

Million Dollar Nonprofit
Tom Kelly
Welcome to The Million Dollar Nonprofit — the daily podcast for small-but-mighty teams ready to scale their impact without burning out. Hosted by nonprofit growth strategist Tom Kelly, each episode delivers no-fluff strategies to raise more, automate smarter, and finally understand what’s working (and what’s not). Learn how to use AI tools, sharp messaging, and efficient systems to turn clicks into donations, casual supporters into loyal advocates, and your scrappy org into a million-dollar nonprofit. Whether you're solo or leading a small team, this is your playbook for sustainable, scalable fundraising that actually works.
Episodes
Mentioned books

Aug 24, 2024 • 8min
Crafting a Winning Fundraising Strategy: A 5-Minute Guide | Million Dollar Insights
Welcome to Million Dollar Insights, a new segment with your host, Tom Kelly! In these quick, 10-minute solo episodes, we'll explore key strategies on a focused topic. Today, we’re diving into the essentials of creating a successful fundraising strategy
Whether you’re just starting out or looking to refine your approach, a strong fundraising strategy is vital for your nonprofit’s success. In this quick guide, I’ll cover the key components of setting clear goals, identifying your target donors, leveraging various fundraising channels, and crafting compelling campaigns. Learn how to use tools like donor management systems and Google Ad Grants to maximize your impact.
Tune in to discover actionable tips that you can implement right away to boost your fundraising efforts. If you find this episode valuable, please subscribe, rate, and leave a review to support our mission of delivering helpful content.
Stay tuned for our next episode, where we'll explore building strong donor relationship management systems. Until then, keep pushing forward and remember, no money, no mission!

Aug 21, 2024 • 35min
Navigating Small Nonprofits: Leadership, Strategy, and Scaling
In this episode, we dive into the unique challenges of managing small nonprofits with Conner Hampton, the Executive Director at a leading nonprofit in Wichita, Kansas. Conner shares his experiences and insights on what it takes to not only survive but thrive in the nonprofit sector. From the importance of paying yourself as a nonprofit leader to the critical role of board members, Conner provides actionable advice for anyone looking to scale their nonprofit to new heights.
Whether you're struggling to balance a tight budget, seeking strategies to maximize limited resources, or figuring out how to effectively ask for help, this episode is packed with practical tips and real-life examples to guide you on your nonprofit journey. Don't miss this candid conversation that covers everything from leadership to fundraising to volunteer management, all aimed at helping small nonprofits achieve big results.
Tune in to gain valuable insights and learn how to keep your mission alive while navigating the complexities of nonprofit leadership.
What You’ll Learn:
Connect with Conner - https://www.linkedin.com/in/conner-hampton/
Connect with Tom - realtomkelly.com

Aug 13, 2024 • 42min
Donor Engagement Secrets: How to Build Lasting Relationships
Tom and Elton uncover the secrets to building authentic donor relationships that drive impact. He shares practical strategies for fostering genuine connections, emphasizing the importance of active listening and personal interactions in fundraising. Whether you're a seasoned nonprofit leader or new to the field, you'll gain valuable insights into nurturing lasting partnerships that go beyond mere transactions.
What You'll Learn:
Whether you're just starting or looking to refine your approach, this episode is packed with practical tips to elevate your nonprofit’s impact.
Connect with Elton - https://www.linkedin.com/in/eltontaylorjr/
Connect with Tom - realtomkelly.com
https://www.linkedin.com/in/tomkelly5/

Aug 6, 2024 • 26min
Secrets to Successful Fundraising Galas with AJ Events (85 Million Raised in Her Career!)
In this episode of the Million Dollar Nonprofit podcast, Tom Kelly sits down with AJ Williams, founder of AJ Events, to discuss the intricacies of planning successful fundraising galas for nonprofits. AJ shares her journey from luxury wedding planning to becoming a powerhouse in nonprofit event fundraising, having raised close to $85 million over her 30-year career.
What You'll Learn:
- Key components that make a fundraising gala successful.
- Unique experiences created for organizations, including a major event for the U.S. Open.
- Strategies to engage donors before, during, and after events.
- Common mistakes nonprofits make and how to avoid them.
- The importance of creating memorable experiences and leveraging influencer marketing.
- Trends and innovations in the fundraising space post-COVID.
Whether you're planning your first fundraising gala or looking to elevate your current events, AJ's insights and expertise are invaluable. Learn how to create buzz, engage high-net-worth individuals, and ultimately, maximize your fundraising efforts.
Don't miss this opportunity to gain expert advice and elevate your nonprofit's fundraising events to new heights.
Connect with AJ Events: https://ajwevents.com/
Connect with Tom: www.realtomkelly.com
https://www.linkedin.com/in/tomkelly5/

Jul 30, 2024 • 45min
Transforming Cancer Research: Innovative Nonprofit Funding and Strategic Partnerships.
In this episode of the Million Dollar Nonprofit Podcast, we welcome Dr. Mona
Jhaveri, a former National Cancer Institute researcher turned biotech entrepreneur.
Dr. Mona shares her inspiring journey of transforming groundbreaking cancer research into real-world treatments. Discover the harsh realities of the "Valley of Death" in biotech innovation and how Music Beats Cancer, a nonprofit initiative she founded, is bridging the funding gap for cancer research.
Learn how crowd-funding is revolutionizing the fight against cancer by supporting bio-entrepreneurs with innovative solutions. Hear firsthand about the development of a DNA-based treatment for ovarian cancer and other groundbreaking ideas like a breathalyzer for detecting breast cancer.
This episode highlights the critical role nonprofits play in advancing cancer cures and the relentless pursuit required to bring new treatments to patients. Whether you're involved in a nonprofit or passionate about cancer research, this episode offers valuable insights and actionable steps to make a meaningful impact in the fight against cancer.
Connect with Tom - https://realtomkelly.com/
Connect with Mona - https://www.linkedin.com/in/monajhaveri/

