Growth Vertical

Neil Patel
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Jan 6, 2023 โ€ข 8min

Creating Content That Focuses On Bottom-Of-The-Funnel - How To Get More Leads & Customers

We discuss the first tactic in the recent 17 proven marketing tactics video: Creating Content That Focuses On Bottom-Of-The-Funnel: How To Get More Leads & Customers  This is one of the most important tactics considering we are in a market landscape where a lot of companies are becoming media houses. They are essentially producing a lot of content, but how do you compete considering you are just starting out as a startup? Listen to find out exactly how. ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Contact me via the Growth Vertical Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Dec 22, 2022 โ€ข 11min

17 Proven Marketing Tactics to Grow Your Startup Without a Budget

We cover the top proven marketing strategies and tactics to grow startups with little to no budget. Both bootstrapped and funded startups face limiting budgets and restrictions when it comes to growing the business, so these marketing tactics should help them get on the front foot. The key thing here is to test each tactic one by one. Focused testing always brings in the most results, because you won't be spreading yourself thin since you already have limited resources. Hope you find this episode as interesting as I did๐Ÿ‘Œ   ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Contact me via the Growth Vertical Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Dec 5, 2022 โ€ข 16min

My Thought Process Behind Choosing a Digital Marketing MSc or an MBA Degree

I share my thought process behind choosing between a Digital Marketing MSc or MBA degree. We will discuss why I chose to go with my digital marketing degree and what the thought process was behind it. What we will cover: - My thought process - Understanding what an MA is - Understanding what an MSc is - Understanding what an MBA is - My recommendations on how you should think about it and what criteria you should be using Hope you find this episode as interesting as I did๐Ÿ‘Œ   ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Contact me via the Growth Vertical Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Nov 17, 2022 โ€ข 49min

How to Use AB Testing in Sales to Increase Productivity and Drive Growth with Joel Stevenson

We're joined by Joel Stevenson, CEO at Yesware - a global leader in sales productivity software.  A/B testing is crucial and everyone knows that on this channel weโ€™re all about growth hacking & marketing experiments. If you deploy some form of testing youโ€™re only going to increase your chances of understanding whatโ€™s working and whatโ€™s not and is more efficient in the way you grow sales conversion rates. Joel draws from his wealth of experience to help us understand how we should be A/B testing, and how to make it more impactful for sales and your startup.   Hope you find this episode as interesting as I did๐Ÿ‘Œ   List to 'The Hard Sell' podcast: https://yesware.com/podcast Get industry-leading sales insights from Yesware: https://yesware.com/blog Follow and connect with Joel on Twitter: https://twitter.com/iconojoel ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Oct 20, 2022 โ€ข 58min

What B2B Startups Can Do Now to Double Sales Sooner and Fuel Growth - with Simon Severino from Strategy Sprints

We're joined by Simon Severino from Strategy Sprints to talk about B2B Startups can do now to double sales sooner and fuel growth.  With the current difficulties businesses are facing, these strategies for b2b tech startups can really help shift the viewpoint on how to maintain a good growth trajectory or even boost it further. Simon talks about the effective strategies, tactics and frameworks to use to influence growth regardless the position of the business.  Hope you find it useful!๐Ÿ‘Œ   Connect with Strategy Sprints: https://www.strategysprints.com/ Get the Strategy Sprints Book to Accelerate Business Growth: https://www.amazon.com/Strategy-Sprints-Accelerate-Growth-Business ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Oct 14, 2022 โ€ข 1h 6min

How B2B Startups Should Use Branding to Differentiate Themselves and Accelerate Growth With Ed Lynes

We talk about storytelling and branding with Ed Lynes from Woden to understand how startups can use branding to differentiate and accelerate growth. If you are looking to grow your start-up effectively - itโ€™s important to have a brand and storytelling strategy in place. For b2b startups, this can be a great differentiator in how prospects view working with and what your vision and mission are vs a giant. Hope you find it useful!๐Ÿ‘Œ ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. Develop your own strategic brand story, and unlock the potential of your organization with Woden's Storytelling e-book: https://strategy.wodenworks.com RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Sep 20, 2022 โ€ข 8min

How to Start Creating Content and Test Multiple Platforms

How do you start creating content for your b2b startup? At the very beginning of your startup journey, creating content or even thinking about laying out a content marketing strategy can be quite daunting. There are a multitude of platforms to push content to, not to mention the type of content you can create in the first place. In this video, we break down how you can go about deciding what content to create, and how you can test multiple platforms to ensure you're effectively targeting and impacting your audience. Hope you find it useful!๐Ÿ‘Œ ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Sep 6, 2022 โ€ข 7min

Using Case Studies to Fuel Growth - B2B Marketing for Startups

Using case studies as part of your content marketing strategy can be one of the most powerful levers to pull - especially in the early stages of B2B startup growth. B2B case studies can only be impactful if used correctly. Guess what, so many businesses start out by using case studies the wrong way. In this video, we break down the type of case studies you can create, how to create them and for what specific purpose. Hope you find it useful!๐Ÿ‘Œ ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Aug 15, 2022 โ€ข 9min

How to Find The Right Ad Platform For Your B2B Startup

How do you find the right social media advertising platform for your B2B startup, and how can you stop yourself from selecting the wrong one? We go through this where I provide the key points to consider when selecting a social media advertising platform because it's quite easy to select the wrong one in the beginning if you're not careful. Getting this right for your early experiments starts with understanding the platform. Over time I've seen B2B SaaS marketers and founders executing on the wrong platforms or in the wrong way only to conclude that the platform does not work. Hope you find it useful!๐Ÿ‘Œ ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com
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Aug 2, 2022 โ€ข 11min

What is Lead Generation in B2B Marketing?

What is Lead Generation? What is a lead, what is an MQL, and What is an SQL? In this video, we cover exactly what these terms are and what they mean in b2b marketing. Weโ€™re going to be talking about B2B lead generation and busting the jargon that comes with the approach when marketing. These terms are commonly used for usually anything B2B related however youโ€™ll notice that it is particularly popular in the B2B SaaS startup or tech startup world.  Whether youโ€™re a marketer or a founder trying to grow a B2B tech startup, this video should help you understand the differences between the different stages of a lead. Hope you find it useful!๐Ÿ‘Œ ๐Ÿ“ณ Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: ๐Ÿ’ฌ Join other aspiring digital marketers in the Facebook group. ๐ŸŒ Website LET'S CONNECT: ๐Ÿฆ Twitter - https://twitter.com/Neil_992 ๐Ÿ“ธ Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point in their journeys. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com

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