The StoryBrand Podcast

Her Royal Highness the Duchess of York is on the podcast! Sarah Ferguson sat down with our correspondent, Allison Trowbridge, for an inspiring conversation about how we can all bring an entrepreneurial spirit to improve the lives of those around us. She's winsome and full of wisdom -- and, having married the son of the Queen of England, she has found a way to use her considerable influence to be a voice for those in need. Don't miss this uplifting episode! http://buildingastorybrand.com/113

In this episode, we're taking a closer look at how music artists and managers develop their brands in a rapidly changing landscape. In part one, guest correspondent Allison Trowbridge interviews Russell Redeaux, the manager for Snoop Dogg and many other fantastic artists. Then, in part two, Donald Miller sits down with musician Ben Rector. From balancing commercial success with artistry, to cultural diversity in our entertainment, to the way streaming works, to the backstory of global marketing campaigns, you'll find this insider look at the music business fascinating. http://buildingastorybrand.com/112

Ever wondered how songs get written, pitched, and cut? How songwriters and publishers work together? How the creative process unfolds? The role publishers play in getting a song out there? To answer all these questions, we sat down with legendary Nashville songwriter Tom Douglas and the president and CEO of Sony/ATV Music Publishing, Troy Tomlinson. It's a fascinating look at both the art and business of songwriting. If you're in a creative field, you'll find plenty of takeaways for your own business. http://buildingastorybrand.com/111

Your customers are leaving in droves. Today's guest, Joey Coleman, has the research to back it up. So if you want to keep your customers and grow your business, don't miss this episode. In it, Joey highlights the 8 phases of customer experience so you never lose another customer again. http://buildingastorybrand.com/110

We talk a lot about "trust" in our businesses. But a lot of us are getting it wrong. On this episode, Oxford lecturer and bestselling author Rachel Botsman joins us for a fascinating look at how trust works in the business world, how it's changing, and what we need to do to keep up. http://buildingastorybrand.com/109

A vibrant company culture is a silver bullet for success. But how does culture work? What makes it gel? On this episode, we talk with NYT bestselling author Daniel Coyle, who unpacks 3 traits of great cultures and how we can develop them in our businesses. http://buildingastorybrand.com/108

What is the "ideal" entrepreneur like? The answer may surprise you. Why? Because our assumptions about what it takes to run a business don't really line up with what successful leaders actually do. Today on the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks to esteemed Oxford economic sociologist Marc Ventresca. He debunks 3 myths about entrepreneurship. Listen for an inspiring new outlook on how to lead your business well. http://buildingastorybrand.com/107

There's more to business than just making money. We want to make the world better, both for our customers and our employees. To do that, we need to create a company culture that's built around happiness. Today on the Building a StoryBrand podcast, Donald Miller sits down with Jenn Lim, one of the pioneers of culture at Zappos. Listen and discover three key ways we as leaders can build a positive, thriving culture for our employees. http://buildingastorybrand.com/106

Art helps us see the world in a new way. But the art world itself can feel pretty intimidating. Today on the Building a StoryBrand podcast, we talk with three art world insiders -- an artist, a curator, and a patron -- so we can understand how it works and why it makes life better. If you want to appreciate art at a finer level but don't know where to start, this episode will inspire you. https://buildingastorybrand.com/105

Hiring the right person can transform your business. Bring on the wrong person, and you can substantially set it back. So if you're growing your team, don't miss this episode with Armando Lopez, the Executive Director of HR for Dave Ramsey's company. Follow the six steps he outlines, and make sure everyone who joins your team helps to make it amazing. https://buildingastorybrand.com/104