Jul 23, 2024 • 37min
Navigating Leadership Challenges in Nonprofits
In this episode, Tom Kelly sits down with Cheryl Mason, CEO and Chief Catalyst of Catalyst Leadership Management. Cheryl shares her journey from being the first woman and military spouse to lead the Board of Veterans Appeals to becoming a renowned expert in authentic leadership and strategic innovation.
Cheryl discusses the importance of authentic leadership, building trust, leveraging technology, and driving organizational success. She provides invaluable advice for nonprofit leaders on how to be vulnerable, engage with their teams, and navigate crises. Her personal stories of overcoming challenges, including the impact of losing her father and brother to suicide, offer profound insights into the importance of connecting with people on a real level.
Don't miss this inspiring conversation filled with actionable strategies to help your nonprofit grow and thrive.
Connect with Tom - www.realtomkelly.com
Connect with Cheryl - https://www.linkedin.com/in/cheri-cheryl-mason-publicspeaker/

Jul 16, 2024 • 40min
Empowering Nonprofits with Innovation and Purpose: FinTech Sandbox
Today. In this episode, we’re joined by Sarah Biller, co-founder of FinTech Sandbox, who shares her journey of establishing a nonprofit in the financial services industry.
Sarah dives into how FinTech Sandbox supports entrepreneurs by providing access to high-quality data, enabling innovation without commercial constraints. We discuss the vital role of technology in enhancing nonprofit impact and the importance of effective storytelling to build strong partnerships.
Learn about the key ingredients for nonprofit success, navigating common challenges, and leveraging strategic resources. Sarah also shares her insights on engaging family members in philanthropy through family foundations.
Tune in for valuable strategies and inspiring stories to propel your nonprofit mission forward. Don’t miss this episode filled with actionable insights and the power of purpose in the nonprofit world.
Visit fintechsandbox.org to learn more and get involved.
Connect with Tom - realtomkelly.com
Connect with Sarah - https://www.linkedin.com/in/sarahbiller/

Jul 9, 2024 • 40min
Innovative Nonprofit Management: A Guide to Success
In this episode of the Million Nonprofit Podcast, we delve into the remarkable journey of Jobs for America's Graduates (JAG), a national nonprofit dedicated to empowering youth through education and job training. Our guest, the CEO of JAG, shares her unique path from intern to executive leader, revealing key strategies and insights that have propelled the organization to new heights.
Discover how JAG uses data-driven approaches to enhance its programs, overcome challenges, and achieve significant impact. Gain valuable tips on innovative nonprofit management, capacity building, and leadership that can inspire and guide your own nonprofit endeavors. Tune in for an engaging conversation packed with actionable advice and inspiring stories of youth empowerment.
Connect with Tom - realtomkelly.com
Connect with Janelle - https://www.linkedin.com/in/janelle-duray/

Jul 2, 2024 • 33min
Building Leaders: The Power of Consistent Mentorship and Measurable Success
In this episode, we dive into the impactful work of Student Aces, an organization dedicated to athletics, community, and education to create champions. Student Aces offers character and leadership programs for high school student-athletes, fostering their growth both on and off the field. We sat down with Executive Director of Student ACES Krissy Webb.
We delve into how the organization measures the effectiveness of its programs through videos and external evaluations and discuss their strategic approach to fundraising, which includes building relationships, writing grants, and forming strategic partnerships.
You'll understand the crucial role of consistent mentorship in supporting young people and the rewards and challenges of balancing multiple roles in leadership and mentorship.
Learn valuable advice for nonprofit leaders on broadening their mindset, diversifying funding sources, and staying updated with sector changes, along with encouraging young people to think critically and question information.
Connect with Krissy and the nonprofit - https://www.studentaces.org/

Jun 25, 2024 • 35min
Rescuing America's Heritage: The Skydog Sanctuary Story
Clare is the Founder and President of Skydog Sanctuary and has been working with wild horses for over 10 years. Clare is a qualified EAGALA Equine Therapist and helps manage the two ranches where the sanctuaries call home. She is a long-time wild horse advocate and Skydog is the culmination of a lifelong passion to save and protect wild mustangs now and forever. Clare eats, breathes, and sleeps Skydog. She manages the social media, answers emails, fundraises for each rescue, cultivates donors and celebrity supporters, takes photographs and videos of the rescues, and is hands-on in every aspect of the Ranch from head to toe. The knowledge she has acquired of wild horses, their plight, and the political manipulation and abuse of these cherished icons of the American West over the last decade makes her one of the leading experts on mustangs and wild horse issues but she has never lost her personal hands-on approach to each and every equine Skydog rescue. Clare has used a lifetime of being around some of the brightest and best to apply what she has learned for the benefit of wild horses and has grown Skydog Ranch from nothing to the leading Wild Horse sanctuary in the World. Skydog was recently verified with a coveted blue tick, as a brand leader, a social influencer, and famous around the entire world raising awareness for the American Mustang in every corner of the globe.Here is what to expect on this week’s show:- Skydog Sanctuary Founder's Horse Rescue Mission- Volunteer Engagement: Growing Advocacy Voices for Equines- Legislation Changes: Advocating for Equine Welfare Rights- Advocating for Wild Horse Conservation and Wellness- From Glamour to Grace: Clare's Journey to SanctuaryGuest Contact Info: Website: https://www.skydogranch.org/


