

Pro Serv Podcast by Collective 54
Collective 54
The Podcast that will help you grow, scale, and exit your professional services firm.
Episodes
Mentioned books

May 6, 2022 • 18min
Episode 73 – How a 63-Year-Old Ad Agency Stays Relevant by Launching New Service Offerings – Member Case
As professional services firms scale, the development of new service offerings is critical to staying relevant with your clients. On this episode, we hear from Marc Cooper, President and Partner at Junction59 to learn how his firm uncovers new client needs and develops new service offerings.
http://www.collective54.com/

Apr 29, 2022 • 13min
Episode 72 – How an E-commerce Consulting Firm Developed Multi-Year Client Relationship – Member Case
Firms that focus on delivering a great client experience along with their high-quality work reach scale. On this episode, we interview Bart Mroz CEO at SUMO Heavy Industries to discuss the client experience and trust-building to develop long-term client relationships.
http://www.collective54.com/

Apr 22, 2022 • 17min
Episode #71 – How a Learning and Development Firm Retains Key Employees – Member Case
There is a direct correlation between employee loyalty and the valuation of a professional services firm. On this episode, we interview Renée Safrata, CEO & Founder of Vivo Team to discuss employee loyalty and the invisible balance sheet.
http://www.collective54.com/

Apr 15, 2022 • 15min
Episode #70 – How a Consulting Firm Invested Successfully in Business Development – Member Case
As a firm scales, it must make a significant change to its sales strategy. On this episode we interview Ken Yager of Newpoint Advisors to understand how he invested in business development, coaching, and training to scale his firm.
http://www.collective54.com/

Apr 8, 2022 • 16min
Episode #69 – How A Marketing Agency Won the War On Talent
As professional services firms scale, the culture erodes. Bureaucracy creeps in and employees shift from serving the client to serving the boss which stalls scaling. On this episode, we discuss scaling culture with Mike Sullivan, CEO of Loomis.
http://www.collective54.com/

Apr 1, 2022 • 20min
Episode #68 – How to Disrupt a Large Market with an Innovative Service
The service offering is how firms deliver value to their client. Designing it correctly is mission-critical. On this episode, we discuss how to re-think service design by interviewing Scott Conard, Founder of Converging Health.
http://www.collective54.com/

Mar 25, 2022 • 18min
Episode #67 – How a Consulting Firm Began to Productize It’s Offering
Professional services firms have more intellectual property than they may think. On this episode, we discuss how to monetize and productize your intellectual property by speaking with Adrian Bouten, Founder of Digital Prism Advisors.
http://www.collective54.com/

Mar 18, 2022 • 16min
Episode #66 – The Hero Syndrome: A Dirty Little Secret About Professional Service Firms – Member Case
The Hero Syndrome if left unchecked, will prevent you from scaling your firm. On this episode, we discuss how to overcome this problem by interviewing Marc Beattie, Founder & CEO at Wainhouse Research.
http://www.collective54.com/

Mar 11, 2022 • 19min
Episode #65 – How to Market and Sell Like a Pro – Member Case
Founders of boutique professional services firms can increase their rate of growth by professionalizing their marketing and sales approach. On this episode, we will discuss how by interviewing Dan Bernoske, of Cortado Group.
http://www.collective54.com/

Mar 4, 2022 • 25min
Episode #64 – The Revenue: A Practical Guide to Monetize Professional Services – Member Case
Boutiques constrain their growth by thinking too narrowly about monetization. They often think there is only one way to charge with limited revenue sources. On this episode, we interview Jamie Shanks, CEO at Sales for Life to discuss the 9 common ways to make money in the professional services industry.
http://www.collective54.com/


