------------0:00—Introduction and background1:59—Building stuff and starting micro startups4:01—Limitations of managing multiple businesses5:27—Discussion on AI and its limitations7:04—The future of SaaS and bootstrapping8:33—Team composition and hiring approach10:26—Product strategy and market selection45:16—Biggest wins and failures51:37—Growth hacks and final adviceMike - https://www.linkedin.com/in/mymatemike/ Subscribe to our channel to be the first to see the interviews that we publish - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Sep 22, 2025 • 46min
AI-first playbook: how to win in SaaS without a big team with Benjamin Spinola @SlidesGPT
Join Benjamin Spinola, founder of SlidesGPT and an expert in AI-driven SaaS, as he shares insights on automating the PowerPoint experience. He discusses the competitive landscape against larger AI firms and why his focus has shifted from B2C to B2B to harness enterprise potential. Benjamin also dives into the power of SEO, challenges in inbound marketing, and his unique approach to customer support. Learn how his lean team leverages AI for efficiency while navigating the complexities of growth and profitability.

Sep 15, 2025 • 49min
What founders don’t hear about failed SaaS exits with Joran Hofman @Reditus
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #35 of season 5, Anna Nadeina talks with Joran, founder of Reditus, affiliate management software tailored for SaaS businesses.--------------Episode's Chapters----------------00:06 — Introduction and background02:14 — Initial contact and acquisition offer03:36 — How the deal started05:00 — Due diligence process06:33 — Lack of buyer due diligence07:52 — Data room and documentation requirements09:54 — Technical due diligence32:59 — Why the deal fell through41:37 — Current business status and future plans44:12 — Founder advice and lessons learnedJoran - https://www.linkedin.com/in/b2b-saas-growth/?originalSubdomain=nlSubscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Sep 8, 2025 • 60min
How to ship an A+ Campaign in 1 hour using ChatGPT 5 with Jordan Crawford @Blueprint
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #38 of season 5, Anna Nadeina talks with Jordan Crawford, founder of Blueprint, modern GTM playbooks for early-stage startups.--------------Episode's Chapters----------------00:00 — Introduction & Welcome00:35 — Meet Jordan & Blueprint01:33 — The Power of Messaging at Scale04:14 — Types of Campaign Messages: PQS & PVP11:28 — Deep Dive: Rewardful’s Use Cases18:22 — Building the Ideal Customer Profile26:07 — Data Sources & Market Research32:06 — Affiliate Intelligence & Poachability41:21 — Scaling Campaigns & Value-First Outreach50:58 — Pre vs. Post Product-Market Fit Strategies56:52 — Closing Thoughts & Next StepsJordan - https://www.linkedin.com/in/jordancrawford/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Sep 1, 2025 • 41min
How AI is redefining PLG SaaS GTM with Dave Boyce @Winning by Design
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #37 of season 5, Tim Heicks talks with Dave Boyce, EVP Product at Winning by Design, a global B2B revenue consulting and training company that enables recurring revenue teams to architect sustainable growth.--------------Episode's Chapters----------------0:00 - Introduction and Guest Background1:11 - Early Days in SaaS and Entrepreneurship3:13 - Evolution of PLG and Enterprise Software6:13 - Joining Winning by Design9:11 - Writing the PLG Book for the Masses12:19 - Consulting and Value Add for Companies16:00 - New Perspectives on PLG and Freemium23:06 - AI's Impact on GTM and Human Touch31:16 - AI Search and the Future of Discovery36:03 - Evaluating Companies for AcquisitionDave - https://www.linkedin.com/in/boycedave/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Aug 25, 2025 • 48min
Founder freedom over funding: scaling bootstrapped SaaS the smart way with Vitaly Motuz @ReviewsOnMyWebsite
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #36 of season 5, Anna Nadeina talks with Vitaly, founder of ReviewsOnMyWebsite & TextNinja.--------------Episode's Chapters----------------0:00 - Introduction2:51 - Building Reviews 5:47 - Target Audience and ICP8:45 - The Story Behind the Brand12:25 - White Label Partnership Strategy17:01 - Building Text Ninja28:19 - Growth Strategy and Marketing Channels33:30 - Implementing AI Features38:35 - Biggest Lessons LearnedVitaly - https://www.linkedin.com/in/vitalymotuz/ ReviewsOnMyWebsite - https://reviewsonmywebsite.com/TextNinja - https://textninja.com/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796

Aug 18, 2025 • 1h 1min
How to keep SaaS customers engaged in the age of AI with Dave Bui @AhaSlides
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.In episode #35 of season 5, Anna Nadeina talks with Dave, founder of AhaSlides, a platform to help you make interactive presentations.--------------Episode's Chapters----------------0:00 - Introduction1:03 - Dave’s Background & Founding Aha Slides2:36 - Building a Global Team & Leadership Philosophy9:16 - Team Culture & Routines14:36 - Hybrid Work & Office vs. Remote19:47 - Sales Motion & Growth Strategy24:39 - Product-Led Growth & Importance of Product25:14 - Going Global & Customer Diversity27:17 - AI in SaaS: Opportunities & Challenges46:44 - Biggest Wins & Lessons LearnedDave - https://www.linkedin.com/in/davebui/AhaSlides - https://ahaslides.com/Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-groupStay up to date:Twitter: https://twitter.com/SaaS_groupLinkedIn: https://www.linkedin.com/company/14790796


