Girls Make Bank

Jac White
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Sep 18, 2025 • 11min

3 Business Books to Read Now

I'm not usually one to gush about business books—most of them rehash the same tired advice. But these three? They genuinely shifted something in how I think about building Honeybees Co and working with my clients.If you're running a service business, whether you're flying solo or building a small team, these aren't your typical "hustle harder" reads. They're about working smarter, showing up with more confidence, and creating something that doesn't fall apart the minute you step away.Key Takeaways:How to shift from "How?" to "Who?" for smarter delegationWhy enthusiasm matters as much as your offerBuilding systems that work without youCreating a business you could actually sellApplying startup principles to service businessesThe gender gap in business publishingBooks Discussed:Who Not How by Dan Sullivan & Dr. Benjamin HardyBackable by Sunil GuptaBuilt to Sell by John Warrillow Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Sep 11, 2025 • 17min

Letting Go as You Grow: Building the Future You Actually Want

In this episode, Jac gets real about the tough—but necessary—moments of letting go in both life and business. Inspired by clearing out her son’s room as he starts first grade, Jac shares the emotional side of saying goodbye to things that once mattered deeply, and how those goodbyes create the space for something new.Just like outgrowing toys, we often outgrow offers, systems, or clients that once served us. Holding onto them clutters our energy and stalls growth. But when we release what no longer fits, we create room for more aligned opportunities, scalable offers, better clients, and deeper peace.This conversation is both personal and practical, diving into why change feels scarier in our heads than it actually is, why procrastination keeps us stuck, and how transitional seasons are the best times to sharpen skills and build the business we’re dreaming of.Topics Discussed in the Episode:Why the fear of change feels bigger than the change itselfHow procrastination is fueled by emotional overload (not laziness)Why you can’t grow if you’re holding onto everythingThe powerful connection between grief and growth in businessUsing transitional seasons to sharpen your skills and level upHow the Honeybee Sales Circle supports women founders through change Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Sep 5, 2025 • 14min

September Reset: How to Build Momentum and Finish the Year Strong

In this episode, Jac shares how she’s pressing the reset button after a full, joyful summer and setting up for a strong Q4. From self-assessments to sales calls, calendar design, and a fresh content strategy, you’ll learn the exact steps she’s taking to rebuild momentum—and how you can adapt them to your own business no matter what stage you’re in.She also breaks down the three investments she made this summer that saved time, created clarity, and generated ROI she would absolutely repeat again.This episode is all about structure, focus, and creating a rhythm that supports both your life and your business—so you can finish the year with energy, clarity, and results.Topics Discussed in the Episode:Why September is the “New Year” for women in businessThe three things to do now for a strong Q4 resetHow to design your calendar to protect deep work and flowShifting your content strategy from obligation to opportunityThe three summer investments that paid off big Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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Aug 28, 2025 • 38min

The Real Difference Between Marketing and Sales (And Why You Need Both)

In this episode, Jac shares a powerful conversation from her guest appearance on Laura Sinclair's "This Mother Means Business" podcast. If you've been confusing social media growth with actual sales, or struggling to convert your audience into paying clients, this episode will completely shift your perspective on what it takes to build a profitable business.Jac breaks down the critical distinction between marketing and sales—and why having 100,000 followers means nothing if you can't get them to buy. She reveals why women are naturally gifted sellers (even when it feels uncomfortable), shares strategies for building confidence in your pricing, and explains how to handle objections without resorting to aggressive "bro" tactics.You'll also hear about the Honeybees Profit Planner and why knowing your real numbers—not just arbitrary revenue goals—is essential for building a sustainable business that actually supports your life.Topics Discussed in the Episode:The difference between marketing reach and sales conversionWhy women excel at selling through listening and relationship-buildingHow to get comfortable with uncomfortable sales conversationsStrategies for handling real vs. fake objectionsBuilding confidence in your pricing without becoming pushyThe importance of knowing your actual financial needs vs. vanity metrics Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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12 snips
Aug 22, 2025 • 23min

Building an Offer Suite That Sells

Are your service offers falling flat? Discover how to create a strategic offer suite that actually sells and keeps clients coming back. Learn the common pitfalls of vague service options and how to avoid them. Unlock the secrets to a cohesive offer structure that boosts both trust and retention. Plus, get actionable insights on validating your offers before launching, ensuring you make informed decisions. Say goodbye to custom proposals and hello to a streamlined approach that drives growth!
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Aug 15, 2025 • 47min

Making Bank on LinkedIn with Molly Godfrey

In this discussion, LinkedIn strategist and visibility coach Molly Godfrey helps female founders transform their networks into sales engines. She shares insights on leveraging LinkedIn's unique algorithms for effective posting and networking. Molly emphasizes the power of storytelling to balance professionalism and authenticity. With strategies on maintaining visibility without burnout, she debunks ineffective practices like LinkedIn pods, guiding listeners on how to create meaningful connections and drive genuine engagement for sustainable business growth.
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Jun 12, 2025 • 41min

Real Human Connection Drives Sales with Tracy Beavers

In this episode, Jac is joined by Tracy Beavers—email marketing expert, visibility strategist, and host of Create Online Business Success. Tracy shares how she left a 20+ year award-winning sales career to build a thriving coaching business centered around organic list growth and community-based selling.They dig deep into why email is still the most powerful (and underutilized) revenue channel, how to grow your list without relying on paid ads, and why true sales success starts with human connection. Tracy also breaks down her genius 90-day content strategy and how to consistently show up without burning out.Topics Discussed in the Episode:Why email marketing still converts better than social mediaThe real meaning of “community-based selling” (and how to do it with heart)How to grow your email list without another lead magnetThe visibility strategy behind Tracy’s 90-day content planHow to turn one piece of content into a week’s worth of marketingConnect with Tracy Beavers:Free 90-Day Content Plan: https://www.tracybeavers.com/socialCreate Online Business Success Podcast: https://www.tracybeavers.com/podcastFacebook Group: https://www.facebook.com/groups/beaconfidententrepreneurWebsite: tracybeavers.com Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co
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8 snips
Jun 5, 2025 • 13min

Think in Loops, Not Lines: A New Way to Email Your List

Explore the hidden art of email marketing by mastering the balance between nurture and sales content. Learn how thinking in loops can transform your approach by using audience actions to trigger timely messages. Discover why over-reliance on sales emails drives subscribers away. Dive into real-world examples of effective strategies and unlock tips for building trust and loyalty. With insights from the Honeybees Group, this discussion helps rejuvenate your email communications and enhance conversions.
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9 snips
May 29, 2025 • 20min

The Freebie Fix: How to Create Lead Magnets That Actually Convert

Unlock the secrets of creating freebies that actually convert leads into customers! Discover why typical freebies fail and the essential elements that make them work. Learn about engaging formats like quizzes and mini-courses that effectively draw in your audience. Avoid common mistakes that can sabotage your conversions and explore alternative strategies if freebies aren't your thing. Get ready to revolutionize your approach and make your offers irresistible!
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9 snips
May 22, 2025 • 19min

How to Keep Sales Flowing All Summer

Discover why the myth that summer sales slump is just that—a myth! Learn how to turn summer into a thriving season for your service-based business. Gain insights into low-lift sales strategies that keep you visible and consistent. Get tips on prepping your business before the school year kicks in and why it's the perfect time to experiment with messaging. Plus, find out what to automate to prevent burnout later. This vibrant conversation is packed with ideas for founders and busy moms alike!

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